{"product_id":"redken-long-lasting-styling-paste-medium-hold-matte-texture-reworkable-finish-all-hair-types","title":"Redken Long-Lasting Styling Paste — Medium Hold Matte Texture, Reworkable Finish (All Hair Types)","description":"\u003cstrong\u003eRedken Long-Lasting Styling Paste is a professional texturizing paste that creates matte, piecey texture and flexible medium hold for reworkable short-to-medium styles.\u003c\/strong\u003e\n\n\u003cp\u003eThis styling paste from Redken is designed to build definition, separation, and a natural-feeling finish while remaining pliable so you can reshape your look throughout the day. Formulated to work on all hair types, it excels at adding dimension and control to short and medium lengths without a shiny or stiff result. Use it as a working product to sculpt spikes, define layers, or create tousled, undone texture.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this paste deliver long-lasting texture without stiffness?\u003c\/h3\u003e\n\u003cp\u003eThe formula balances hold agents with malleable binders so strands keep shape yet stay soft to the touch. Instead of setting like a gel, it clings to hair fibers and allows movement, giving sustained separation and definition.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium hold that maintains style without hardening.\u003c\/li\u003e\n  \u003cli\u003eMatte finish avoids visible shine for natural-looking texture.\u003c\/li\u003e\n  \u003cli\u003eFlexible polymers let you rework styles during the day.\u003c\/li\u003e\n  \u003cli\u003eClings to hair for lasting separation and piecey definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen should I apply it — damp or dry hair?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount to damp hair for softer, more blended texture or to dry hair when you want sharper separation and stronger, piecey definition. Start with less product and build up; the paste layers well so you can intensify texture without weighing hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOn damp hair: distributes easily for overall texture and volume.\u003c\/li\u003e\n  \u003cli\u003eOn dry hair: creates distinct separation and rugged, undone pieces.\u003c\/li\u003e\n  \u003cli\u003eReapply sparingly to amplify texture without residue buildup.\u003c\/li\u003e\n  \u003cli\u003eWorks as a finishing touch after blow-drying or as a working styler while shaping.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kinds of styles and hair types benefit most?\u003c\/h3\u003e\n\u003cp\u003eAlthough suitable for all hair types, the paste is particularly effective on short to medium lengths where definition and structure are desired. It sculpts directional looks like spikes, tousled crops, textured layers and can add control to curls or waves without making hair crunchy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShort cuts: molds spikes and defined silhouettes.\u003c\/li\u003e\n  \u003cli\u003eMedium lengths: builds layered, piecey movement and separation.\u003c\/li\u003e\n  \u003cli\u003eCurly or wavy hair: enhances curl definition with a natural feel.\u003c\/li\u003e\n  \u003cli\u003eFine to thick hair: adaptable dosing prevents heaviness or stiffness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for best results and maintenance?\u003c\/h3\u003e\n\u003cp\u003eRub a small amount between palms until softened, then work through hair focusing on roots for lift or ends for separation. Because the paste remains reworkable, you can tweak shape throughout the day; wash out normally without buildup when you’re ready to remove it.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a pea-sized amount, increase for thicker hair or stronger texture.\u003c\/li\u003e\n  \u003cli\u003eWarm between hands before applying to ensure even distribution.\u003c\/li\u003e\n  \u003cli\u003eLayer for more pronounced definition; no need to overapply at once.\u003c\/li\u003e\n  \u003cli\u003eWash out with regular shampoo; does not leave a greasy finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Redken Long-Lasting Styling Paste is ideal for anyone seeking a natural matte finish, medium control, and reworkable texture — especially people with short to medium hair who want defined, piecey styles without stiffness. It’s suited for professionals and daily at-home styling when flexible hold and a lived-in look are the goal.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU • PEG-40 HYDROGENATED CASTOR OIL • DIMETHICONE • PETROLATUM • STEARYL ALCOHOL • PPG-5-CETETH-20 • C20-40 ALKYL STEARATE • TRIBEHENIN • VP\/VA COPOLYMER • BUTYLENE GLYCOL • PHENOXYETHANOL • PEG-150 PENTAERYTHRITYL TETRASTEARATE • PARFUM \/ FRAGRANCE • CELLULOSE GUM • SORBIC ACID • ETHYLHEXYLGLYCERIN • TRISODIUM ETHYLENEDIAMINE DISUCCINATE • HEXYL CINNAMAL • BENZYL SALICYLATE • HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN • BENZYL ALCOHOL • LINALOOL • CI 19140 \/ YELLOW 5 • CI 14700 \/ RED 4 • TOCOPHEROL • CI 42090 \/ BLUE 1\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this paste suitable for curly hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It enhances curl definition and separation while remaining flexible and avoiding crunchiness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it weigh down fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. Use a small amount and build as needed; the lightweight formula layers without heavy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":49632579780746,"sku":"B0G3P86NDH","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/redken-long-lasting-styling-paste-front-packaging.jpg?v=1782961750","url":"https:\/\/auviraskincare.com\/products\/redken-long-lasting-styling-paste-medium-hold-matte-texture-reworkable-finish-all-hair-types","provider":"Auvira Beauty","version":"1.0","type":"link"}