{"product_id":"purpose-gentle-cleansing-wash-facial-cleanser-6-fl-oz-pump-pack-of-6-soap-free-non-stinging-for-all-skin-types","title":"Purpose Gentle Cleansing Wash facial cleanser 6 fl oz pump, Pack of 6 — soap-free, non-stinging, for all skin types","description":"\u003cp\u003e\u003cstrong\u003ePurpose Gentle Cleansing Wash is a soap-free, dermatologist-developed facial cleanser that removes dirt, oil, and makeup — including eye makeup — without over-drying or leaving residue.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight pump wash was formulated for all skin types, from dry and sensitive to combination and oily. It cleans effectively yet gently, rinses clean, and avoids common irritants such as added sulfates, synthetic dyes, alcohol, and gluten. Packaged in a convenient 6-fluid-ounce pump and offered here as a six-pack, it’s built for daily use at the sink or travel-ready in bags and bathrooms you share.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this cleanser remove makeup without stripping skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula balances cleansing power with mild surfactants that lift oil and grime while preserving the skin’s natural moisture barrier. It’s free of soap and heavy oils that can leave residue, so the face feels clean but not tight after rinsing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMild surfactant blend that breaks up sebum and foundation\u003c\/li\u003e\n  \u003cli\u003eSoap-free formulation so pH and moisture are less disrupted\u003c\/li\u003e\n  \u003cli\u003eRinses fully without film or sticky after-feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it irritate sensitive eyes when removing eye makeup?\u003c\/h3\u003e\n\u003cp\u003ePurpose Gentle Cleansing Wash is designed to be non-stinging around the eye area, making it suitable for removing mascara and eyeliner. Still, avoid direct contact with eyes; if product enters the eye, rinse thoroughly with water.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-stinging formula intended for the delicate eye area\u003c\/li\u003e\n  \u003cli\u003eEffective on waterproof and regular eye makeup when massaged gently\u003c\/li\u003e\n  \u003cli\u003eRinseable texture reduces rubbing and tugging on lashes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients are left out and why does that matter?\u003c\/h3\u003e\n\u003cp\u003eThe wash excludes several common additives—no soap, no added sulfates, no alcohol, no synthetic colors, and no gluten—reducing potential irritants and simplifying how skin reacts. This minimal approach makes the cleanser a safer fit for allergy-prone or reactive complexions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo added sulfates to limit drying and irritation\u003c\/li\u003e\n  \u003cli\u003eNo synthetic dyes or unnecessary fragrance to reduce sensitivity risk\u003c\/li\u003e\n  \u003cli\u003eCruelty-free formulation, not tested on animals\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow can I fit this into a daily skincare routine?\u003c\/h3\u003e\n\u003cp\u003eUse the pump wash morning and night on wet skin to remove daytime buildup and nighttime debris. It pairs well with a lightweight moisturizer or a sunscreen-containing lotion for daytime protection and simple maintenance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse with Purpose Dual Treatment Moisture Lotion SPF 10 for streamlined AM care\u003c\/li\u003e\n  \u003cli\u003eApply to damp face, massage, then rinse and pat dry\u003c\/li\u003e\n  \u003cli\u003eSuitable for follow-up with treatment serums or moisturizers as needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Purpose Gentle Cleansing Wash is aimed at people who want a straightforward, dermatologist-developed face wash that cleans thoroughly without harsh ingredients. It’s a good fit for those with sensitive or dry skin who still need reliable makeup removal, for minimalists who prefer fewer ingredient risks, and for shoppers seeking cruelty-free, non-irritating daily cleansers. The six-pack format suits households, frequent travelers, or anyone who prefers stocked-up convenience.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients Water, PEG-80 Sorbitan Laurate, Cocamidopropyl Betaine, PEG-150 Distearate, Sodium Cocoamphoacetate, Lauryl Glucoside, Glycerin, Phenoxyethanol, Sodium Lauroampho PG-Acetate Phosphate, Sodium Cocoyl Glutamate, Sodium Lauryl Glucose Carboxylate, Tetrasodium EDTA, Fragrance, Ethylhexylglycerin, Citric Acid\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this cleanser safe for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It's dermatologist-developed, soap-free, and omits common irritants like sulfates, alcohol, and synthetic dyes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I remove eye makeup with this wash?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The non-stinging formula is designed to remove eye makeup gently; avoid direct eye contact and rinse if needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Purpose","offers":[{"title":"Default Title","offer_id":49622675226762,"sku":"B0792RG915","price":141.83,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/purpose-gentle-cleansing-wash-front-pump-bottle_e5716846-737e-4b3d-8064-1103c3d8d0e0.jpg?v=1782873291","url":"https:\/\/auviraskincare.com\/products\/purpose-gentle-cleansing-wash-facial-cleanser-6-fl-oz-pump-pack-of-6-soap-free-non-stinging-for-all-skin-types","provider":"Auvira Beauty","version":"1.0","type":"link"}