{"product_id":"phyto-color-anti-fade-shampoo-for-color-treated-hair-8-45-fl-oz-sulfate-free-vegan-shine-protection","title":"PHYTO Color Anti-Fade Shampoo for Color-Treated Hair, 8.45 fl oz — Sulfate-Free, Vegan Shine Protection","description":"\u003cp\u003e\u003cstrong\u003ePHYTO Color Anti-Fade Shampoo is a gentle, plant-based cleanser formulated to keep color vibrant and hair luminous between salon visits.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis lightweight gel shampoo lifts away dirt and build-up while guarding dyed hair against premature fading. Formulated in France with a rice peptide complex plus hibiscus, tara tannins and sunflower sprout extracts, it helps reduce pigment loss and smooth hair cuticles to preserve shine. The formula is vegan and free from sulfates, parabens, silicones and gluten, making it suitable for daily use on color-treated hair types seeking softer, more radiant strands.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo help preserve salon color?\u003c\/h3\u003e\n\u003cp\u003ePHYTO Color Anti-Fade Shampoo slows the loss of dye molecules and protects hair from oxidative stress that dulls color over time. The rice peptide complex helps bind pigment inside the fiber while antioxidant plant tannins shield color from environmental factors.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRice peptide complex minimizes pigment bleeding for up to 12 shampoos (clinical study).\u003c\/li\u003e\n  \u003cli\u003eTara and sunflower extracts provide antioxidant protection against color oxidation.\u003c\/li\u003e\n  \u003cli\u003eHibiscus concentrate and white mallow extract enhance surface shine and softness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the formula gentle enough for daily use and sensitive scalps?\u003c\/h3\u003e\n\u003cp\u003eYes — the sulfate-free gel creates a delicate lather that cleanses without aggressive surfactants that strip color or natural oils. Because it avoids sulfates, silicones, parabens and gluten, it is designed to be mild for regular routines on chemically processed hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree from harsh sulfates that can fade dye and dry hair.\u003c\/li\u003e\n  \u003cli\u003eSoft lathering texture cleanses effectively yet gently.\u003c\/li\u003e\n  \u003cli\u003eSuitable for use on permanent, demi or highlighted hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat visible results can I expect after using this shampoo?\u003c\/h3\u003e\n\u003cp\u003eWith regular use, hair appears more luminous, feels smoother and keeps color intensity longer than with conventional shampoos. In a small clinical study, color intensity and shine were maintained across multiple washes, while cuticle-smoothing botanicals contributed to a softer finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMaintains color intensity and vibrancy through repeated shampoos.\u003c\/li\u003e\n  \u003cli\u003eImproves surface smoothness for enhanced light reflection and shine.\u003c\/li\u003e\n  \u003cli\u003eLeaves hair manageable and soft to the touch.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use PHYTO Color Anti-Fade Shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, working the gel into scalp and lengths to form a light foam, then rinse thoroughly. For a complete protective routine, pair with PHYTO Color Conditioner to reinforce hydration and color barrier between salon appointments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse daily or as needed to remove product build-up and refresh color.\u003c\/li\u003e\n  \u003cli\u003eMassage gently—no aggressive scrubbing—to preserve cuticle integrity.\u003c\/li\u003e\n  \u003cli\u003eFollow with conditioner from the same color-care line for optimal results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this product is for: PHYTO Color Anti-Fade Shampoo is intended for adults with color-treated hair—whether permanently dyed, semi-permanent, balayage or highlighted—who want a plant-forward, gentle shampoo that extends color life and enhances shine. It suits consumers seeking clean-label ingredients and a French botanical approach to color care without sulfates or silicones.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua \/ water \/ eau. cocamidopropyl betaine. sodium lauroyl sarcosinate. cocamidopropyl hydroxysultaine. sodium cocoamphopropionate. glycerin. polyquaternium-22. coco-glucoside. glyceryl oleate. caprylyl glycol. parfum \/ fragrance. citric acid. chlorphenesin. panthenol. sodium benzoate. maltodextrin. tetrasodium glutamate diacetate. althaea officinalis root extract. hydrolyzed rice protein. caramel. phytic acid. oryza sativa (rice) extract. gluconolactone. caesalpinia spinosa fruit extract. helianthus annuus (sunflower) sprout extract. tocopherol. hydrogenated vegetable glycerides citrate. calcium gluconate. 1811a.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this shampoo every day on colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its sulfate-free, gentle formula is designed for regular use to cleanse without stripping color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this shampoo work on highlighted or balayage hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The rice peptide complex and antioxidants help reduce pigment loss for highlighted and balayage-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PHYTO","offers":[{"title":"Default Title","offer_id":49631370674314,"sku":"B0C62L4BFJ","price":92.6,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/phyto-color-shampoo-front-packaging.jpg?v=1782944766","url":"https:\/\/auviraskincare.com\/products\/phyto-color-anti-fade-shampoo-for-color-treated-hair-8-45-fl-oz-sulfate-free-vegan-shine-protection","provider":"Auvira Beauty","version":"1.0","type":"link"}