{"product_id":"pattern-cleansing-shampoo-for-curly-coily-hair-with-aloe-matcha-green-tea-clarifying-hydrating-reset","title":"PATTERN Cleansing Shampoo for Curly \u0026 Coily Hair with Aloe \u0026 Matcha Green Tea — Clarifying, Hydrating Reset","description":"\u003cp\u003e\u003cstrong\u003ePATTERN Cleansing Shampoo is a clarifying formula that gently removes buildup while preserving moisture for naturally curly and coily hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis shampoo combines antioxidant-rich Matcha Green Tea, soothing Aloe Vera, and Vitamin B5 to lift residue, revive curl definition, and support stronger-feeling strands without over-drying. Formulated with rosemary and safflower seed oil, it targets product and environmental buildup so styling products perform better and curls look cleaner and more resilient between deep treatments.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo clean without stripping natural oils?\u003c\/h3\u003e\n\u003cp\u003eThe formula balances effective clarifying agents with hydrating ingredients so the scalp and strands feel refreshed but not brittle. Aloe Vera and Vitamin B5 help retain surface moisture while matcha and rosemary remove grime and buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eClarifies to remove silicone and styling residue\u003c\/li\u003e\n  \u003cli\u003eAloe and Vitamin B5 preserve softness after rinsing\u003c\/li\u003e\n  \u003cli\u003eMatcha supplies antioxidants to support hair surface integrity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work for my curl pattern and routine?\u003c\/h3\u003e\n\u003cp\u003ePATTERN Cleansing Shampoo is designed for textured hair types—wavy to tight coils—especially when curls need a reset before styling. Use it as your regular clarifying step or when product buildup dulls your curl pattern.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for coily, curly, and wavy textures\u003c\/li\u003e\n  \u003cli\u003eSuitable as a weekly or occasional clarifying wash\u003c\/li\u003e\n  \u003cli\u003ePrepares hair for conditioners, masks, or leave-ins\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat benefits do matcha, aloe, and rosemary add?\u003c\/h3\u003e\n\u003cp\u003eEach botanical contributes a practical role: matcha brings antioxidant-rich cleansing support, aloe soothes and hydrates the scalp and hair surface, and rosemary aids in clarifying while adding shine. Together they lift buildup without harshly stripping the hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMatcha Green Tea: antioxidant-rich cleansing support\u003c\/li\u003e\n  \u003cli\u003eAloe Vera: calming, surface hydration for strands and scalp\u003c\/li\u003e\n  \u003cli\u003eRosemary \u0026amp; Safflower Oil: lightweight conditioning and added luster\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eWet hair thoroughly, apply a liberal amount to the scalp and massage to emulsify, then rinse completely. Follow with a moisturizing conditioner or mask to restore slip and maintain curl definition.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet scalp, massage, rinse well\u003c\/li\u003e\n  \u003cli\u003eUse weekly or as needed for buildup removal\u003c\/li\u003e\n  \u003cli\u003eFollow with a deep conditioner or leave-in for extra moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: PATTERN Cleansing Shampoo is intended for people with textured hair who need an effective clarifying wash that respects natural moisture. If you use creams, gels, heavy oils, or frequent styling products, or if your curls look weighed down or dull, this formula is a practical reset step before conditioning and styling. It's aimed at curl care routines that value both clean scalp and preserved softness without harsh stripping.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Aqua\/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Chloride, Polysorbate 20, Aloe Barbadensis Leaf Extract, Butyrospermum Parkii (Shea) Butter, Caryodendron Orinocense Seed Oil, Cocos Nucifera (Coconut) Fruit Extract, Cocos Nucifera (Coconut) Oil, Helianthus Annuus (Sunflower) Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Cucumis Sativus (Cucumber) Fruit Extract, Camellia Sinensis Leaf Extract, Panthenol, Caprylyl Glycol, Ethylhexylglycerin, Citric Acid, Cocamidopropyl Dimethylamine, PEG-60 Hydrogenated Castor Oil, PEG-120 Methyl Glucose Dioleate, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Decyl Glucoside, Polyquaternium-10, C12-18 Acid Triglyceride, Sodium Glycolate, Potassium Sorbate, Sodium Sulfite, Phenoxyethanol, Sodium Benzoate, Phenethyl Alcohol, Fragrance\/Parfum\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use PATTERN Cleansing Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it weekly or whenever product buildup makes curls feel weighed down; adjust to your styling frequency.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated curly hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes; it clarifies without harsh stripping, but follow with a color-safe conditioner and patch test if concerned.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PATTERN","offers":[{"title":"Default Title","offer_id":49628768960650,"sku":"B0CBQQNBPR","price":84.78,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/pattern-cleansing-shampoo-front-packaging.jpg?v=1782925113","url":"https:\/\/auviraskincare.com\/products\/pattern-cleansing-shampoo-for-curly-coily-hair-with-aloe-matcha-green-tea-clarifying-hydrating-reset","provider":"Auvira Beauty","version":"1.0","type":"link"}