{"product_id":"ouai-medium-hair-shampoo-32-oz-refill-hydrating-sulfate-free-for-color-treated-hair-strengthens-adds-shine","title":"OUAI Medium Hair Shampoo, 32 oz Refill — Hydrating, Sulfate-Free for Color-Treated Hair, Strengthens \u0026 Adds Shine","description":"\u003cp\u003e\u003cstrong\u003eOUAI Medium Hair Shampoo is a hydrating, sulfate-free cleanser formulated to nourish medium-texture hair, protect color, reduce breakage, and add shine.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis shampoo was created for hair that sits between fine and thick—strands that need moisture without heaviness. The formula blends babassu and coconut oils with keratin and kumquat extract to detangle, smooth frizz, and revive shine while remaining safe for color-treated and chemically processed hair. Packaged as a 32 oz refill, it’s built for regular use and to reduce bottle waste when paired with your favorite OUAI dispenser.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo hydrate without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003eThe balance of lightweight babassu oil and coconut oil delivers moisture where hair needs it, while keratin strengthens and smooths the cuticle to prevent frizz. Because the formula is sulfate-free, it cleanses gently instead of stripping natural oils that give medium hair body and motion.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBabassu oil: hydrates scalp and strands without heavy residue\u003c\/li\u003e\n  \u003cli\u003eCoconut oil: seals ends and helps prevent breakage\u003c\/li\u003e\n  \u003cli\u003eKeratin: smooths cuticles for easier detangling and shine\u003c\/li\u003e\n  \u003cli\u003eSulfate-free base: preserves color and natural texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work on color-treated or chemically processed hair?\u003c\/h3\u003e\n\u003cp\u003eYes—OUAI Medium Hair Shampoo is formulated to be safe for color-treated, keratin-treated, and otherwise chemically processed hair. Its gentle surfactants and conditioning actives support color longevity while delivering moisture and minimizing fading from harsh detergents.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree of sulfates, parabens, and phthalates to protect color\u003c\/li\u003e\n  \u003cli\u003eKeratin and kumquat extract maintain shine and manageability\u003c\/li\u003e\n  \u003cli\u003eCruelty-free and gluten-free for conscientious routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it reduce breakage and improve hair strength?\u003c\/h3\u003e\n\u003cp\u003eThe formula targets dryness and mechanical damage with oils that hydrate and proteins that reinforce hair structure. Regular use helps smooth tangles and reduce friction during styling, which lowers the chance of split ends and breakage over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut oil helps seal and protect ends from splitting\u003c\/li\u003e\n  \u003cli\u003eKeratin fortifies the strand to resist snapping under stress\u003c\/li\u003e\n  \u003cli\u003eHydrating oils reduce friction for easier combing and styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat scent and sensory experience can I expect?\u003c\/h3\u003e\n\u003cp\u003eOUAI’s Mercer Street fragrance layers Italian lemon, jasmine, and white musk for a fresh, modern scent that lingers subtly after rinsing. The shampoo foams gently and rinses clean, leaving hair soft and fragrant without heavy perfume buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTop notes: bright Italian lemon for immediate freshness\u003c\/li\u003e\n  \u003cli\u003eHeart notes: floral jasmine for a refined softness\u003c\/li\u003e\n  \u003cli\u003eBase notes: white musk for long-lasting, subtle warmth\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: OUAI Medium Hair Shampoo is aimed at people with medium-texture hair—those who find fine formulas too light and richer options too heavy. It’s a good pick if you wear color, have chemically treated hair, or experience dryness and frizz but still want movement and shine. Ideal for anyone building a low-maintenance routine who prefers clean, cruelty-free formulas and wants a 32 oz refill to save on single-use bottles.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Cocamide Mipa, Glycol Distearate, Parfum (Fragrance), Amodimethicone, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Citrus Japonica Fruit Extract, Panthenol, Hydrolyzed Keratin, Polyquaternium-7, Orbignya Oleifera Seed Oil, Cocos Nucifera (Coconut) Oil, Peg-150 Distearate, Sodium Lauroyl Glycinate, Cetrimonium Chloride (Anti-Static Agent\/Agent Antistatique), C11-15 Pareth-7, Laureth-9, Trideceth-12, Cocoglucosides Hydroxypropyltrimonium Chloride, Acrylates Copolymer, Tocopherol, Peg-200 Hydrogenated Glyceryl Palmate, Peg-7 Glyceryl Cocoate, Disodium Edta, Citric Acid, Sodium Chloride, Sodium Hydroxide,, Tetrasodium Edta, Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Benzyl Alcohol, Benzyl Salicylate, Limonene, Hexyl Cinnamal, Ci 15985 (Yellow 6)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is OUAI Medium Hair Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s sulfate-, paraben-, and phthalate-free and formulated specifically to be gentle on color- and chemically-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this shampoo on medium hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as needed—typically every 2–3 days for normal styling. Adjust frequency depending on oiliness and styling product buildup.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"OUAI","offers":[{"title":"Default Title","offer_id":49623860281482,"sku":"B084C5QQ7N","price":191.8,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/ouai-medium-shampoo-front-32oz.jpg?v=1782881594","url":"https:\/\/auviraskincare.com\/products\/ouai-medium-hair-shampoo-32-oz-refill-hydrating-sulfate-free-for-color-treated-hair-strengthens-adds-shine","provider":"Auvira Beauty","version":"1.0","type":"link"}