{"product_id":"neuma-re-neu-clarifying-shampoo-sulfate-free-peppermint-lavender-color-safe","title":"NEUMA Re Neu Clarifying Shampoo (Sulfate-Free) — Peppermint \u0026 Lavender, Color-Safe","description":"\u003cp\u003e\u003cstrong\u003eNeuma Re Neu Sulfate-Free Shampoo is a clarifying, scalp-reset shampoo that removes buildup while preserving color and moisture with peppermint and lavender oils.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated for all hair textures, this lightweight, water-soluble cleanser targets residue from styling products, pollution, and excess oil without harsh sulfates. The Re Neu shampoo blends sunflower seed oil to support shine and heat protection with peppermint for a refreshing scalp sensation and lavender for a calming finish. It’s vegan, cruelty-free, free of common allergens and synthetic fragrances, and made in the USA using renewable energy for retail-size bottles.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo remove buildup without over-drying?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula uses gentle, sulfate-free surfactants that lift oil and product residue while keeping hair’s natural lipids intact. Sunflower seed oil helps maintain softness and manageability, so strands don’t feel stripped after cleansing. Because it’s lightweight and water-soluble, the shampoo rinses clean without heavy residue.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eGentle surfactants for effective cleansing without sulfates\u003c\/li\u003e\n  \u003cli\u003eSunflower seed oil adds slip and supports shine\u003c\/li\u003e\n  \u003cli\u003eWater-soluble base ensures easy rinsing and no heavy buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat benefits do peppermint and lavender oils provide for hair and scalp?\u003c\/h3\u003e\n\n\u003cp\u003ePeppermint delivers a cool, invigorating sensation that refreshes the scalp and can help wake up tired hair between washes. Lavender contributes a soothing aroma and helps create a balanced sensory experience during cleansing. Together they offer a revitalizing yet gentle sensory profile without synthetic fragrance agents.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003ePeppermint: refreshing scalp sensation and perceived invigorating effect\u003c\/li\u003e\n  \u003cli\u003eLavender: calming aroma and gentle finishing feel\u003c\/li\u003e\n  \u003cli\u003eNo synthetic fragrances—natural essential oils used for scent\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shampoo safe for color-treated and daily use?\u003c\/h3\u003e\n\n\u003cp\u003eYes — the sulfate-free, color-safe formulation protects hair color from premature fading compared with harsh sulfate formulas. Its mild cleansing system and conditioning components make it suitable for regular use, helping maintain body and shine between styling appointments. For best color care, follow with a color-preserving conditioner.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSulfate-free to reduce color stripping and fading\u003c\/li\u003e\n  \u003cli\u003eLightweight enough for everyday washing without dulling shine\u003c\/li\u003e\n  \u003cli\u003ePairs well with conditioners for continued color protection\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does Re Neu support sustainability and clean-beauty standards?\u003c\/h3\u003e\n\n\u003cp\u003eNeuma highlights transparent ingredient choices and eco-focused practices: vegan formulas, exclusion of known questionable ingredients, and renewable-energy manufacturing for retail-size packaging. The product avoids parabens, gluten, soy, artificial dyes and is produced in the USA to meet consistent quality controls. Packaging for retail bottles uses renewable materials.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eVegan, cruelty-free, gluten- and soy-free formulation\u003c\/li\u003e\n  \u003cli\u003eFree from sulfates, parabens, synthetic fragrances, and artificial dyes\u003c\/li\u003e\n  \u003cli\u003eRetail bottles manufactured using wind power and renewable materials*\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Neuma Re Neu Shampoo is designed for anyone seeking a clarifying yet gentle cleanse — ideal for people with product buildup, those who wear styling products regularly, or anyone wanting refreshed scalp sensation without sacrificing softness or color integrity. It works across straight, wavy, curly and coily hair types and is appropriate for daily use when a mild, purifying shampoo is needed.\u003c\/p\u003e\n\n\u003cp\u003e\u003csmall\u003e*Retail-size bottles only; excludes travel or liter sizes.\u003c\/small\u003e\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Aqua\/Eau, Sodium Lauroyl Methyl Isethionate, Potassium Cocoyl Glycinate, Cocamidopropyl Hydroxysultaine, Potassium Cocoate, Sodium Lauroyl Sarcosinate, Disodium Cocoyl Glutamate, Cocamidopropylamine Oxide, Divinyldimethicone\/Dimethicone Copolymer, Mentha Piperita (Peppermint) Oil, Mentha Arvensis Leaf Oil, Decyl Glucoside, Glycereth-26, Propanediol, Mentha Piperita (Peppermint) Leaf Extract, Lavandula Angustifolia (Lavender) Flower\/Leaf\/Stem Extract, Vanillin, Citrus Aurantium Dulcis (Orange) Peel Oil, Pogostemon Cablin Oil, Acrylates Copolymer, Citric Acid, Benzyl Alcohol, Phenoxyethanol, Panthenol, Sodium Cocoyl Glutamate, Amodimethicone, Polyquaternium-10, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Methyl Gluceth-20, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-11, Polysorbate 20, Trisodium Ethylenediamine Disuccinate, C11-15 Pareth-7, C12-13 Pareth-23, C12-13 Pareth-3, Laureth-9, Dehydroacetic Acid, Glycerin, Trideceth-12, Limonene, Acetic Acid, Disodium EDTA, Potassium Sorbate, Sodium Hydroxide, Sodium Acetate, Glyoxal, PEG-4 Dilaurate, PEG-4 Laurate, Helianthus Annuus (Sunflower) Seed Oil, Iodopropynyl Butylcarbamate, PEG-4, Tocopherol.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Neuma Re Neu every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its lightweight, sulfate-free formula is gentle enough for daily use while removing buildup without over-drying.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The shampoo is color-safe and formulated to cleanse without sulfates that commonly strip hair color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"NEUMA","offers":[{"title":"Default Title","offer_id":49624063770762,"sku":"B0C158SP73","price":223.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/neuma-re-neu-front-packaging_d171f98c-467b-4a75-8783-d8cd483849a1.jpg?v=1782884182","url":"https:\/\/auviraskincare.com\/products\/neuma-re-neu-clarifying-shampoo-sulfate-free-peppermint-lavender-color-safe","provider":"Auvira Beauty","version":"1.0","type":"link"}