{"product_id":"midha-rice-bran-scrub-foam-face-wash-150ml-34-rice-bran-water-gentle-exfoliating-micro-foam","title":"MIDHA Rice Bran Scrub Foam face wash 150ml – 34% Rice Bran Water, Gentle Exfoliating Micro-Foam","description":"\u003cp\u003e\u003cstrong\u003eMIDHA Rice Bran Scrub Foam is a gentle daily face wash that uses 34% rice bran water and fine rice bran particles to cleanse, lightly exfoliate, and leave skin hydrated and balanced.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis soft micro-foam combines a creamy lather with mild physical exfoliation to remove surface buildup and excess oil without disturbing the skin’s natural moisture. Inspired by traditional rice rinse practices, the formula replaces most water with rice bran water to provide a subtle nourishing base while the pH-balanced cleanser supports everyday use. It’s designed to clarify pores and smooth texture for a refreshed-feeling complexion after each wash.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this cleanser remove impurities without over-drying?\u003c\/h3\u003e\n\u003cp\u003eThe product forms a rich, cushioning micro-foam that lifts dirt and sebum while the finely milled rice bran particles provide gentle mechanical exfoliation. Balanced surfactants and humectants help retain moisture so the skin does not feel tight or stripped after rinsing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e34% rice bran water replaces purified water for softer cleansed skin\u003c\/li\u003e\n  \u003cli\u003eFine rice bran particles dislodge dead cells without harsh scrubbing\u003c\/li\u003e\n  \u003cli\u003eCreamy lather reduces friction during washing\u003c\/li\u003e\n  \u003cli\u003epH-balanced base helps preserve natural moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work on sensitive or reactive skin?\u003c\/h3\u003e\n\u003cp\u003eFormulated to be mild and non-irritating, the scrub foam aims to provide effective cleansing without aggressive ingredients. Because the exfoliant is finely ground and the foam is gentle, many users with sensitive skin can use it daily or alternate days depending on tolerance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-stripping formulation suitable for frequent use\u003c\/li\u003e\n  \u003cli\u003eFine, not jagged, rice bran particles for softer exfoliation\u003c\/li\u003e\n  \u003cli\u003eGentle surfactants reduce the likelihood of irritation\u003c\/li\u003e\n  \u003cli\u003ePatch-test recommended for very reactive skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the rice bran water benefit my skin compared to regular cleansers?\u003c\/h3\u003e\n\u003cp\u003eReplacing much of the water with rice bran water introduces rice-derived nutrients and creates a cushionier initial feel during cleansing. Rather than just rinsing, the formula adds a mild conditioning element that helps the skin feel hydrated and less taut after washing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRice bran water contributes to a softer after-wash sensation\u003c\/li\u003e\n  \u003cli\u003eSupports a clean but comfortable finish—less post-wash tightness\u003c\/li\u003e\n  \u003cli\u003eIntegrates mild nourishing components into the cleansing step\u003c\/li\u003e\n  \u003cli\u003eComplements daily routines without extra serum layers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this scrub foam for best results?\u003c\/h3\u003e\n\u003cp\u003eApply a palm-sized amount and work into a creamy foam with water, then massage gently across the face focusing on oily or textured areas. Rinse thoroughly and follow with your preferred toner and moisturizer to lock in hydration.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse morning or evening as part of your regular routine\u003c\/li\u003e\n  \u003cli\u003eMassage with light circular motions for 30–60 seconds\u003c\/li\u003e\n  \u003cli\u003eRinse well and pat skin dry; follow with moisturizer\u003c\/li\u003e\n  \u003cli\u003eAdjust frequency if you experience sensitivity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: MIDHA Rice Bran Scrub Foam is aimed at anyone seeking a daily cleanser that combines mild physical exfoliation with a hydrating feel—ideal for those with normal, combination, and slightly oily skin who want clearer pores and smoother texture without harsh stripping. It’s suitable for men and women looking for an approachable, everyday face wash that adds a touch of traditional rice-based nourishment to a modern skincare routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use MIDHA Rice Bran Scrub Foam every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes; it’s formulated for daily use, but adjust frequency if your skin feels sensitive or dry.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this suitable for oily, acne-prone skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It helps remove excess sebum and surface buildup; combine with your acne routine as advised.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MIDHA","offers":[{"title":"Default Title","offer_id":49625497763978,"sku":"B0BC8LCWGN","price":76.55,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/midha-front-packaging-rice-bran-scrub-foam.jpg?v=1782894930","url":"https:\/\/auviraskincare.com\/products\/midha-rice-bran-scrub-foam-face-wash-150ml-34-rice-bran-water-gentle-exfoliating-micro-foam","provider":"Auvira Beauty","version":"1.0","type":"link"}