{"product_id":"matrix-so-silver-purple-hair-mask-200-ml-deep-conditioning-toning-mask-that-neutralizes-yellow-tones","title":"MATRIX So Silver Purple Hair Mask 200 ml — Deep-Conditioning Toning Mask that Neutralizes Yellow Tones","description":"\u003cp\u003e\u003cstrong\u003eMATRIX So Silver Toning Purple Hair Mask is a concentrated, deep-conditioning purple mask that neutralizes brassy yellow tones in blonde and silver hair while repairing and smoothing color-treated strands.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated for bleached, highlighted, platinum, gray and silver hair, this rinse-out mask blends toning pigments with an intense conditioning base to refresh cool tones and improve hair texture. The highly depositing formula lets you control the degree of silver or neutralization you want, while conditioning agents leave hair feeling softer and easier to manage after color processes. Packaging may vary, and the vegan formula is designed for salon-level results at home when used as directed.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this mask remove unwanted yellow or brassy tones?\u003c\/h3\u003e\n\u003cp\u003eThe purple pigments in the mask counteract yellow and warm undertones by depositing a cool tint that visually neutralizes brassiness. Timing during application determines how much pigment transfers: shorter exposure yields subtle toning, longer exposure produces stronger neutralization.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse after cleansing with a suitable purple shampoo for best results\u003c\/li\u003e\n  \u003cli\u003eLeave on 3 minutes for mild toning, up to 5 minutes for stronger effect\u003c\/li\u003e\n  \u003cli\u003eApply evenly to wet hair and avoid direct scalp contact\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly to reveal cooler, brighter blonde or silver\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it repair damage from coloring and lighten styling problems?\u003c\/h3\u003e\n\u003cp\u003eBeyond pigment correction, the mask contains conditioning agents designed to replenish moisture and improve the look and feel of color-treated strands. It helps reduce roughness and increases manageability, though it does not permanently reverse structural damage from chemical services.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDeep-conditioning base smooths the hair cuticle for silkier texture\u003c\/li\u003e\n  \u003cli\u003eFormulated to be highly depositing so fewer applications are needed\u003c\/li\u003e\n  \u003cli\u003eHelps repair the surface appearance of chemically treated hair\u003c\/li\u003e\n  \u003cli\u003eBest used as part of a color-care routine, not a structural repair treatment\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the mask safely for the results I want?\u003c\/h3\u003e\n\u003cp\u003eApply to freshly washed, wet hair while wearing gloves to prevent staining. Work the product through lengths and ends, avoid the scalp, and time the treatment according to the degree of toning you want; rinse thoroughly afterward.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRecommended volume: 200 ml per jar, suitable for repeated applications\u003c\/li\u003e\n  \u003cli\u003eApply after shampooing with a purple or neutralizing shampoo for best uptake\u003c\/li\u003e\n  \u003cli\u003e3 minutes for subtle neutralizing, 5 minutes for maximum toning effect\u003c\/li\u003e\n  \u003cli\u003eNot recommended for daily use due to concentrated pigments\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow often should I use it and how will it affect my color?\u003c\/h3\u003e\n\u003cp\u003eThe mask is intended for periodic toning and conditioning rather than daily maintenance. Regular but spaced use will keep brassy tones at bay and enhance silver or platinum shades without over-depositing pigment when timing is controlled.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse once weekly or as needed depending on brassiness and hair porosity\u003c\/li\u003e\n  \u003cli\u003eAdjust leave-in time to avoid over-toning on porous hair\u003c\/li\u003e\n  \u003cli\u003eWorks on bleached, highlighted, gray and silver hair to boost cool tones\u003c\/li\u003e\n  \u003cli\u003ePair with color-safe products to maintain salon-fresh results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: MATRIX So Silver Toning Purple Hair Mask is suited for people with bleached, highlighted, platinum, gray or silver hair who want tailored toning plus deep conditioning. It’s ideal for anyone seeking to reduce yellow or brassy hues while improving softness and manageability after chemical or lightening services. If you prefer subtle control, use shorter processing times; for stronger cool-tones, extend to the recommended maximum. Avoid daily use because of the product's concentrated pigmentation; follow timing guidance and protect towels and hands during application.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFeatures: product volume 200 ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER \/ EAU,CETEARYL ALCOHOL,BEHENTRIMONIUM CHLORIDE,AMODIMETHICONE,CETYL ALCOHOL,CITRIC ACID,C12-15 ALKYL BENZOATE,SODIUM HYDROXIDE,ISOPROPYL ALCOHOL,HYDROXYETHYLCELLULOSE,TRIDECETH-6,GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE,CI 60730 \/ ACID VIOLET 43,HC BLUE NO. 2,CHLORHEXIDINE DIGLUCONATE,CETRIMONIUM CHLORIDE,FUMARIC ACID,2-NITRO-5-GLYCERYL METHYLANILINE,HC BLUE NO. 15\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this mask on natural gray hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It enhances silver tones and reduces yellowing on natural gray hair when used for the recommended 3–5 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I safely use the toning mask?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use once a week or as needed; avoid daily use because the formula is highly pigmented.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":49620578369674,"sku":"B07VXJRGCG","price":101.25,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/matrix-so-silver-front-packaging.jpg?v=1782842602","url":"https:\/\/auviraskincare.com\/products\/matrix-so-silver-purple-hair-mask-200-ml-deep-conditioning-toning-mask-that-neutralizes-yellow-tones","provider":"Auvira Beauty","version":"1.0","type":"link"}