{"product_id":"matrix-food-for-soft-serum-oil-for-hair-avocado-oil-leave-in-lightweight-heat-protection-shine","title":"MATRIX Food For Soft Serum Oil for Hair — Avocado Oil Leave-In, Lightweight Heat Protection \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eMATRIX Food For Soft Serum is a multi-use hydrating hair oil that softens, smooths and adds shine while helping protect hair from heat.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight leave-in treatment is formulated with avocado oil to boost moisture and improve manageability for dry, brittle or color-treated hair. When used as part of the Food For Soft system (shampoo, conditioner or mask plus oil), the formula delivers noticeably softer, smoother hair and added shine without weighing strands down. The serum works on wet or dry hair and is designed for everyday styling, offering heat protection and a soft, non-greasy finish.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this serum improve moisture and softness?\u003c\/h3\u003e\n\u003cp\u003eThe avocado-enriched oil replenishes dry areas and helps smooth the hair surface, making strands feel softer to the touch. In clinical-style comparisons, the full Food For Soft system including this oil produced more measurable moisture and longer-lasting softness than a non-conditioning shampoo alone.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with avocado oil to hydrate mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eDesigned to lock in moisture when used with shampoo and conditioner or a mask.\u003c\/li\u003e\n  \u003cli\u003eDelivers a soft finish and added shine without heavy residue.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use the oil on color-treated or fragile hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is safe for color-treated hair and gentle enough for fragile strands. It helps improve smoothness and shine while leaving color vibrancy intact when used as part of a regular care routine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-safe formulation that won’t flake or strip color.\u003c\/li\u003e\n  \u003cli\u003eNon-greasy texture suitable for mid-lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eSupports improved manageability for delicate or processed hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply the oil for best results?\u003c\/h3\u003e\n\u003cp\u003eApply several drops to mid-lengths and ends after shampooing and conditioning, or after a treatment mask; it can also be used on dry hair to tame frizz and boost shine. The serum is leave-in only—do not rinse—and can be used before heat styling to help protect strands.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on wet hair after conditioning for maximum hydration benefits.\u003c\/li\u003e\n  \u003cli\u003eApply a small amount to dry hair to smooth flyaways and add shine.\u003c\/li\u003e\n  \u003cli\u003eComes in a lightweight texture that layers well with other styling products.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat practical benefits can I expect with regular use?\u003c\/h3\u003e\n\u003cp\u003eRegular use as part of the Food For Soft regimen helps the hair look smoother, feel softer longer and gain visible shine. While individual results vary, the system reports increased moisture, smoother texture and extended softness when the oil is combined with the matching shampoo, conditioner or mask.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNoticeably smoother hair and improved comb-through ease.\u003c\/li\u003e\n  \u003cli\u003eAdded surface shine and a soft, touchable finish.\u003c\/li\u003e\n  \u003cli\u003eHeat protection for everyday styling tools.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: MATRIX Food For Soft Serum Oil is intended for anyone with dry, brittle or dull hair seeking lightweight hydration, softness and shine. It suits color-treated and chemically processed hair as well as naturally dry textures, and is a convenient leave-in option for people who want an easy boost of moisture and heat protection during regular styling routines.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eaqua \/ water \/ eau, cetearyl alcohol, glycine soja oil \/ soybean oil, behentrimonium chloride, parfum \/ fragrance, isopropyl alcohol, glycerin, phenoxyethanol, dilauryl, thiodipropionate, hexyl cinnamal, persea gratissima oil \/ avocado oil, chlorhexidine, digluconate, linalool, sodium hyaluronate, citric acid, tocopherol, helianthus annuus seed oil \/ sunflower seed oil, rosmarinus officinalis leaf extract \/ rosemary leaf extract​\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is MATRIX Food For Soft Oil safe for colored hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The serum is formulated to be color-safe and helps add shine without stripping color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use the oil before heat styling?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply a few drops to mid-lengths and ends before using heat tools for added protection and smoothness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":49622367961226,"sku":"B0BY9LFBGV","price":109.48,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/matrix-food-for-soft-front-packaging.jpg?v=1782870249","url":"https:\/\/auviraskincare.com\/products\/matrix-food-for-soft-serum-oil-for-hair-avocado-oil-leave-in-lightweight-heat-protection-shine","provider":"Auvira Beauty","version":"1.0","type":"link"}