{"product_id":"maria-nila-sheer-silver-violet-shampoo-for-blonde-white-grey-hair-3-4-fl-oz-sulfate-free-toner-shine","title":"Maria Nila Sheer Silver Violet Shampoo for Blonde, White \u0026 Grey Hair - 3.4 fl oz, Sulfate-Free Toner \u0026 Shine","description":"\u003cp\u003e\u003cstrong\u003eSheer Silver is a violet-toned shampoo that neutralizes unwanted yellow and golden hues in blonde, white and grey hair while adding shine and strength.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis sulfate- and paraben-free formula from Maria Nila uses violet pigments and botanical extracts to cool warm tones and enhance the hair’s natural highlights. Designed for repeated use, the shampoo balances brassiness without harsh detergents and carries a delicate fruity-floral scent of jasmine, orange and grapefruit. The 100% vegan, cruelty-free product is produced in Sweden and follows the brand’s sustainability commitments.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo remove brassy yellow and golden shades?\u003c\/h3\u003e\n\u003cp\u003eSheer Silver deposits violet semi-permeable pigment onto the hair shaft to counteract warm yellow and gold tones, visually shifting the color toward cooler, ashier hues. The effect is gradual and most noticeable on blonde, bleached, white and grey hair over a few washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eViolet pigments neutralize warm undertones\u003c\/li\u003e\n  \u003cli\u003eSemi-permeable dye blends without heavy staining\u003c\/li\u003e\n  \u003cli\u003eSuitable for natural and color-treated light hair\u003c\/li\u003e\n  \u003cli\u003eWorks best when used regularly as part of a purple-shampoo routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat other benefits will I notice besides color correction?\u003c\/h3\u003e\n\u003cp\u003eBeyond toning, the shampoo boosts shine and helps remove dulling residue left by soaps and styling products. Blackberry extract brightens highlights, sunflower seed oil provides moisture and vitamin E, and vegetable proteins help reinforce hair structure for a softer, more resilient feel.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBlackberry extract clears buildup and enhances shine\u003c\/li\u003e\n  \u003cli\u003eSunflower seed oil moisturizes and adds luster\u003c\/li\u003e\n  \u003cli\u003eVegetable proteins strengthen and condition the hair\u003c\/li\u003e\n  \u003cli\u003eAntioxidant protection supports color longevity against UV exposure\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Sheer Silver gentle enough for frequent use and sensitive scalps?\u003c\/h3\u003e\n\u003cp\u003eThe formula is free from sulfates and parabens, reducing the risk of over-drying compared with harsher detergents. Because the violet dye is semi-permeable and the product is designed for color maintenance, it’s intended for regular—but controlled—use to avoid excess toning.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate- and paraben-free base for milder cleansing\u003c\/li\u003e\n  \u003cli\u003eSemi-permeable pigment for gradual toning control\u003c\/li\u003e\n  \u003cli\u003eUse frequency can be adjusted by hair porosity and desired coolness\u003c\/li\u003e\n  \u003cli\u003eAvoid leaving on too long for lighter toning intensity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the brand’s sustainability and ethics affect this product?\u003c\/h3\u003e\n\u003cp\u003eMaria Nila manufactures this shampoo in Sweden with certifications that reflect vegan and cruelty-free standards. The company is B Corp certified and offsets CO2 from packaging and operations annually, aligning the product with environmentally conscious purchasing decisions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e100% vegan formulation certified by recognised organisations\u003c\/li\u003e\n  \u003cli\u003ePETA and Leaping Bunny cruelty-free certifications\u003c\/li\u003e\n  \u003cli\u003eB Corp status with annual carbon offset commitments\u003c\/li\u003e\n  \u003cli\u003eProduced and packaged in Sweden under ethical standards\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Maria Nila Sheer Silver is ideal for anyone with light, bleached, white or grey hair who wants to reduce brassiness while maintaining moisture and shine. It fits routines for color-treated hair and for those who prefer vegan, cruelty-free beauty options produced with sustainability in mind. Adjust use frequency depending on how cool you want your tone and your hair’s porosity.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Glycerin, Rubus Fruticosus (Blackberry) Fruit Extract, Phyllostachys Nigra Leaf Extract, Glycol Distearate, Hydrolyzed Wheat Protein, Amodimethicone\/Morpholinomethyl Silsesquioxane Copolymer, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Propylene Glycol, Trideceth-5, Propanediol, Quaternium-95, Acetum\/Vinegar\/Vinaigre, Guar Hydroxypropyltrimonium Chloride, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Potassium Sorbate, Disodium EDTA, Sodium Chloride, Ethylhexylglycerin, Benzoic Acid, Dehydroacetic Acid, PEG-150 Pentaerythrityl Tetrastearate, Lactic Acid, PPG-2 Hydroxyethyl Cocamide, Phenoxyethanol, Linalool, Hexyl Cinnamal, Limonene, Parfum\/Fragrance, Acid Violet 43\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Sheer Silver on dyed blonde hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It neutralizes warm tones on both natural and color-treated blonde, white, or grey hair when used regularly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this purple shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with once or twice weekly and adjust to desired coolness; increase frequency for stronger toning if needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Maria Nila","offers":[{"title":"Default Title","offer_id":49632627327114,"sku":"B01J7LU68S","price":69.34,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/maria-nila-sheer-silver-front-label.jpg?v=1782962517","url":"https:\/\/auviraskincare.com\/products\/maria-nila-sheer-silver-violet-shampoo-for-blonde-white-grey-hair-3-4-fl-oz-sulfate-free-toner-shine","provider":"Auvira Beauty","version":"1.0","type":"link"}