{"product_id":"maria-nila-purifying-cleanse-clarifying-shampoo-11-8-fl-oz-deep-cleansing-sulfate-free-with-peppermint-aloe","title":"Maria Nila Purifying Cleanse clarifying shampoo, 11.8 fl oz — deep-cleansing, sulfate-free with peppermint \u0026 aloe","description":"\u003cp\u003e\u003cstrong\u003eMaria Nila Purifying Cleanse is a sulfate-free deep-cleansing shampoo that removes build-up and refreshes scalp and hair with peppermint, aloe vera and gentle AHA acids.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis clarifying shampoo is designed as an occasional reset for hair that feels heavy, dull or coated with product residue. Formulated in Sweden and vegan\/cruelty-free, it targets scalp build-up while keeping the lengths balanced, leaving hair ready for your regular care routine or styling products. The scent blends apricot and freesia with soft musk for a fresh finish.\u003c\/p\u003e\n\n\u003ch3\u003eWhat does this shampoo do for a clogged or itchy scalp?\u003c\/h3\u003e\n\u003cp\u003ePurifying Cleanse uses AHA acids to gently exfoliate surface build-up and aloe vera to soothe irritation without stripping the scalp. Peppermint adds a cooling sensation that helps the scalp feel refreshed after application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGently removes sebum, mineral deposits and product residue\u003c\/li\u003e\n  \u003cli\u003eAloe vera extract calms and soothes for longer-lasting comfort\u003c\/li\u003e\n  \u003cli\u003ePeppermint provides a mild cooling, invigorating effect\u003c\/li\u003e\n  \u003cli\u003eSulfate-, paraben- and silicone-free for gentler cleansing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow often should I use a deep-cleansing shampoo like this?\u003c\/h3\u003e\n\u003cp\u003eFrequency depends on hair type and styling habits: use a clarifying wash as a reset when hair looks weighed down or scalp feels unclean. Those who use heavy oils, styling products, or co-wash regularly may need it every 1–2 weeks; others can use it monthly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWeekly or biweekly for heavy product users or oily scalps\u003c\/li\u003e\n  \u003cli\u003eMonthly for routine maintenance on normal hair\u003c\/li\u003e\n  \u003cli\u003eAdd before color services or after chlorine\/saltwater exposure\u003c\/li\u003e\n  \u003cli\u003eFollow with your regular conditioner or intensive treatment\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this strip my color or dry out my lengths?\u003c\/h3\u003e\n\u003cp\u003eDesigned as an occasional clarifier, it clears surface build-up while AHA acids and aloe help maintain hydration and scalp balance. Still, if you have fragile, color-treated hair, use it sparingly and pair with a color-safe conditioner or mask to protect tone and moisture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEffective at removing residue without harsh sulfates\u003c\/li\u003e\n  \u003cli\u003eAHA acids provide mild exfoliation rather than aggressive stripping\u003c\/li\u003e\n  \u003cli\u003eFollow-up conditioning restores softness and manageability\u003c\/li\u003e\n  \u003cli\u003eSafe for vegan and cruelty-free beauty routines, produced in Sweden\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I add this into my hair care routine?\u003c\/h3\u003e\n\u003cp\u003eUse Purifying Cleanse as a targeted reset: wet hair, lather the scalp and massage to lift build-up, then rinse thoroughly. After clarifying, apply your usual conditioner or a nourishing mask on the lengths to restore elasticity and shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMassage gently into scalp for 60–90 seconds to loosen deposits\u003c\/li\u003e\n  \u003cli\u003eRinse well and repeat only if heavy build-up persists\u003c\/li\u003e\n  \u003cli\u003eFinish with conditioner or treatment from mid-lengths to ends\u003c\/li\u003e\n  \u003cli\u003eIdeal before styling, color refresh, or after co-washing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Maria Nila Purifying Cleanse suits anyone needing a deliberate reset—people with flat, dull hair, visible product residue, itchy or coated scalps, frequent product users, swimmers or those who co-wash regularly. It’s especially useful when you want a refreshed scalp without harsh ingredients; pair it with your regular Maria Nila care products to maintain hydration, color and manageability.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it’s formulated without sulfates and cleanses gently, but use less often on porous color-treated hair and always follow with a color-safe conditioner.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this with co-washing routines?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — use Purifying Cleanse as an occasional reset between co-wash sessions to remove buildup and refresh the scalp.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Maria Nila","offers":[{"title":"Default Title","offer_id":49621321285770,"sku":"B0CRV449LR","price":105.36,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/maria-nila-purifying-cleanse-front-packaging.jpg?v=1782852692","url":"https:\/\/auviraskincare.com\/products\/maria-nila-purifying-cleanse-clarifying-shampoo-11-8-fl-oz-deep-cleansing-sulfate-free-with-peppermint-aloe","provider":"Auvira Beauty","version":"1.0","type":"link"}