{"product_id":"loma-daily-shampoo-33-oz-1l-color-safe-clarifying-formula-sulfate-paraben-free","title":"Loma Daily Shampoo 33 oz \/ 1L — Color-Safe Clarifying Formula, Sulfate \u0026 Paraben-Free","description":"\u003cp\u003e\u003cstrong\u003eLoma Daily Shampoo is a clarifying, sulfate- and paraben-free liter shampoo formulated to gently cleanse, restore moisture balance, and add shine to fine-to-normal and all hair types.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMade in the USA with certified organic extracts and a citrus aromatherapy blend, this 33-ounce bottle delivers everyday cleansing without stripping color or leaving residue. The lightweight formula focuses on removing buildup while supporting natural moisture, making it suitable for frequent use and for hair that needs clearer, bouncier results.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo cleanse without drying hair out?\u003c\/h3\u003e\n\u003cp\u003eThe formula avoids harsh sulfates and sodium chloride, relying on milder surfactants and botanical ingredients to lift oils and styling residues. That means effective clarification with less risk of leaving hair brittle or frizzy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMild, non-stripping cleansing agents for daily use\u003c\/li\u003e\n  \u003cli\u003eBotanical extracts that help retain moisture\u003c\/li\u003e\n  \u003cli\u003eRemoves product buildup and impurities while preserving softness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work on color-treated hair and different textures?\u003c\/h3\u003e\n\u003cp\u003eYes — the shampoo was designed to be safe on color-treated hair and compatible across textures. It’s particularly effective for fine to normal hair because it clarifies without weighing strands down, but it also suits curly, straight, and wavy hair when used appropriately.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-safe formulation to maintain vibrancy\u003c\/li\u003e\n  \u003cli\u003eLightweight finish preserves natural movement\u003c\/li\u003e\n  \u003cli\u003eGentle enough for daily or frequent washing routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat scents and sensory benefits can I expect?\u003c\/h3\u003e\n\u003cp\u003eThe blend emphasizes bright citrus notes that refresh the scalp and lift the senses during cleansing. The aromatherapy combination is crafted to feel invigorating without being overpowering, leaving a subtle citrus finish on the hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTangerine, orange, and grapefruit top notes for an uplifting scent\u003c\/li\u003e\n  \u003cli\u003eClean, fresh aroma that pairs well with styling products\u003c\/li\u003e\n  \u003cli\u003eNon-irritating fragrance concentration for scalp comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does this product support hair health over time?\u003c\/h3\u003e\n\u003cp\u003eRegular use helps maintain a balanced scalp environment and reduces buildup that can dull shine or weigh hair down. By combining clarifying action with organic-derived moisturizers, it helps hair look more vibrant while supporting manageable texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHelps protect the hair’s natural moisture balance\u003c\/li\u003e\n  \u003cli\u003ePromotes shinier, more resilient-looking strands\u003c\/li\u003e\n  \u003cli\u003eFree from gluten, parabens, and sulfates for gentler long-term care\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Loma Daily Shampoo is aimed at anyone seeking a dependable everyday cleanser that clarifies without stripping—especially people with fine to normal hair, those who wash often, and anyone who wants a color-safe, sulfate-free option. It’s also a good pick for users who prefer botanical ingredients and a bright citrus scent in a professional-size 33-ounce (liter) bottle.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: aloe barbadensis leaf juice (aloe vera gel)*, sodium methyl-2 sulfolaurate \u0026amp; disodium 2-sulfolaurates\/sodium lauryl sulfoacetate, cocamidopropyl betaine, glycerin, citrus tangerina (tangerine) peel oil, citrus aurantium dulcis (orange) peel oil, citrus paradisi (grapefruit) oil, polyquaternium-7, gluconolactone, cetrimonium chloride, polyquaternium-4, hydrolyzed quinoa, chlorphenesin, citric acid, glycerin* \u0026amp; water \u0026amp; lavandula angustifolia (lavender) flower\/leaf\/stem extract* \u0026amp; foeniculum vulgare (fennel) seed extract* \u0026amp; helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, helianthus annuus (sunflower) seed oil*, carthamus tinctorius (safflower) seed oil*, panthenol (vitamin b-5), sodium phytate. *Certified Organic\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Loma Daily Shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is free of sulfates and harsh salts, making it safe for color-treated hair when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s formulated for daily or frequent use, especially for fine to normal hair that benefits from regular clarification.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":49621468446858,"sku":"B00BFW93LE","price":127.9,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/loma-daily-shampoo-front-packaging.jpg?v=1782855645","url":"https:\/\/auviraskincare.com\/products\/loma-daily-shampoo-33-oz-1l-color-safe-clarifying-formula-sulfate-paraben-free","provider":"Auvira Beauty","version":"1.0","type":"link"}