{"product_id":"lockharts-authentic-grooming-co-anti-gravity-matte-hair-paste-fortuna-3-4-oz-high-texture-low-shine","title":"Lockhart's Authentic Grooming Co. Anti-Gravity Matte Hair Paste, Fortuna 3.4 oz — High Texture, Low Shine","description":"\u003cp\u003e\u003cstrong\u003eLockhart’s Anti-Gravity Matte Hair Paste is a water-soluble, hybrid clay–paste that builds gritty texture and sky-high volume with a natural matte finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eCrafted by Lockhart's Authentic Grooming Co., this 3.4 oz jar blends clay, fiber, and cream-like spreadability to deliver strong grip without shine or stiffness. The formula includes silica, kaolin and bentonite clays, and conditioning ingredients like coconut oil, cucumber, and rosemary extracts to add body while keeping hair manageable and scalp feeling fresh. It rinses out with water, layers easily for more hold, and is finished with beeswax for flexible long-wear control. The Fortuna scent gives a subtle, masculine aroma while you style.\u003c\/p\u003e\n\n\u003ch3\u003eHow will Anti-Gravity help me add volume and texture?\u003c\/h3\u003e\n\u003cp\u003eAnti-Gravity thickens strands and creates lift through a mix of silica and two clays that add grit and structure. Apply to damp hair and use a blow dryer to amplify the volume; the more product you layer, the stronger the lift and hold become.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSilica for strand-thickening and fuller appearance\u003c\/li\u003e\n  \u003cli\u003eKaolin and bentonite clays deliver gritty texture and lasting lift\u003c\/li\u003e\n  \u003cli\u003eBlow-drying activates volume for sky-high results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it leave my hair sticky, shiny, or hard?\u003c\/h3\u003e\n\u003cp\u003eNo—Anti-Gravity gives a true matte finish with no greasy residue or crunchy feel. Beeswax and the clay blend lock styles in place while allowing flexible restyling throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNatural matte finish—low shine, look of clean hair\u003c\/li\u003e\n  \u003cli\u003eFirm yet pliable hold—no stiffness or brittle texture\u003c\/li\u003e\n  \u003cli\u003eWater-soluble for no heavy buildup or residue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for best results on different hair types?\u003c\/h3\u003e\n\u003cp\u003eStart with a small amount—two dime-sized scoops for medium hair—and warm between palms before working through towel-dried hair from back to front. For fine hair, use less and focus at the roots; for thick or coarse hair, layer additional product and blow-dry for maximum hold.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine hair: lighter application near roots for lift without weighing down\u003c\/li\u003e\n  \u003cli\u003eMedium hair: standard two scoops, blow-dry for volume\u003c\/li\u003e\n  \u003cli\u003eThick\/coarse hair: add layers and work through in sections for strong grip\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow easy is it to wash out and will it build up over time?\u003c\/h3\u003e\n\u003cp\u003eAnti-Gravity is formulated to rinse clean with water, so you won’t need heavy shampoos to remove it. Because it’s water-soluble and designed for easy washout, routine use won’t cause the same greasy buildup you get with some oil-based pomades.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRinses with water—simple and quick removal\u003c\/li\u003e\n  \u003cli\u003eMinimal residue—helps prevent accumulation on hair and scalp\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily styling because it washes out easily\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Lockhart’s Anti-Gravity Matte Hair Paste is aimed at people who want dramatic texture and volume without shine—ideal for men seeking a natural-looking, reworkable style. It works well for a variety of hair lengths and types: from short, textured cuts needing lift to medium-length styles that benefit from gritty separation. If you prefer a product that layers, rinses clean, and keeps a matte appearance while still letting you restyle during the day, this paste is a solid option. Made by a family-run, hand-poured grooming company in Longmont, Colorado, it offers artisan performance in a compact jar for everyday styling and creative looks.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Kaolin, Ceteareth-20, Bentonite, Beeswax, PEG-40 Hydrogenated Castor Oil, Microcrystalline Wax, PEG-7 Glyceryl Cocoate, Silica, Polysorbate 20, Acrylates C10-30 Alkyl Methacrylate Copolymer, Coconut Oil, Fragrance, Phenoxyethanol, Sorbic Acid, Glycerin, Cucumber Fruit Extract, Rosemary Leaf Extract, Lemon Oil, Lime Oil, Grapefruit Oil, Bergamot Oil, Citronella Oil, Clove Flower Oil.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Lockhart’s Anti-Gravity paste water-soluble?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it rinses clean with water, so it washes out without heavy shampoo or residue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much should I use for medium-length hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with two dime-sized scoops, distribute from back to front, and add more to build stronger hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Lockhart's Authentic Grooming Co. LLC","offers":[{"title":"Default Title","offer_id":49631291605130,"sku":"B07BFKW5DF","price":92.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/lockharts-front-jar-fortuna.jpg?v=1782943200","url":"https:\/\/auviraskincare.com\/products\/lockharts-authentic-grooming-co-anti-gravity-matte-hair-paste-fortuna-3-4-oz-high-texture-low-shine","provider":"Auvira Beauty","version":"1.0","type":"link"}