{"product_id":"klose-frnds-niacinamide-rice-extract-facial-serum-1-fl-oz-hydrating-glow-with-hyaluronic-acid-centella","title":"KLOSE FRNDS Niacinamide \u0026 Rice Extract Facial Serum — 1 fl oz Hydrating Glow with Hyaluronic Acid \u0026 Centella","description":"\u003cp\u003e\u003cstrong\u003eThis lightweight facial serum blends niacinamide, rice extract, hyaluronic acid, centella and licorice to hydrate, smooth texture, and impart a soft natural glow for daily use.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eInspired by ancestral rice-water rituals and updated with contemporary actives, KLOSE FRNDS Niacinamide \u0026amp; Rice Extract Facial Serum is designed to be a gentle daily layer in your skincare ritual. The silky, fast-absorbing formula supports surface hydration and a calmer-looking complexion while maintaining a pleasant, everyday texture that sits comfortably under moisturizer and makeup.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this serum fit into my morning and evening routine?\u003c\/h3\u003e\n\u003cp\u003eApply to clean, slightly damp skin after cleansing and before oils or creams. The lightweight texture absorbs quickly, so it layers easily with sunscreen in the morning and richer creams at night without pilling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse 2–3 pumps on damp skin for best absorption.\u003c\/li\u003e\n  \u003cli\u003eFollow with your moisturizer or sunscreen in the AM.\u003c\/li\u003e\n  \u003cli\u003eIn the PM, pair with a nourishing facial oil or night cream.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich skin concerns does this serum target without harshness?\u003c\/h3\u003e\n\u003cp\u003eThis formula focuses on hydration, texture refinement, and a balanced appearance rather than drastic clinical interventions. Niacinamide and rice extract work together to support evenness and surface smoothness while centella and licorice provide soothing support.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNiacinamide for visible texture and tone support.\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid to deliver lightweight moisture to the skin’s surface.\u003c\/li\u003e\n  \u003cli\u003eCentella and licorice for gentle calming and a balanced look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the ingredients heritage-inspired and modern at once?\u003c\/h3\u003e\n\u003cp\u003eThe serum honors rice-water traditions by incorporating rice extract, while pairing that ingredient with scientifically familiar actives like niacinamide and hyaluronic acid. This blend creates a product that feels familiar and comforting yet performs in a way modern routines expect.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRice extract echoes ancestral hydration rituals for a soft finish.\u003c\/li\u003e\n  \u003cli\u003eNiacinamide adds contemporary skin-conditioning benefits.\u003c\/li\u003e\n  \u003cli\u003eSqualane provides lightweight emollience without heaviness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I expect my skin to feel and look with regular use?\u003c\/h3\u003e\n\u003cp\u003eWith daily application, this serum aims to leave skin feeling supple, less tight, and more comfortable to the touch. The immediate sensation is a silky cushion of hydration; over time you may notice smoother texture and a subtle, natural radiance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eImmediate: lightweight, non-greasy hydration and a softened feel.\u003c\/li\u003e\n  \u003cli\u003eShort term: improved surface comfort and less dryness.\u003c\/li\u003e\n  \u003cli\u003eOngoing: a gentle, lived-in glow and calmer-looking skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This serum is crafted for anyone seeking a soothing, everyday hydrating step that supports skin texture and appearance—especially those who appreciate heritage-inspired ingredients presented in a modern, easy-to-wear formula. It suits normal to dry, combination, and sensitive-prone skin types looking for a gentle, buildable product that layers well with other skincare and makeup.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e[SOOTHING \u0026amp; HYDRATING SERUM] - A lightweight serum that cushions the skin with lasting hydration and a comforting touch. Its smooth texture settles in effortlessly, creating a gentle moment of self-care that feels warm, familiar, and made to be shared.\u003c\/li\u003e\n  \u003cli\u003e[A QUIET DAILY PAUSE] - Smooth 3 pumps onto clean, slightly damp skin and let it settle for a quiet minute before your next step. Use morning and night to create a soft pause in your day—a gentle moment that feels close, personal, and entirely yours.\u003c\/li\u003e\n  \u003cli\u003e[A GLOW YOU CAN FEEL] - With daily use, this serum adds a soft, comforting layer to your routine that helps your skin feel nurtured and at ease. Its gentle texture leaves your complexion feeling refreshed and calm, creating a subtle glow that feels natural and entirely your own.\u003c\/li\u003e\n  \u003cli\u003e[HERITAGE-INSPIRED INGREDIENTS] - Inspired by the quiet wisdom passed down from a grandmother who knew the secrets to timeless skin, this formula blends niacinamide, rice extract, hyaluronic acid, centella, licorice root, and squalane. Rice extract reflects that heritage, honoring ancestral rice-water rituals reimagined with modern skin science.\u003c\/li\u003e\n  \u003cli\u003e[THE KLOSE FRNDS STORY] - KLOSE FRNDS was created by Fefi and Vane to share the rituals that have always grounded them—moments of care shaped by heritage, family, and closeness. Each product carries that intention, offering a sense of familiarity that gently draws you closer to the world they hold dear.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this serum with retinol?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply this hydrating serum first to damp skin, then wait a few minutes before introducing retinol to reduce dryness and improve tolerance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this serum suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated with calming centella and licorice, it’s gentle for many sensitive skin types; patch-test first if you have known sensitivities.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KLOSE FRNDS","offers":[{"title":"Default Title","offer_id":49621265088650,"sku":"B0G6Q5SS9K","price":99.19,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/klose-frnds-serum-front-bottle.jpg?v=1782851281","url":"https:\/\/auviraskincare.com\/products\/klose-frnds-niacinamide-rice-extract-facial-serum-1-fl-oz-hydrating-glow-with-hyaluronic-acid-centella","provider":"Auvira Beauty","version":"1.0","type":"link"}