{"product_id":"kevin-murphy-smooth-again-wash-frizz-control-shampoo-for-thick-coarse-hair-250ml-sulphate-paraben-free-hydrating-shine","title":"KEVIN.MURPHY Smooth.Again Wash frizz control shampoo for thick, coarse hair — 250ml, sulphate \u0026 paraben free, hydrating shine","description":"\u003cp\u003e\u003cstrong\u003eSMOOTH.AGAIN.WASH is a hydrating, frizz-controlling shampoo formulated for thick, coarse and unruly hair that smooths, adds shine and leaves strands more manageable.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMade by KEVIN.MURPHY, this shampoo cleanses without stripping moisture while using light-reflective micro-particles to enhance shine. Aloe vera and a blend of botanical fats and oils help replenish hydration and improve texture, so hair feels softer and looks sleeker after routine use. The formula is free from sulphates and parabens and designed for regular use on dry, coarse or frizz-prone hair types.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo reduce frizz and improve manageability?\u003c\/h3\u003e\n\u003cp\u003eThe formula combines smoothing emollients with hydrating botanical extracts to soften fiber cuticles and control flyaways. Lightweight conditioning agents lay down a smoothing film that tames frizz without weighing thick hair down.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMonoi oil helps seal and smooth the hair surface for managed strands.\u003c\/li\u003e\n  \u003cli\u003eMurumuru seed butter supplies rich fatty acids that improve softness.\u003c\/li\u003e\n  \u003cli\u003eAloe vera restores moisture balance so hair resists humidity-induced frizz.\u003c\/li\u003e\n  \u003cli\u003ePhoto-reflective micro-particles boost perceived shine for a polished look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill SMOOTH.AGAIN.WASH work for daily cleansing?\u003c\/h3\u003e\n\u003cp\u003eYes — it’s gentle enough for everyday use while still delivering clarifying power to remove dirt and product build-up. The gentle surfactants clear impurities without stripping natural oils, so hair stays hydrated after each wash.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulphate-free surfactant blend cleans with reduced harshness.\u003c\/li\u003e\n  \u003cli\u003eAloe and plant butters preserve moisture during frequent washes.\u003c\/li\u003e\n  \u003cli\u003eLight conditioning ingredients prevent tangles and stiffness post-shower.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat key ingredients make a difference in this formula?\u003c\/h3\u003e\n\u003cp\u003eSMOOTH.AGAIN.WASH uses a targeted mix of nourishing botanicals and conditioning lipids to rebuild softness and shine. Each ingredient was chosen to address dryness, frizz and coarse texture without compromising hair body.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMonoi Oil: smoothes the cuticle and adds slip for easier combing.\u003c\/li\u003e\n  \u003cli\u003eMurumuru Seed Butter: delivers deep moisturising fatty acids for suppleness.\u003c\/li\u003e\n  \u003cli\u003eSunflower Seed Extract: strengthens and helps maintain healthy-looking hair.\u003c\/li\u003e\n  \u003cli\u003eAloe Vera: hydrates and soothes the scalp and strands.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shampoo environmentally and cruelty conscious?\u003c\/h3\u003e\n\u003cp\u003eKEVIN.MURPHY formulates SMOOTH.AGAIN.WASH without sulphates or parabens and maintains cruelty-free testing standards. The brand emphasizes kinder ingredients and professional performance, aligning salon results with responsible product choices.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree from sulphates and parabens for gentler haircare.\u003c\/li\u003e\n  \u003cli\u003eCruelty-free standards across product development.\u003c\/li\u003e\n  \u003cli\u003eConcentrated performance to reduce overuse and waste.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: SMOOTH.AGAIN.WASH is aimed at people with thick, coarse, dry or unruly hair who want a regular-use shampoo that tames frizz, increases shine and improves manageability. If you rely on smoothing products or heat styling, this shampoo helps create a softer base for styling while protecting moisture balance. It’s suitable for those seeking salon-grade results at home without sulphates or parabens.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use SMOOTH.AGAIN.WASH every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The gentle, sulphate-free formula cleanses without over-drying, making it suitable for daily use on thick or coarse hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for colour-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The shampoo is free from sulphates and parabens and is generally safe for colour-treated hair, but test compatibility with your specific dye first.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KEVIN.MURPHY","offers":[{"title":"Default Title","offer_id":49621548007562,"sku":"B01MG9BI2K","price":110.49,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/kevin-murphy-smooth-again-wash-front-bottle.jpg?v=1782857791","url":"https:\/\/auviraskincare.com\/products\/kevin-murphy-smooth-again-wash-frizz-control-shampoo-for-thick-coarse-hair-250ml-sulphate-paraben-free-hydrating-shine","provider":"Auvira Beauty","version":"1.0","type":"link"}