{"product_id":"kevin-murphy-plumping-wash-densifying-shampoo-for-fine-thinning-hair-250-ml-pack-of-2-lightweight-volume","title":"KEVIN.MURPHY PLUMPING.WASH Densifying Shampoo for Fine \u0026 Thinning Hair — 250 mL Pack of 2, Lightweight Volume","description":"\u003cb\u003ePLUMPING.WASH is a densifying shampoo that gently cleanses while visibly boosting body and fullness in fine or thinning hair.\u003c\/b\u003e\n\n\u003cp\u003eDesigned by KEVIN.MURPHY for hair that needs more density and resilience, this thickening shampoo combines botanical extracts with lightweight conditioning to help hair appear fuller without weighing it down. The formulation focuses on scalp health and strand reinforcement to support a plumper-looking finish when used regularly, especially paired with the brand’s PLUMPING.RINSE.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo add volume without heaviness?\u003c\/h3\u003e\n\u003cp\u003ePLUMPING.WASH uses a balanced blend of ingredients to lift and separate fine strands so they read as thicker. The texture is lightweight, so it cleans and builds body rather than coating the hair with heavy silicones or oils.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLight foaming base that removes buildup while preserving natural movement\u003c\/li\u003e\n\u003cli\u003eBotanical extracts that strengthen at the root and along the shaft\u003c\/li\u003e\n\u003cli\u003eFormulated free of parabens and sulphates to avoid residue-related flatness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat key ingredients help densify and nourish the scalp?\u003c\/h3\u003e\n\u003cp\u003eThe formula highlights ginger root and nettle extracts known for their circulation-supporting and mineral-rich profiles. These act alongside hydrating actives to create an environment that supports healthier-looking strands.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eGinger root extract — supports scalp circulation for a refreshed base\u003c\/li\u003e\n\u003cli\u003eNettle extract — supplies nutrients associated with fuller-looking hair\u003c\/li\u003e\n\u003cli\u003eMoisture-balancing agents — keep strands supple without drag\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use PLUMPING.WASH for best results?\u003c\/h3\u003e\n\u003cp\u003eUse on wet hair, lather, and concentrate at the roots to stimulate the scalp, then rinse thoroughly. For optimal densifying benefits follow with PLUMPING.RINSE and style with lightweight volumizers as needed.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply to wet scalp and hair, work into a gentle lather\u003c\/li\u003e\n\u003cli\u003eRinse and repeat if hair is product-heavy or very fine\u003c\/li\u003e\n\u003cli\u003ePair with PLUMPING.RINSE to lock in body and detangle\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shampoo safe for daily use and coloured hair?\u003c\/h3\u003e\n\u003cp\u003ePLUMPING.WASH is formulated without parabens and sulphates, making it suitable for frequent washing routines and gentler on treated hair than harsher cleansers. Always patch-test new products if you have a sensitive scalp or recent chemical treatments.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eParaben- and sulphate-free to reduce stripping of colour and moisture\u003c\/li\u003e\n\u003cli\u003eGentle enough for regular use when needed for volume maintenance\u003c\/li\u003e\n\u003cli\u003eRecommended to pair with complementary KEVIN.MURPHY products for coloured hair care\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PLUMPING.WASH is aimed at people with naturally fine, thinning, or ageing hair seeking cosmetic density and a fuller look without heavy conditioners. It suits those who want salon-grade, environmentally minded haircare that supports scalp health and everyday styling versatility.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Amodimethicone, Panthenol, Acronychia Acidula Fruit Extract, Callitris Columellaris Leaf\/Wood Extract, Callitris Glaucophylla Leaf Extract, Butyrospermum Parkii Butter, Oryza Sativa Bran Oil, Rice Amino Acids, Hydrolyzed Pea Protein, Bromelain, Papain, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Propylene Glycol Dicaprylate\/Dicaprate, Polyquaternium-37, Silicone Quaternium-16,\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use PLUMPING.WASH every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — its paraben- and sulphate-free formula is gentle enough for regular use, though frequency can be adjusted based on your hair’s needs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this shampoo work on coloured hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the gentle cleansing blend is suitable for colour-treated hair, helping preserve tone while adding body.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KEVIN.MURPHY","offers":[{"title":"Default Title","offer_id":49622790471818,"sku":"B0G1ZKR2QJ","price":204.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/kevin-murphy-plumping-wash-front-packaging.jpg?v=1782874678","url":"https:\/\/auviraskincare.com\/products\/kevin-murphy-plumping-wash-densifying-shampoo-for-fine-thinning-hair-250-ml-pack-of-2-lightweight-volume","provider":"Auvira Beauty","version":"1.0","type":"link"}