{"product_id":"keracolor-fade-effect-color-fading-shampoo-9-75-fl-oz-vitamin-c-keratin-biotin-for-gentle-semi-permanent-dye-fade","title":"KERACOLOR Fade Effect Color-Fading Shampoo 9.75 fl oz — Vitamin C, Keratin \u0026 Biotin for Gentle Semi-Permanent Dye Fade","description":"\u003cp\u003e\u003cstrong\u003eKERACOLOR Fade Effect Color Fading Shampoo gently reduces the intensity of semi-permanent and direct dyes to help you achieve a softer, more wearable color.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf your color turned out too vivid, or you want to transition from a direct dye without immediate stripping, this shampoo is formulated to accelerate fading while supporting hair strength. It pairs a Vitamin C infusion that assists with gentle pigment lift with keratin, biotin, and coconut oil to help maintain hair's integrity during the fading process. Sulfate-free and cruelty-free, the 9.75 fl oz bottle is made in the USA and designed for safe at-home use when you want to dial down intensity before recoloring or returning to a more natural tone.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo fade semi-permanent and direct dyes?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses Vitamin C to promote gradual pigment breakdown and a clarifying cleansing action that dulls bright deposits without aggressive chemical stripping. Repeated washes speed the effect, so you control the level of lift based on how often you use it.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVitamin C infusion to support gentle pigment lift\u003c\/li\u003e\n  \u003cli\u003eClarifying wash action to reduce visible dye intensity\u003c\/li\u003e\n  \u003cli\u003eDesigned for repeated use until desired fade is reached\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it damage or dry out my hair while fading color?\u003c\/h3\u003e\n\u003cp\u003eKERACOLOR blends strengthening ingredients like keratin and biotin with coconut oil to protect and moisturize hair during the fading process. Because it’s sulfate-free and includes nourishing agents, it aims to minimize dryness and breakage compared with harsher removal methods.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eKeratin and biotin help support hair structure\u003c\/li\u003e\n  \u003cli\u003eCoconut oil adds moisture and smoothness during washes\u003c\/li\u003e\n  \u003cli\u003eSulfate-free base reduces aggressive stripping and frizz\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long until I see a noticeable fade, and how often should I use it?\u003c\/h3\u003e\n\u003cp\u003eSome users notice color softening after one to a few washes; more vivid or darker direct dyes may require several applications. Start with 1–2 washes per week and increase frequency if you need faster fading, always monitoring hair condition and tone.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVisible changes often in 1–3 washes for many shades\u003c\/li\u003e\n  \u003cli\u003eRepeat as needed—adjust frequency to control fading speed\u003c\/li\u003e\n  \u003cli\u003eCheck hair health and follow up with conditioning if needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I follow this shampoo with other color treatments?\u003c\/h3\u003e\n\u003cp\u003eYes—use Fade Effect to lower existing pigment before applying a new color to help achieve more predictable results. Make sure hair is in good condition and consider a strand test before recoloring to confirm the new shade outcome.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUseful pre-step before recoloring for more accurate results\u003c\/li\u003e\n  \u003cli\u003ePerform strand tests after fading to preview new color\u003c\/li\u003e\n  \u003cli\u003eFollow with appropriate conditioner or treatment to restore moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: KERACOLOR Fade Effect Color Fading Shampoo is for anyone using semi-permanent or direct dyes who wants to soften overly bright tones, transition to a different shade, or gradually remove color without resorting to harsh chemical removers. It’s well suited to at-home colorists, stylists prepping hair for recoloring, and people seeking a gentler fading option that also supports hair strength and moisture.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFeatures: Color fading shampoo, 9.75 fl. oz.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free and cruelty-free; made in the USA\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Aqua\/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Cocamide MIPA, Glycerin, Sodium Lauroyl Methyl Isethionate, Fragrance (Parfum), Hydrolyzed Keratin, Cocos Nucifera (Coconut) Oil, Phospholipids, Biotin, Sodium Ascorbyl Phosphate, Phenoxyethanol, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Guar Hydroxypropyltrimonium Chloride, Sodium Methyl Oleoyl Taurate, Ethylhexylglycerin, Citric Acid, Polyquaternium-7, Trisodium Ethylenediamine Disuccinate, Alpha-Isomethyl Ionone, Hexyl Cinnamal, Limonene, Linalool\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is KERACOLOR Fade Effect safe for all hair types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated to work on most hair types with semi-permanent or direct dyes, but test a small strand first to check results and hair tolerance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many washes will it take to remove bold direct dye?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Results vary by dye and hair porosity; many see softening in 1–3 washes, while very bright shades may need several applications.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KERACOLOR","offers":[{"title":"Default Title","offer_id":49628711059594,"sku":"B09KMT63SL","price":80.66,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/keracolor-front-packaging-fade-effect.jpg?v=1782924718","url":"https:\/\/auviraskincare.com\/products\/keracolor-fade-effect-color-fading-shampoo-9-75-fl-oz-vitamin-c-keratin-biotin-for-gentle-semi-permanent-dye-fade","provider":"Auvira Beauty","version":"1.0","type":"link"}