{"product_id":"k18-triplebright-purple-shampoo-for-blonde-hair-4-2-fl-oz-foam-non-staining-tone-metal-removing-protection","title":"K18 TripleBright Purple Shampoo for Blonde Hair - 4.2 fl oz Foam, Non‑Staining Tone + Metal‑Removing Protection","description":"\u003cb\u003eK18 TripleBright Oxidation Defense Purple Shampoo is a non-staining, triple-action purple shampoo that removes metal buildup, neutralizes existing brassiness, and helps defend against future discoloration for highlighted and lifted blonde tones.\u003c\/b\u003e\n\n\u003cp\u003eHard water minerals, touch-up products and environmental oxidizers can make blonde and highlighted hair look dull, yellowed or brassy over time. K18 TripleBright combines ionic detox, precision violet pigments and a protective biopolymer to address the root causes of brassiness while brightening tone without depositing excess color. The formula comes as an easy-to-use foam so you can cleanse, clarify and tone in one simple step.\u003c\/p\u003e\n\n\u003ch3\u003eHow does TripleBright remove the metals and minerals that cause brass?\u003c\/h3\u003e\n\u003cp\u003eInstead of simply masking unwanted warm tones, TripleBright’s ionic detox targets metal and mineral deposits that accelerate oxidation. In one wash, the system loosens and lifts deposits that build up from hard water and environmental exposure, helping restore a cleaner base for natural or colored blondes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eIonic detox ingredients chelate and lift metal ions from hair surface and strands.\u003c\/li\u003e\n  \u003cli\u003eA single use can remove months’ worth of hard-water brass accumulation.\u003c\/li\u003e\n  \u003cli\u003eFoam format spreads evenly for effective contact with mineral buildup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it stain or overtone my hair like other purple products?\u003c\/h3\u003e\n\u003cp\u003eTripleBright uses precision violet technology that neutralizes yellow and orange without depositing heavy pigment, so it won’t leave a purple cast. The formulation is designed to correct tone while remaining non-staining and suitable for a wide range of highlighted and lifted shades.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePrecision violet pigments balance brassy yellows and oranges without overtone.\u003c\/li\u003e\n  \u003cli\u003eNon-staining foam avoids the purple residue some toners leave behind.\u003c\/li\u003e\n  \u003cli\u003eSafe for many blonde variations—from icy to honey highlights—when used as directed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does TripleBright help prevent future brassiness?\u003c\/h3\u003e\n\u003cp\u003eBeyond cleansing and toning, the product deposits a lightweight biopolymer that acts as a barrier to slow reattachment of metals and minerals during washing and exposure. That protective layer supports longer-lasting brightness and reduces how often you need corrective toning.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBiopolymer forms a thin protective film on hair to reduce re-deposition of metals.\u003c\/li\u003e\n  \u003cli\u003eRegular use helps maintain brighter, more consistent tones between salon visits.\u003c\/li\u003e\n  \u003cli\u003eCompatible with color-treated hair and designed for repeated use in a routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the foam shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eApply the foaming shampoo to thoroughly wet hair, working from roots to ends to ensure even coverage. Lather, let sit for 1–3 minutes depending on brass level, then rinse; follow with your regular conditioner or K18 treatment if desired.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDispense foam and apply to wet hair for even distribution.\u003c\/li\u003e\n  \u003cli\u003eLeave on 1–3 minutes—shorter for maintenance, longer for stronger toning.\u003c\/li\u003e\n  \u003cli\u003eRinse and follow with conditioner or leave-in care as part of your routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: K18 TripleBright is formulated for anyone with highlighted, balayage, bleached or naturally lightened hair who wants to remove metal-induced discoloration, neutralize warm tones without a purple cast, and protect color vibrancy between salon visits. It’s ideal for people dealing with hard water, frequent styling exposure, or anyone seeking a low-effort cleansing-and-toning step that fits into a regular haircare routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater(Aqua)(Eau), Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Alaninate, Sodium Methyl Cocoyl Taurate, Propanediol, Polysorbate 20, Cocamidopropyl Betaine, Trisodium Dicarboxymethyl Alaninate, Sodium Phytate, Polyquaternium-77, Glycerin, Sodium Polyaspartate, Sodium Citrate, Sodium Gluconate, Citric Acid, Tetrasodium Glutamate Diacetate, Aspartic Acid, Caprylyl Glycol, Cocamidopropyl Dimethylamine, Sodium Glycolate, Sodium Hydroxide, Sodium Benzoate, Sodium Chloride, Acid Violet 43 (CI 60730), Phenoxyethanol, Fragrance (Parfum), Hexyl Cinnamal, Hydroxycitronellal, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Limonene, Benzyl Salicylate, Citrus Aurantium Peel Oil, Citrus Aurantium Flower Oil\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is TripleBright safe for color-treated blonde hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated to clarify and neutralize brass without depositing heavy pigment, making it safe for most highlighted and lightened hair when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this purple shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as needed—many users alternate weekly or when brassiness appears; leave on 1–3 minutes depending on desired toning strength.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"K18","offers":[{"title":"Default Title","offer_id":49620389888138,"sku":"B0GK2Y6W39","price":119.77,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/k18-triplebright-front-packaging.jpg?v=1782840014","url":"https:\/\/auviraskincare.com\/products\/k18-triplebright-purple-shampoo-for-blonde-hair-4-2-fl-oz-foam-non-staining-tone-metal-removing-protection","provider":"Auvira Beauty","version":"1.0","type":"link"}