{"product_id":"joico-color-balance-blue-shampoo-for-lightened-brown-hair-10-1-fl-oz-neutralizes-brassy-orange-tones-adds-shine","title":"Joico Color Balance Blue Shampoo for Lightened Brown Hair, 10.1 fl oz — Neutralizes Brassy Orange Tones \u0026 Adds Shine","description":"\u003cp\u003e\u003cstrong\u003eJoico Color Balance Blue Shampoo is a color-correcting shampoo designed to neutralize orange and brassy tones in lightened brown hair while adding shine and protection.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated for brunettes with highlights, balayage, or lightened brown shades, this blue-pigmented shampoo works on contact to counteract unwanted warm tones. It combines toning pigments with antioxidant-rich plant extracts, UV absorbers, and a smart liposome delivery system that releases conditioning actives over time. The result is cleaner, truer color with smoother texture and improved resilience from daily styling.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will this shampoo reduce orange and brassy tones?\u003c\/h3\u003e\n\u003cp\u003eBlue pigments in the formula are engineered to bind to warm, orange-yellow undertones and neutralize them immediately during washing. You should notice a visible reduction in brassiness after a single use, with continued improvement over repeated washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInstant neutralization from concentrated blue pigments\u003c\/li\u003e\n  \u003cli\u003eVisible toning after the first application\u003c\/li\u003e\n  \u003cli\u003eMaintains effect across multiple washes for longer-lasting color fidelity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients protect and strengthen hair while toning?\u003c\/h3\u003e\n\u003cp\u003eBeyond color-correcting dyes, the shampoo includes keratin, rosehip oil, and arginine delivered via Smart Release Technology to support hair structure and shine. Green tea extract plus UV absorbers help guard color against fading from sun exposure and environmental stressors.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eKeratin replenishes and reinforces weakened strands\u003c\/li\u003e\n  \u003cli\u003eRosehip oil and arginine released over time for ongoing conditioning\u003c\/li\u003e\n  \u003cli\u003eGreen tea extract and UV absorbers help minimize color breakdown\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this product for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, lather, and leave on briefly depending on desired toning intensity—shorter for maintenance, slightly longer for stronger correction—then rinse. Use as a regular shampoo or alternate with your preferred sulfate-free cleanser to maintain balance and moisture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly, apply, lather, leave on briefly, then rinse\u003c\/li\u003e\n  \u003cli\u003eAdjust leave-in time to control toning strength\u003c\/li\u003e\n  \u003cli\u003ePair with conditioner or Joico Color Balance conditioner for added smoothness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo affect hair texture or manageability?\u003c\/h3\u003e\n\u003cp\u003eThe formula is created to cleanse while smoothing and controlling static, leaving hair more manageable and glossy without heavy buildup. Regular use can help hair feel stronger and appear healthier, with improved comb-through and reduced flyaways.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight foam cleanses without over-drying\u003c\/li\u003e\n  \u003cli\u003eControls static and enhances shine for smoother styling\u003c\/li\u003e\n  \u003cli\u003eSmart Release Technology helps restore strength over time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Joico Color Balance Blue Shampoo is aimed at people with lightened brown hair—whether natural, highlighted, or balayaged—who want to remove orange brass and keep color looking fresh. It also suits anyone seeking extra color protection, UV defense, and ongoing hair strengthening from salon-safe ingredients. Not intended for uncolored dark brown hair seeking shadowing tones; patch-test if you have sensitive scalp or colored hair that’s very porous.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eSMART RELEASE TECHNOLOGY, GREEN TEA EXTRACT AND UV ABSORBERS, BLUE PIGMENTS,Water\/Aqua\/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide MEA, Ammonium Laureth Sulfate, Glycol Stearate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine HCl, Phosphatidylcholine, Rosa Canina Fruit Oil, Camellia Sinensis Leaf Extract, Panthenol, Polyquaternium-47, Polyamide-2, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Sodium Chloride, PEG-7 Glyceryl Cocoate, Disodium EDTA, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Amodimethicone, C11-15 Pareth-7, Laureth-9, Glycerin, Trideceth-12, Butylene Glycol, Sodium Hydroxide, Phenoxyethanol, Sodium Benzoate, Sorbic Acid, Salicylic Acid, Benzyl Alcohol, Limonene, Linalool, Amyl Cinnamal, Fragrance\/Parfum, Blue 1 (CI 42090).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long should I leave Joico Color Balance Blue Shampoo on?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Leave on briefly for maintenance or up to a few minutes for stronger toning; adjust based on hair porosity and desired result.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this every wash?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes for many users, but alternating with a regular shampoo helps avoid over-toning and keeps moisture balanced.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":49629946577034,"sku":"B08L8B421V","price":89.93,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/joico-color-balance-blue-front-packaging_139badbd-0b58-4b53-bc31-24c125fc5c8f.jpg?v=1782931627","url":"https:\/\/auviraskincare.com\/products\/joico-color-balance-blue-shampoo-for-lightened-brown-hair-10-1-fl-oz-neutralizes-brassy-orange-tones-adds-shine","provider":"Auvira Beauty","version":"1.0","type":"link"}