{"product_id":"joico-blonde-life-color-enhancing-masque-silver-5-1-fl-oz-purple-toning-hydrating-treatment","title":"Joico Blonde Life Color Enhancing Masque — Silver 5.1 fl oz | Purple Toning \u0026 Hydrating Treatment","description":"\u003cstrong\u003eJoico Blonde Life Color Enhancing Masque in Silver is a color-depositing treatment that hydrates, neutralizes brassiness and refreshes blonde tones in a single salon-quality masque.\u003c\/strong\u003e\n\nThis intensely nourishing masque combines targeted purple pigments with a moisturizing blend of tamanu and monoi oils to strengthen, smooth and revive highlighted or naturally blonde hair. Designed to work as a maintenance step between salon visits, the formula helps counteract unwanted yellow or warm undertones while adding slip and shine so hair feels softer and easier to manage after one application.\n\n\u003ch3\u003eHow does this masque neutralize brassiness without over-toning?\u003c\/h3\u003e\n\u003cp\u003eThe Silver shade deposits cool purple pigments that counteract warm yellow and orange tones, bringing balance back to blonde and lightened hair. Its conditioning base ensures pigment is delivered gently, so color correction feels controlled rather than harsh.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePurple pigments specifically formulated for blonde and highlighted hair\u003c\/li\u003e\n  \u003cli\u003eConditioning agents prevent overdrying while toning\u003c\/li\u003e\n  \u003cli\u003eUse frequency gives you control over intensity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat hydrating and strengthening ingredients are included?\u003c\/h3\u003e\n\u003cp\u003eJoico pairs tamanu oil, monoi oil and arginine to improve moisture, smooth the cuticle and rebuild tensile strength. These ingredients work together to reduce frizz, add shine and replenish amino acids lost during chemical services.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTamanu oil: rich in fatty acids to help smooth and fortify strands\u003c\/li\u003e\n  \u003cli\u003eMonoi oil: seals moisture and boosts luminous shine\u003c\/li\u003e\n  \u003cli\u003eArginine: an amino acid that supports elasticity and strength\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this masque for best results?\u003c\/h3\u003e\n\u003cp\u003eApply after shampooing to towel-dried hair, distribute through mid-lengths to ends, leave on according to desired toning level, then rinse thoroughly. Adjust processing time—shorter for maintenance, longer for stronger toning—and use once or twice weekly depending on hair porosity and toning needs.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to clean, damp hair and comb through to distribute\u003c\/li\u003e\n  \u003cli\u003eLeave on 1–10 minutes based on how much neutralizing you need\u003c\/li\u003e\n  \u003cli\u003eRinse well and follow with your usual styling routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this masque work on all types of blonde hair?\u003c\/h3\u003e\n\u003cp\u003eThe Silver masque is formulated for a range of blonde shades—from cool blondes and highlights to lightened brunettes seeking neutralization. Results vary with starting color, porosity and previous color processing; patch-test a small section to preview intensity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEffective on highlighted, balayage and all-over lightened hair\u003c\/li\u003e\n  \u003cli\u003eBest for removing yellow-orange warmth without extreme color change\u003c\/li\u003e\n  \u003cli\u003eTest a strand first for porous or heavily damaged hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\nWho is this for\n\nThis masque suits anyone with blonde, highlighted or lightened hair who wants professional-quality tone maintenance and deep conditioning between salon visits. It’s ideal for people looking to reduce brassiness, improve manageability and restore shine while reinforcing hair strength—especially useful for frequently lightened, sun-exposed or chemically-treated hair.\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water, Eau), Isoamyl Laurate, Behenyl Alcohol, Stearyl Alcohol, Behentrimonium Chloride, Glycerin, Cetyl Alcohol, Olus Oil (Vegetable Oil, Huile Végétale), Phenoxyethanol, Parfum (Fragrance), Isopropyl Alcohol, Cocos Nucifera (Coconut) Oil, Caesalpinia Spinosa Gum, Sodium Gluconate, Ethylhexylglycerin, Citric Acid, Sodium Citrate, Phosphatidylcholine, Calophyllum Inophyllum Seed Oil, Arginine HCl, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Rosa Canina Fruit Oil, Benzyl Alcohol, Gardenia Taitensis Flower Extract, Sodium Hydroxide, Limonene, Linalool, HC Blue No.16, CI 12719 (Basic Yellow 57), CI 12245 (Basic Red 76).\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long should I leave the Silver masque on?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Leave 1–3 minutes for maintenance toning, up to 10 minutes for stronger neutralization. Adjust by strand testing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for color-treated and lightened hair to refresh tone and add conditioning.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":49631291736202,"sku":"B0CZGL7YBX","price":99.19,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/joico-blonde-life-masque-front-packaging.jpg?v=1782943194","url":"https:\/\/auviraskincare.com\/products\/joico-blonde-life-color-enhancing-masque-silver-5-1-fl-oz-purple-toning-hydrating-treatment","provider":"Auvira Beauty","version":"1.0","type":"link"}