{"product_id":"heroine-make-waterproof-mascara-new-black-volumizing-lengthening-smudge-proof","title":"Heroine Make Waterproof Mascara New Black — Volumizing \u0026 Lengthening, Smudge-Proof","description":"\u003cp\u003e\u003cstrong\u003eHeroine Make by KissMe Waterproof Mascara in New Black is a long-wearing, volumizing and lengthening mascara that locks curl and resists smudging for all-day defined lashes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned in Japan, this mascara combines upgraded Long EX fibers, adhesion powders, and curl-retaining polymers to give lashes visible length, separation and soft flexibility without clumps. The lightweight formula is water- and smudge-resistant, conditions lashes with plant-derived oils and amino acids, and removes comfortably at the end of the day—making it a versatile option for everyday wear, humid climates, and long events.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this mascara create both length and volume?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses newly developed Long EX fibers to extend individual lashes while a volumizing base coats each strand for fuller-looking lashes. Multiple thin layers build noticeably without clumping, so you can control intensity from natural to dramatic.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLong EX fiber technology attaches to lash tips for visible extension\u003c\/li\u003e\n  \u003cli\u003eVolumizing pigments and smooth EX powder deliver even coverage\u003c\/li\u003e\n  \u003cli\u003eBuildable application: layers add length without heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it stay put through humidity, sweat, or tears?\u003c\/h3\u003e\n\u003cp\u003eThis is a super-grade waterproof, smudge-resistant formula engineered for long wear. Shape-retaining polymers and EX Adhesion Powder increase resistance to water, oil, sebum and friction so lashes stay defined during active days or humid conditions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWaterproof and smudge-proof finish resists tears, sweat, and humidity\u003c\/li\u003e\n  \u003cli\u003eUp to 30-hour durability under typical wear conditions\u003c\/li\u003e\n  \u003cli\u003eAdhesion powder helps the formula cling to lashes for lasting definition\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it maintain curl without feeling stiff?\u003c\/h3\u003e\n\u003cp\u003eCurl-locking ingredients set lashes in an upward shape while polymers hold that curve flexibly, so lashes look lifted but remain soft to the touch. The lightweight coating avoids crunchiness, and each coat helps reinforce curl retention rather than stiffening lashes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShape-retaining polymers lock curl while preserving natural movement\u003c\/li\u003e\n  \u003cli\u003eLightweight formula prevents clumping and keeps lashes touchable\u003c\/li\u003e\n  \u003cli\u003eMultiple thin layers strengthen curl without a rigid finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this gentle enough for sensitive eyes and contact lens wearers?\u003c\/h3\u003e\n\u003cp\u003eThe formula includes conditioning plant-derived oils and amino acids designed to nourish lashes during wear. It’s formulated for comfortable use and removes cleanly with makeup remover, minimizing irritation when used as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains camellia, argan, wild rose and almond oils plus shea butter\u003c\/li\u003e\n  \u003cli\u003eAmino acids help support lash condition while you wear makeup\u003c\/li\u003e\n  \u003cli\u003eRemoves easily with standard eye makeup remover for gentle cleansing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? If you want a single mascara that lengthens, volumizes, and preserves curl all day—with strong resistance to water, sweat, and humidity—Heroine Make by KissMe Waterproof Mascara in New Black is built for you. It suits commuters, athletes, event attendees, and anyone in humid environments who needs reliable, buildable lash definition. Because the formula balances conditioning ingredients with high-performance polymers, it’s also a good pick for people seeking dramatic looks without stiff or flaky wear. Choose this mascara when you want long-lasting impact, soft-feeling lashes, and dependable smudge resistance from morning through evening.\u003c\/p\u003e\n\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How waterproof is Heroine Make Waterproof Mascara?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s a super-grade waterproof formula designed to resist water, sweat, oil and humidity for prolonged wear; adhesion powders and polymers increase smudge resistance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I remove this mascara at the end of the day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use a standard oil-based or dual-phase eye makeup remover and gently cleanse lashes; the formula comes off cleanly without excessive rubbing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Heroine Make","offers":[{"title":"Default Title","offer_id":49626343506058,"sku":"B0GYFV7961","price":76.55,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/heroine-make-front-packaging-new-black.jpg?v=1782909451","url":"https:\/\/auviraskincare.com\/products\/heroine-make-waterproof-mascara-new-black-volumizing-lengthening-smudge-proof","provider":"Auvira Beauty","version":"1.0","type":"link"}