{"product_id":"herbivore-nova-vitamin-c-brightening-serum-15-thd-turmeric-30-ml-oil-soluble-vegan","title":"HERBIVORE Nova Vitamin C Brightening Serum, 15% THD + Turmeric, 30 mL Oil-Soluble Vegan","description":"\u003cp\u003e\u003cstrong\u003eHERBIVORE Nova is a plant-based brightening serum that uses 15% THD vitamin C and turmeric to visibly even skin tone and reduce the appearance of dark spots.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight, oil-soluble formula blends a clinical-strength derivative of vitamin C (THD) with golden turmeric root to boost radiance while remaining gentle on sensitive skin. Designed for daily use, the serum helps create a more uniform complexion and a luminous finish without the stickiness of many water-based vitamin C products. The 30 mL pump is travel-friendly and packaged with sustainable materials consistent with Herbivore’s cruelty-free mission.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I see improvements in skin tone?\u003c\/h3\u003e\n\u003cp\u003eMost users notice an immediate brightening effect right after application, with more visible reductions in hyperpigmentation appearing over days to weeks. Regular, consistent use yields the best cumulative results.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eImmediate glow after first use\u003c\/li\u003e\n  \u003cli\u003eNoticeable brightening within 7 days for many users\u003c\/li\u003e\n  \u003cli\u003eContinued improvement with nightly or morning use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes THD vitamin C different from regular vitamin C serums?\u003c\/h3\u003e\n\u003cp\u003eTHD (tetrahexyldecyl ascorbate) is an oil-soluble, stable derivative of vitamin C that penetrates more readily into lipid-rich layers, offering targeted brightening without the instability of ascorbic acid in water-based formulas. This stability reduces oxidation and helps preserve potency over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOil-soluble for deeper skin absorption\u003c\/li\u003e\n  \u003cli\u003eMore stable than traditional water-based vitamin C\u003c\/li\u003e\n  \u003cli\u003eFormulated to limit irritation while delivering brightening benefits\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I add Nova to my skincare routine?\u003c\/h3\u003e\n\u003cp\u003eApply 1–2 pumps to cleansed skin before moisturizer and after toner. For added skin-tone benefits, follow with 2–3 drops of a facial oil before sunscreen in the morning or before heavier moisturizers at night.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on clean skin, morning or night\u003c\/li\u003e\n  \u003cli\u003eLayer moisturizer or facial oil as the final step\u003c\/li\u003e\n  \u003cli\u003eAlways finish with SPF during daytime use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this serum suitable for sensitive skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula balances clinical-strength actives with gentle plant extracts like turmeric to minimize irritation. Those with extremely reactive skin should patch-test first, but many people with sensitive skin can tolerate this oil-soluble vitamin C more easily than traditional vitamin C serums.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle, plant-forward base that supports tolerance\u003c\/li\u003e\n  \u003cli\u003eOil-soluble delivery reduces typical water-based irritation\u003c\/li\u003e\n  \u003cli\u003ePatch test advised for very reactive skin types\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Nova is designed for anyone aiming to even skin tone, fade post-acne marks or sun-related dark spots, and add a reliable brightening step to their routine. It suits people seeking a vegan, cruelty-free, and sustainably minded option that combines a potent vitamin C derivative with botanical turmeric for daily radiance support.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/water\/eau, Tetrahexyldecyl Ascorbate, Glycerin, C9-12 Alkane, Sodium Stearoyl Glutamate, Propanediol, Cetearyl Olivate, Sorbitan Olivate, Arctostaphylos Uva-Ursi Leaf Extract, Curcuma Longa (Turmeric) Root Extract, Terminalia Chebula Fruit Extract, Terminalia Ferdinandiana Fruit Extract, Hyaluronic Acid, Polyglyceryl-6 Stearate, Sclerotium Gum, Polyglyceryl-6 Polyricinoleate, Sodium Levulinate, Sodium Anisate, Melia Azadirachta Flower Extract, Coco-Caprylate\/Caprate, Butylene Glycol, Melia Azadirachta Leaf Extract, Ocimum Sanctum Leaf Extract, Sodium Phytate, Averrhoa Carambola Fruit Extract, Polyglyceryl-6 Behenate, Ocimum Basilicum (Basil) Flower\/Leaf Extract, Tocopheryl Acetate, Echinacea Purpurea Extract, Ananas Sativus (Pineapple) Fruit Juice, Corallina Officinalis Extract, Leuconostoc\/Radish Root Ferment Filtrate, Citric Acid\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Nova every morning?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply 1–2 pumps in the morning, then follow with sunscreen to protect treated skin from UV exposure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this serum irritate acne-prone skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Many with acne-prone skin tolerate oil-soluble THD vitamin C well, but patch-testing is recommended for very reactive skin.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"HERBIVORE","offers":[{"title":"Default Title","offer_id":49619828998282,"sku":"B09QY1X9M4","price":179.45,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/herbivore-nova-front-bottle.jpg?v=1782833197","url":"https:\/\/auviraskincare.com\/products\/herbivore-nova-vitamin-c-brightening-serum-15-thd-turmeric-30-ml-oil-soluble-vegan","provider":"Auvira Beauty","version":"1.0","type":"link"}