{"product_id":"goldwell-straightening-balm-vegan-color-safe-heat-protection-230-c-72hr-smooth-shine","title":"Goldwell Straightening Balm — Vegan, Color-Safe Heat Protection (230°C) \u0026 72hr Smooth Shine","description":"\u003cp\u003e\u003cstrong\u003eGoldwell StyleSign Straightening Balm is a vegan, color-safe styling balm that instantly smooths and straightens hair for up to 72 hours while protecting against frizz, breakage and heat up to 230°C \/ 446°F.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf you want sleek, shiny hair without sacrificing color or needing heavy oils, this lightweight balm combines Marine Bamboo extracts with a protective styling system. It works on medium to coarse hair textures, reduces styling-related breakage, and leaves strands with a high-gloss finish and a light-to-medium hold suitable for polished, everyday straight looks.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this balm protect hair during heat styling?\u003c\/h3\u003e\n\u003cp\u003eThe formula shields strands from thermal stress up to 230°C \/ 446°F and reduces hair breakage during styling by up to 83%. It forms a protective layer that helps hair tolerate blow-drying and flat-ironing while smoothing the cuticle for less friction and split ends.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHeat protection rated to 230°C \/ 446°F for thermal tools\u003c\/li\u003e\n  \u003cli\u003eReduces styling breakage by up to 83%\u003c\/li\u003e\n  \u003cli\u003eSmooths cuticle to minimize friction while ironing or blow-drying\u003c\/li\u003e\n  \u003cli\u003eDermatologically tested for scalp and skin compatibility\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it keep hair straight and frizz-free in humid conditions?\u003c\/h3\u003e\n\u003cp\u003eYes — the balm helps lock in straight styles for up to 72 hours while fighting humidity-driven frizz. Its anti-humidity polymers and smoothing actives help hair stay sleek longer, so you’ll need fewer touch-ups on damp or muggy days.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 72 hours of straight effect on treated hair\u003c\/li\u003e\n  \u003cli\u003eAnti-frizz and anti-humidity properties for stable styles\u003c\/li\u003e\n  \u003cli\u003eWorks well under layers of product without weighing hair down\u003c\/li\u003e\n  \u003cli\u003eHigh shine finish keeps styles looking healthy and polished\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use the balm for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to towel-dried hair, distribute evenly from mid-lengths to ends, then blow-dry smooth. For sleeker, longer-lasting results, finish with a flat iron; the formula is designed to perform with both tools and supports controlled styling with a light-to-medium hold.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWork through towel-dried hair focusing on mid-lengths and ends\u003c\/li\u003e\n  \u003cli\u003eBlow-dry with a round or paddle brush for smoothness\u003c\/li\u003e\n  \u003cli\u003eOptional: finish with a flat iron for ultra-straight results\u003c\/li\u003e\n  \u003cli\u003eSuitable for daily styling routines without heavy buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for colored or sensitive hair?\u003c\/h3\u003e\n\u003cp\u003eThe balm is color-safe and free from sulfates, mineral oil and alcohol, making it suitable for color-treated hair. Its vegan formula contains no animal-derived ingredients and the product is CO₂-compensated, combining performance with mindful formulation choices.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-safe formulation preserves dyed hair vibrancy\u003c\/li\u003e\n  \u003cli\u003eVegan: no animal-derived ingredients\u003c\/li\u003e\n  \u003cli\u003eFree from sulfates, mineral oil and alcohol\u003c\/li\u003e\n  \u003cli\u003eCO₂-compensated production for reduced climate impact\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Goldwell StyleSign Straightening Balm is aimed at people with medium to coarse hair who want a smooth, high-shine straight style without heavy residue. It’s suited to those who regularly use heat tools and want added protection, reduced breakage during styling and long-lasting frizz control — especially when maintaining color-treated hair matters.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Aqua\/Eau, Dimethicone, Propanediol, VP\/VA Copolymer, Dimethiconol, Sodium Polyacryloyldimethyl Taurate, Hydrogenated Polydecene, Sorbitan Caprylate, Trideceth-10, Caprylic\/Capric Triglyceride, Sodium Hydroxide, Himanthalia Elongata Extract, Benzoic Acid, Fragrance\/Parfum, Alpha-Isomethyl Ionone, Limonene, Linalool.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the straightening effect last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The balm helps keep hair straight for up to 72 hours, depending on hair type and environmental factors.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it on color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is color-safe and free from sulfates, mineral oil and alcohol, suitable for dyed hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":49630827708554,"sku":"B0CT8ZCRVW","price":91.98,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/goldwell-stylesign-straightening-balm-front-packaging.jpg?v=1782936386","url":"https:\/\/auviraskincare.com\/products\/goldwell-straightening-balm-vegan-color-safe-heat-protection-230-c-72hr-smooth-shine","provider":"Auvira Beauty","version":"1.0","type":"link"}