{"product_id":"e-l-f-skin-bright-icon-vitamin-c-face-serum-15-vitamin-c-brightening-lightweight-am-antioxidant","title":"e.l.f. SKIN Bright Icon Vitamin C Face Serum, 15% Vitamin C — Brightening, Lightweight AM Antioxidant","description":"\u003cstrong\u003ee.l.f. SKIN Bright Icon Serum is a lightweight, fast-absorbing brightening serum with 15% vitamin C, 1% vitamin E and 0.5% ferulic acid that targets uneven tone and delivers everyday radiance.\u003c\/strong\u003e\n\n\u003cp\u003eThis face serum blends a potent Vitamin C concentration with supportive antioxidants to help boost skin luminosity while feeling weightless on the skin. Formulated to layer easily into morning routines, the non-greasy texture sinks in quickly, so you can follow with moisturizer and SPF. The formula is vegan, cruelty-free and designed to minimize pore-clogging concerns.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this serum change my morning skincare routine?\u003c\/h3\u003e\n\u003cp\u003eBright Icon integrates smoothly into AM regimens by absorbing rapidly without leaving residue. Applied after cleansing and before moisturizer and sunscreen, it delivers antioxidant support that helps enhance the look of brightness over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse 2–3 drops on clean face and neck each morning.\u003c\/li\u003e\n  \u003cli\u003ePat gently until absorbed, then layer moisturizer and broad-spectrum SPF.\u003c\/li\u003e\n  \u003cli\u003eStore in a cool, dark spot to help maintain potency.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat visible effects can I expect and when?\u003c\/h3\u003e\n\u003cp\u003eThis serum is formulated to even skin tone and promote a more luminous appearance; results vary by user and consistency. Many users notice improved radiance and a smoother look to skin texture with regular use over several weeks.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBrightening and more uniform tone with continued daily use.\u003c\/li\u003e\n  \u003cli\u003eReduced appearance of dark spots and fine lines over time.\u003c\/li\u003e\n  \u003cli\u003eImmediate non-greasy finish that layers well under makeup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich key ingredients are included and why do they matter?\u003c\/h3\u003e\n\u003cp\u003eThe formula combines a high-strength vitamin C with complementary antioxidants to enhance stability and skin comfort. Each ingredient plays a supportive role in brightening and protecting the skin's appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e15% Vitamin C — primary brightening antioxidant for tone evening.\u003c\/li\u003e\n  \u003cli\u003e1% Vitamin E — supports antioxidant performance and skin comfort.\u003c\/li\u003e\n  \u003cli\u003e0.5% Ferulic Acid — helps stabilize vitamin C and boost efficacy.\u003c\/li\u003e\n  \u003cli\u003eBisabolol — soothes and helps reduce sensitivity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this serum safe for sensitive or acne-prone skin?\u003c\/h3\u003e\n\u003cp\u003eThe lightweight, non-comedogenic formulation is designed to be gentle and not clog pores, but reactions can vary. If you have highly reactive skin, patch testing or consulting a skincare professional is recommended before daily use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-comedogenic, fast-absorbing texture helps minimize pore congestion.\u003c\/li\u003e\n  \u003cli\u003eBisabolol included to calm and reduce irritation risk.\u003c\/li\u003e\n  \u003cli\u003ePatch test behind the ear or inner forearm for 48 hours if concerned.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: e.l.f. SKIN Bright Icon Serum suits anyone seeking a cruelty-free, vegan brightening step in their routine—especially those wanting a high-concentration vitamin C option that layers well under makeup and sunscreen. It’s a practical choice for people aiming to even skin tone, boost everyday radiance, and incorporate antioxidant support into their AM skincare ritual.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua), Dipropylene Glycol, 3-O-Ethyl Ascorbic Acid, Glycerin, Ascorbic Acid, Laureth-23, Ethoxydiglycol, Tocopherol, Panthenol, Ferulic Acid, Phenoxyethanol, Sodium Hydroxide, Bisabolol, Ethylhexylglycerin, Caprylyl Glycol, Xanthan Gum, Hippophae Rhamnoides Oil\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use e.l.f. Bright Icon Serum?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply each morning to clean face and neck, then follow with moisturizer and SPF.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this serum vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — e.l.f. Bright Icon Serum is 100% vegan and Leaping Bunny cruelty-free certified.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"e.l.f.","offers":[{"title":"Default Title","offer_id":49634262646922,"sku":"B0F3JCDFVT","price":69.84,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/elf-bright-icon-front-packaging.jpg?v=1782979087","url":"https:\/\/auviraskincare.com\/products\/e-l-f-skin-bright-icon-vitamin-c-face-serum-15-vitamin-c-brightening-lightweight-am-antioxidant","provider":"Auvira Beauty","version":"1.0","type":"link"}