{"product_id":"bask-lather-strengthen-regrowing-hair-shampoo-8-fl-oz-sulfate-free-color-safe","title":"BASK \u0026 LATHER Strengthen Regrowing Hair Shampoo — 8 fl oz, sulfate-free, color-safe","description":"\u003cp\u003e\u003cstrong\u003eBASK \u0026amp; LATHER Strengthen Regrowing Hair Shampoo is a pH-balanced, all-natural cleanser formulated to gently cleanse while supporting stronger, more resilient strands and a healthier scalp.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis shampoo combines botanicals like castor oil, honey, shea butter, vitamin E, and hydrolyzed silk protein to nourish hair from root to tip without harsh sulfates, silicones, parabens, dyes, fragrances, mineral oils, or animal testing. Designed for everyday or as-needed use, the formula removes buildup while preserving natural oils and improving manageability for color-treated, textured, fine, or thick hair. Use it in tandem with the Replenish Conditioner for best detangling and conditioning results.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo help with regrowing and strengthening hair?\u003c\/h3\u003e\n\u003cp\u003eThe blend focuses on moisture, protein support, and scalp health—three factors that contribute to stronger strands and a good environment for regrowth. Castor oil and grapeseed oil provide emollience and shine, while vitamin E and hydrolyzed silk help reduce breakage and improve elasticity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCastor oil supports hydration and can reduce brittle ends.\u003c\/li\u003e\n  \u003cli\u003eHydrolyzed silk and vitamin B5 add gentle protein to improve strand resilience.\u003c\/li\u003e\n  \u003cli\u003eGlycerin and shea butter lock in moisture to minimize breakage from dryness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this work for my hair type—curly, color-treated, or straight?\u003c\/h3\u003e\n\u003cp\u003eYes. The formula is intentionally versatile and free of ingredients that commonly weigh hair down or strip color. Because it’s pH-balanced and mild, it’s suitable for curly, wavy, straight, fine, thick, and color-treated hair, helping maintain texture while cleaning effectively.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor-safe, sulfate-free cleansing preserves dye vibrancy.\u003c\/li\u003e\n  \u003cli\u003eLightweight oils and humectants suit both fine and coarser textures.\u003c\/li\u003e\n  \u003cli\u003eNo silicones or heavy waxes means better curl definition and natural movement.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for the best results and what size options are available?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair, massage into the scalp to lift buildup, then rinse. For concentrated care, follow with the Replenish Conditioner to seal moisture and aid detangling. Choose the 8 fl oz bottle for trial or travel, or pick the 16 fl oz XL for longer-term value.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly, lather, and rinse—repeat as needed for heavy product buildup.\u003c\/li\u003e\n  \u003cli\u003ePair with Replenish Conditioner for improved manageability and shine.\u003c\/li\u003e\n  \u003cli\u003eAvailable in 8 fl oz (standard) and 16 fl oz (value) sizes to fit routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients are omitted and why does that matter?\u003c\/h3\u003e\n\u003cp\u003eBASK \u0026amp; LATHER avoids sulfates, silicones, parabens, mineral oils, dyes, and synthetic fragrances to reduce potential irritation, buildup, and color stripping. This cleaner ingredient list helps keep the scalp balanced and hair responsive to conditioning and styling without masking natural movement.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo sulfates: gentler lather preserves natural oils and color-treated hair.\u003c\/li\u003e\n  \u003cli\u003eNo silicones: prevents long-term buildup that can dull texture and weigh hair down.\u003c\/li\u003e\n  \u003cli\u003eNo fragrances or dyes: lowers risk of scalp sensitivity and unnecessary additives.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? If you want a straightforward, plant-forward shampoo that focuses on strengthening, gentle cleansing, and scalp-friendly care, this is a suitable option. It is ideal for people seeking clean-beauty formulas who have color-treated, textured, or fragile hair, or anyone looking to replace harsher detergents with a nourishing, everyday shampoo. Use it daily or as needed to maintain a healthy foundation for styling and growth-supporting routines.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate-free and color-safe to help preserve dye vibrancy while cleansing gently.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use BASK \u0026amp; LATHER Strengthen Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use daily or as needed. For heavy buildup, you can lather twice; follow with Replenish Conditioner for best results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"BASK \u0026 LATHER","offers":[{"title":"Default Title","offer_id":49634273001610,"sku":"B0FK12KCN5","price":72.08,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/bask-lather-front-bottle-8oz.jpg?v=1782979240","url":"https:\/\/auviraskincare.com\/products\/bask-lather-strengthen-regrowing-hair-shampoo-8-fl-oz-sulfate-free-color-safe","provider":"Auvira Beauty","version":"1.0","type":"link"}