{"product_id":"aveda-control-paste-hair-pomade-2-5-oz-matte-texture-medium-pliable-hold-for-all-hair-types","title":"Aveda Control Paste Hair Pomade — 2.5 oz Matte Texture, Medium Pliable Hold for All Hair Types","description":"\u003cp\u003e\u003cstrong\u003eAveda Control Paste is a medium‑hold, pliable pomade for creating textured, piecey or undone styles with a smooth matte finish and a botanical aroma.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eLightweight but workable, this 2.5 ounce Aveda Control Paste is formulated to give hair shape and definition without stiffness. It’s designed for dry styling to add separation, texture and natural movement while leaving hair with a low‑shine, matte appearance. The scent profile features Aveda’s Pure‑Fume blend of certified organic ylang ylang, clove and clary sage for a subtle botanical aroma.\u003c\/p\u003e\n\n\u003ch3\u003eHow do I use Aveda Control Paste for textured, piecey looks?\u003c\/h3\u003e\n\n\u003cp\u003eWork a pea‑sized amount between your palms until the paste softens, then distribute through dry hair concentrating on ends and sections you want to separate. Build the effect gradually — add more product only where you need extra definition to avoid weighing hair down. For a looser, beachy texture, twist small sections between fingers to create pieces.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eEmulsify paste in hands before applying to prevent clumping.\u003c\/li\u003e\n  \u003cli\u003eApply to dry hair for best matte, high‑texture results.\u003c\/li\u003e\n  \u003cli\u003eTarget mid‑lengths and ends for piecey separation.\u003c\/li\u003e\n  \u003cli\u003eLayer sparingly to increase hold without stiffness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this pomade work on fine, thick, or curly hair?\u003c\/h3\u003e\n\n\u003cp\u003eAveda Control Paste is formulated for all hair types and offers a medium, pliable grip that adapts to different textures. Fine hair benefits from added separation and volume when used sparingly; thicker or coarser hair can take a bit more product to achieve hold and definition. Curly hair can use the paste to define individual strands and reduce flyaways without creating crunch.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFine hair: use minimal amount to avoid flattening roots.\u003c\/li\u003e\n  \u003cli\u003eThick hair: apply to dry hair in sections for even distribution.\u003c\/li\u003e\n  \u003cli\u003eCurly hair: define curls and tame frizz without stiffness.\u003c\/li\u003e\n  \u003cli\u003eAll types: restyle by massaging with fingers throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients and sensory details should I expect?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula is free from silicones, mineral oil, parabens, phthalates and other common additives, and Aveda states it contains no animal‑derived ingredients. Expect a balm‑like texture that softens in your hands and a plant‑forward fragrance made from pure flower and plant essences. The finish dries down to a natural matte so hair looks textured rather than shiny.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFormulation avoids silicones, sulfates, petrochemicals, parabens and synthetic fragrance.\u003c\/li\u003e\n  \u003cli\u003eBotanical aroma: certified organic ylang ylang, clove, clary sage.\u003c\/li\u003e\n  \u003cli\u003ePliable, balm‑to‑soft paste texture for repeatable styling.\u003c\/li\u003e\n  \u003cli\u003eMatte finish that keeps movement and avoids crunchiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow much product should I use and can I restyle during the day?\u003c\/h3\u003e\n\n\u003cp\u003eStart with a small, pea‑size amount and add more gradually; 2.5 ounces will last many applications depending on frequency and hair length. Because the paste remains flexible, you can reshape and tousle hair with your fingers throughout the day without needing a blow dryer or water. To refresh a look, rub a small amount between palms and rework into selected areas.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eBegin with a pea‑sized amount — increase for thicker hair.\u003c\/li\u003e\n  \u003cli\u003eReusable, flexible hold allows for restyling by hand.\u003c\/li\u003e\n  \u003cli\u003eBest applied to dry hair for immediate texture and separation.\u003c\/li\u003e\n  \u003cli\u003eCompact 2.5 oz size suitable for daily use and travel.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Aveda Control Paste is aimed at anyone seeking a medium, forgiving hold with textured, matte results — from people with short, sculpted cuts to those who want piecey, undone lengths. It suits style‑minded shoppers who prefer plant‑forward scents and cleaner ingredient lists, and those who value a pliable product that can be restyled by hand throughout the day.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eIngredients: Water Aqua Eau, Caprylic\/capric Triglyceride, Peg-25 Hydrogenated Castor Oil, Tribehenin, Hydrogenated Castor Oil, Ricinus Communis (castor) Seed Oil, Peg-6 Caprylic\/capric Glycerides, Glycerin, Cetearyl Alcohol, Dipalmitoylethyl Hydroxyethylmonium Methosulfate, Caprylyl Glycol, Sodium Gluconate, Bixa Orellana Seed Extract, Hydroxypropyl Guar, Polysorbate 80, Isopropyl Alcohol, Fragrance (parfum), Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Annatto (ci 75120) ILN99156 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Aveda Control Paste on wet hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It performs best on dry hair for matte texture; using it on damp hair reduces separation and increases softness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this product vegan and cruelty‑free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — Aveda states the paste is vegan, Leaping Bunny approved, and the brand is a Certified B Corporation.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Aveda","offers":[{"title":"Default Title","offer_id":49620443201674,"sku":"B06Y35X7XC","price":113.59,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/aveda-control-paste-front-jar.jpg?v=1782841141","url":"https:\/\/auviraskincare.com\/products\/aveda-control-paste-hair-pomade-2-5-oz-matte-texture-medium-pliable-hold-for-all-hair-types","provider":"Auvira Beauty","version":"1.0","type":"link"}