{"product_id":"anastasia-beverly-hills-matte-lipstick-sugar-plum-full-pigment-long-wearing-velvet-finish","title":"Anastasia Beverly Hills Matte Lipstick Sugar Plum — Full-Pigment, Long-Wearing Velvet Finish","description":"\u003cp\u003e\u003cstrong\u003eAnastasia Beverly Hills Matte Lipstick in Sugar Plum is a full-pigment, long-wearing matte lip color that delivers a soft, velvet finish with comfortable, lightweight wear.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lipstick blends intense color payoff with a silky, non-drying formula so you can achieve a polished matte look in one smooth swipe. Designed with a precision heart-shaped bullet, the shade Sugar Plum gives a wearable plum-nude that flatters a wide range of skin tones. The formula is crafted to feel creamy at application yet sets to a refined matte that looks sophisticated without flaking or tightness.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this lipstick perform for all-day wear?\u003c\/h3\u003e\n\u003cp\u003eThe Anastasia Beverly Hills Matte Lipstick is formulated for lasting color with minimal fuss. It balances a dense pigment load with emollient ingredients so the wear feels comfortable across hours of use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHigh-intensity pigment provides one-swipe coverage.\u003c\/li\u003e\n  \u003cli\u003eLightweight matte finish resists visible patchiness.\u003c\/li\u003e\n  \u003cli\u003eEmollient components prevent an overly drying sensation.\u003c\/li\u003e\n  \u003cli\u003eSets to a velvet texture that reduces transfer compared to glossy formulas.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the application precise and easy?\u003c\/h3\u003e\n\u003cp\u003eThe lipstick’s sculpted heart-shaped bullet gives natural control for both lining and filling without an additional lip brush. That design simplifies creating crisp edges and smooth coverage, even on the first pass.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePointed tip for lining the cupid’s bow and corners.\u003c\/li\u003e\n  \u003cli\u003eFlat surface for evenly filling the lip area.\u003c\/li\u003e\n  \u003cli\u003eCompact design fits easily into a makeup bag for touch-ups.\u003c\/li\u003e\n  \u003cli\u003eWorks well alone or layered with gloss for dimension.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Sugar Plum a shade that suits many skin tones?\u003c\/h3\u003e\n\u003cp\u003eSugar Plum is a versatile plum-nude that reads as muted and wearable on diverse complexions. The shade leans balanced between cool and warm undertones, making it a dependable everyday option or a subtle evening choice.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNeutral-plum tone complements both fair and deeper skin tones.\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage lets you customize intensity from soft stain to bold lip.\u003c\/li\u003e\n  \u003cli\u003ePairs well with neutral eye looks or bolder, smokier makeup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat should you know about ingredients and ethics?\u003c\/h3\u003e\n\u003cp\u003eThis lipstick is developed to deliver performance without certain controversial additives, and the brand markets it within a cruelty-free and vegan approach. The formula focuses on clean-feel components while still providing professional-grade pigmentation.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVegan formulation—no animal-derived ingredients.\u003c\/li\u003e\n  \u003cli\u003eCruelty-free—no animal testing in production.\u003c\/li\u003e\n  \u003cli\u003eFree of parabens, phthalates, and sulfates for a cleaner beauty profile.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The Anastasia Beverly Hills Matte Lipstick in Sugar Plum is ideal for anyone seeking a richly pigmented matte lip that doesn’t feel harsh or flaky. It suits makeup fans who want a reliable everyday plum-nude, professionals needing precise application tools, and clean-beauty shoppers who prefer vegan, cruelty-free color options. Whether you want a subtle daytime stain or a bolder evening mouth, this formula adapts with buildable coverage and a plush, velvet matte finish.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Anastasia Beverly Hills Matte Lipstick in Sugar Plum long-lasting?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it offers high-pigment coverage that sets to a durable velvet matte while staying comfortable for extended wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this lipstick vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is vegan and cruelty-free, and it excludes parabens, phthalates, and sulfates.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Anastasia Beverly Hills","offers":[{"title":"Default Title","offer_id":49632376520842,"sku":"B09RTPW4Y8","price":93.01,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/anastasia-beverly-hills-lipstick-front-packaging-sugar-plum.jpg?v=1782958664","url":"https:\/\/auviraskincare.com\/products\/anastasia-beverly-hills-matte-lipstick-sugar-plum-full-pigment-long-wearing-velvet-finish","provider":"Auvira Beauty","version":"1.0","type":"link"}