{"product_id":"amika-normcore-signature-shampoo-500ml-everyday-hydrating-gentle-daily-cleanser-for-shine","title":"Amika Normcore Signature Shampoo 500ml — everyday hydrating, gentle daily cleanser for shine","description":"\u003cp\u003e\u003cstrong\u003eamika normcore signature shampoo is a gentle daily cleanser that hydrates, softens and adds shine to hair with a vitamin- and antioxidant-rich formula.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis 500ml everyday shampoo is formulated to restore hair to a balanced, healthy-feeling state without stripping moisture. Infused with a cocktail of vitamins and antioxidants, it works with the matching conditioner to increase conditioning and leave strands smoother and more manageable. The formula targets both scalp and hair: it cleanses gently while fatty acids help revive dullness and deliver lightweight hydration.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this shampoo affect my scalp and hair health?\u003c\/h3\u003e\n\u003cp\u003eNormcore Signature Shampoo is designed to visibly improve scalp condition while cleansing hair gently. It removes buildup and impurities without harsh surfactants, supporting a balanced scalp environment and leaving hair easier to style.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eImproves scalp condition through gentle cleansing agents.\u003c\/li\u003e\n  \u003cli\u003eReduces residue and product buildup for fresher roots.\u003c\/li\u003e\n  \u003cli\u003eSupports smoother, more manageable strands post-wash.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can I expect when I use it regularly?\u003c\/h3\u003e\n\u003cp\u003eWith routine use—especially when paired with Normcore conditioner—hair appears softer, shinier and more conditioned. The formula’s fatty acids hydrate without weighing hair down, helping restore natural movement and reduce dullness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNoticeably softer texture after repeated washes.\u003c\/li\u003e\n  \u003cli\u003eAdds shine and revives lifeless-looking strands.\u003c\/li\u003e\n  \u003cli\u003eLightweight hydration that won’t flatten fine hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shampoo suitable for daily use and all hair types?\u003c\/h3\u003e\n\u003cp\u003eYes, it’s formulated as an everyday shampoo suitable for a wide range of hair textures. Its mild cleansing profile works for normal to dry hair and for those who shampoo frequently; those with very oily scalps or specific scalp conditions may prefer tailored treatments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for regular, everyday washing routines.\u003c\/li\u003e\n  \u003cli\u003eWorks well on normal, dry, and combination hair types.\u003c\/li\u003e\n  \u003cli\u003ePairs best with the Normcore conditioner for full benefits.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the 500ml bottle to get the best results?\u003c\/h3\u003e\n\u003cp\u003eDispense a quarter-sized amount into wet hair, massage into scalp to create a light lather, then rinse thoroughly. For optimal conditioning and hydration results, follow with amika Normcore Signature Conditioner after shampooing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair, focus on roots and scalp, then rinse.\u003c\/li\u003e\n  \u003cli\u003eFollow with matching conditioner to maximize conditioning effect.\u003c\/li\u003e\n  \u003cli\u003eUse consistently for improved texture and shine over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: amika Normcore Signature Shampoo 500ml suits anyone seeking a reliable daily cleanser that restores moisture balance, improves scalp condition and enhances softness and shine. It’s ideal for people who wash their hair frequently, those wanting lightweight hydration without limpness, and users who prefer salon-quality formulas at home. Pair it with the Normcore conditioner to unlock the full conditioning benefits reported in system testing.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Eau\/Aqua, Sodium Cocoyl Isethionate, Glycol Distearate, Cocamidopropyl Hydroxysultaine, Cocamidopropylamine Oxide, Coconut Acid, Fragrance\/Parfum, Hippophae Rhamnoides (Sea Buckthorn\/Argousier) Fruit Extract, Glycerin, Sodium Isethionate, PEG-150 Distearate, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexylene Glycol, Citric Acid, Sodium Chloride, Polyquaternium-7, Cocamidopropyl Betaine, Cocamidopropyl Dimethylamine, Phenoxyethanol, Butylphenyl Methylpropional, Limonene, Hydroxycitronellal, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use amika Normcore Shampoo every day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated for everyday use and cleanses gently without stripping moisture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this shampoo suit color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Its mild formula is generally safe for color-treated hair, but test on a strand if concerned.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Amika","offers":[{"title":"Default Title","offer_id":49619853672586,"sku":"B0B41BDDKL","price":121.83,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/amika-normcore-signature-shampoo-front-bottle.jpg?v=1782833505","url":"https:\/\/auviraskincare.com\/products\/amika-normcore-signature-shampoo-500ml-everyday-hydrating-gentle-daily-cleanser-for-shine","provider":"Auvira Beauty","version":"1.0","type":"link"}