{"product_id":"alfaparf-milano-keratin-therapy-hair-serum-4-23-fl-oz-anti-frizz-heat-protection","title":"ALFAPARF MILANO Keratin Therapy Hair Serum — 4.23 fl oz, Anti-Frizz \u0026 Heat Protection","description":"\u003cstrong\u003eALFAPARF MILANO Lisse Design Keratin Therapy Hair Serum is a leave-in keratin and collagen serum that smooths, protects from heat, and controls frizz while adding shine and softness.\u003c\/strong\u003e\n\n\u003cp\u003eThis lightweight serum is formulated to extend and maintain results from professional keratin smoothing treatments while delivering everyday protection and manageability. It blends a heat-activated keratin-collagen complex with nourishing Babassu oil to reinforce the hair fiber, tame flyaways, and impart a glossy finish without mineral oil or paraffin. Designed to be used on damp or dry hair, it doubles as a protective primer for hot styling tools and as a finishing polish for visibly smoother hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this serum preserve salon keratin treatments?\u003c\/h3\u003e\n\u003cp\u003eThe formula replenishes keratin and vegetable collagen to rebuild and seal the hair surface that keratin treatments create. Heat-activated keratin forms a thin protective film, helping the smoothing effect last longer and stay sleeker between salon visits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHeat-activated keratin bonds to the hair cuticle for prolonged smoothing.\u003c\/li\u003e\n  \u003cli\u003eVegetable collagen helps retain elasticity and reduces breakage.\u003c\/li\u003e\n  \u003cli\u003eLightweight texture avoids weighing hair down while maintaining results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it protect my hair when I use a flat iron or hair dryer?\u003c\/h3\u003e\n\u003cp\u003eYes — the Kera-Protection Complex is specifically designed to shield hair from thermal stress during styling. Applied before blow-drying or straightening, the serum helps reduce damage and preserves moisture balance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eForms a protective barrier against heat from styling tools.\u003c\/li\u003e\n  \u003cli\u003eMinimizes split ends and weakening caused by repeated styling.\u003c\/li\u003e\n  \u003cli\u003eWorks on wet or dry hair as a pre-styling safeguard.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it improve hair texture and shine without heavy residues?\u003c\/h3\u003e\n\u003cp\u003eBabassu oil and keratin work together to smooth the cuticle and reflect light, leaving hair soft and luminous without greasy buildup. The formulation is free from mineral oil and paraffin, so it provides slip and sheen while keeping hair touchable.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBabassu oil adds natural gloss and silky feel.\u003c\/li\u003e\n  \u003cli\u003eNon-greasy, fast-absorbing texture for everyday use.\u003c\/li\u003e\n  \u003cli\u003eReduces frizz and flyaways for a sleeker appearance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I combine this serum with color or pigment products?\u003c\/h3\u003e\n\u003cp\u003eThe serum mixes well with professional concentrated pigments and is safe to use on colored hair, helping maintain both color and smoothness. It supports strand integrity so color-treated hair stays soft and manageable.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCompatible with Alfaparf Milano Ultra Concentrated Pigments.\u003c\/li\u003e\n  \u003cli\u003eHelps protect colored hair from styling-related fading and stress.\u003c\/li\u003e\n  \u003cli\u003eIdeal as a finishing step after color services to add shine and control.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The ALFAPARF MILANO Lisse Design Keratin Therapy Hair Serum is suited to anyone seeking longer-lasting salon smoothing results, heat protection during styling, and improved manageability — especially those with frizz-prone, damaged, chemically treated, or frequently heat-styled hair. It is formulated for all hair types and tastes, from fine to coarse, and is a practical add-on after keratin treatments or as a daily leave-in to keep strands glossy, soft, and resilient.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water), Dimethicone, Cetearyl Alcohol, Amodimethicone, Dicetyldimonium Chloride, Phenoxyethanol, Behentrimonium Methosulfate, Polyquaternium-37, Parfum (Fragrance), Dimethiconol, Propylene Glycol, Ethylhexylglycerin, Trideceth-12, Lactic Acid, Trisodium Ethylenediamine Disuccinate, Coumarin, Sodium Cocoyl Amino Acids, Cetrimonium Chloride, Hydrolyzed Keratin Pg-Propyl Methylsilanediol, Benzyl Alcohol, Potassium Dimethicone Peg-7 Panthenyl Phosphate, Linalool, Acacia Senegal Gum, Orbignya Oleifera Seed Oil, Butylene Glycol, Limonene, Tocopherol - Free From: Mineral Oil, Paraffins\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I use this serum for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply a small amount to damp or dry hair, distribute mid-lengths to ends, then style as usual. Use before heat styling for protection.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this serum safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s compatible with colored hair and helps protect strands during styling without stripping pigment.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ALFAPARF MILANO","offers":[{"title":"Default Title","offer_id":49631101452426,"sku":"B0BB88LQNY","price":93.01,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/alfaparf-milano-front-packaging-lisse-design-serum.jpg?v=1782938808","url":"https:\/\/auviraskincare.com\/products\/alfaparf-milano-keratin-therapy-hair-serum-4-23-fl-oz-anti-frizz-heat-protection","provider":"Auvira Beauty","version":"1.0","type":"link"}