{"title":"PRIME PROMETICS Australia","description":"\u003cp\u003eWe've gathered 58 PRIME PROMETICS products so you don't have to hunt across sites — free tracked shipping to every Australian state, and code AUVIRA10 takes 10% off.\u003c\/p\u003e\u003cdiv class=\"auvira-faq\"\u003e\n\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\n\u003cdetails\u003e\u003csummary\u003e\u003cstrong\u003eIs PRIME PROMETICS available in Australia?\u003c\/strong\u003e\u003c\/summary\u003e\u003cp\u003eYes — Auvira Beauty ships PRIME PROMETICS products Australia-wide. This collection currently lists 58 PRIME PROMETICS products with AUD pricing and free standard shipping.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003e\u003cstrong\u003eHow long does PRIME PROMETICS delivery take?\u003c\/strong\u003e\u003c\/summary\u003e\u003cp\u003eOrders are dispatched within 1 business day and standard delivery takes 2–5 business days across Australia, with tracking provided on every order.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003e\u003cstrong\u003eAre these genuine PRIME PROMETICS products?\u003c\/strong\u003e\u003c\/summary\u003e\u003cp\u003eWe list authentic PRIME PROMETICS products from our supplier network. If anything ever falls short, our 30-day return policy applies — see the Return \u0026amp; Refund Policy for details.\u003c\/p\u003e\u003c\/details\u003e\u003cdetails\u003e\u003csummary\u003e\u003cstrong\u003eIs there a discount code?\u003c\/strong\u003e\u003c\/summary\u003e\u003cp\u003eYes — code AUVIRA10 gives 10% off your order at checkout.\u003c\/p\u003e\u003c\/details\u003e\n\u003c\/div\u003e\u003c!--au-web--\u003e\u003cdiv class=\"au-web\" style=\"margin-top:22px;\"\u003e\n\u003ch3\u003eExplore more at Auvira\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/makeup\"\u003eAll Makeup\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/eyeshadow\"\u003eAll Eyeshadow\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/brand-tarte\"\u003etarte Australia\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/brand-clinique\"\u003eClinique Australia\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/brand-mac\"\u003eMAC Australia\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/brand-laura-geller-new-york\"\u003eLAURA GELLER NEW YORK Australia\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/pages\/shop-by-brand\"\u003eShop by Brand A–Z\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/blogs\/insights\/skin-cycling-and-barrier-repair-building-a-routine-for-australian-climates\"\u003eSkin Cycling \u0026amp; Barrier Repair for Australian climates\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","products":[{"product_id":"prime-prometics-primeeyes-hydrate-under-eye-cream-for-mature-women-peptides-hyaluronic-acid-non-greasy-hydration","title":"PRIME PROMETICS PrimeEyes Hydrate Under Eye Cream for Mature Women - Peptides \u0026 Hyaluronic Acid, Non-Greasy Hydration","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Hydrate is a rich, fast-absorbing under-eye cream that delivers immediate hydration and peptide-driven support to mature skin around the eyes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eEngineered for mature women seeking a smoother, plumper eye area, PrimeEyes Hydrate blends five targeted peptides with hyaluronic acid, squalane and jojoba oil to hydrate, soften and visibly support delicate under-eye skin. The formula focuses on moisture, texture and the appearance of fine lines, while avoiding heavy, greasy residue so makeup layers easily on top. This daily treatment aims to refresh tired-looking eyes and improve how concealer sits without making the eye area feel slick.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I notice hydration and a smoother under-eye texture?\u003c\/h3\u003e\n\n\u003cp\u003eMost users feel an immediate boost of moisture and reduced dryness right after application because of hyaluronic acid and emollient oils. Visible softening of fine lines typically appears with consistent use over several weeks as peptides and hydrating actives work to improve skin feel and bounce.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eInstant: immediate dewy hydration and reduced tightness.\u003c\/li\u003e\n  \u003cli\u003eShort-term (days to weeks): plumper-looking skin and improved concealer application.\u003c\/li\u003e\n  \u003cli\u003eLong-term (weeks): peptide support may help skin appear firmer and more even in texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill PrimeEyes Hydrate reduce puffiness, dark circles, and fine lines?\u003c\/h3\u003e\n\n\u003cp\u003eThe cream is formulated to target common concerns—puffiness, shadowing and fine lines—by combining peptides for structural support with hyaluronic acid for moisture and squalane\/jojoba for skin-conditioning. It can help reduce the look of puffiness and soften crease lines, while improving overall luminosity to make dark circles less obvious.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003ePuffiness: lightweight, non-greasy hydration helps de-swelling appearance.\u003c\/li\u003e\n  \u003cli\u003eDark circles: brightening effect from improved skin texture and moisture balance.\u003c\/li\u003e\n  \u003cli\u003eFine lines: plumping action smooths the surface, making lines look less pronounced.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this eye cream in my daily routine?\u003c\/h3\u003e\n\n\u003cp\u003eApply a pea-sized amount morning and evening after cleansing and toning, tapping gently along the orbital bone until absorbed. Because the formula is non-greasy, it layers well under sunscreen and makeup; allow a brief moment to settle before applying concealer or foundation.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eDosage: pea-sized per eye for both morning and night routines.\u003c\/li\u003e\n  \u003cli\u003eTechnique: gently pat—do not rub—moving from the inner corner outward.\u003c\/li\u003e\n  \u003cli\u003eLayering: wait a minute for absorption before sunscreen or makeup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs PrimeEyes Hydrate suitable for sensitive or mature skin types?\u003c\/h3\u003e\n\n\u003cp\u003ePrimeEyes Hydrate is formulated with gentle emollients and peptide complexes designed for mature skin, and it absorbs without leaving a greasy film. If you have a history of sensitivity, test a small area before full use; otherwise, the lightweight texture and skin-conditioning oils are intended to be well-tolerated by aging, dry, and combination skin types.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eMature skin: ingredients chosen to support structure and hydration.\u003c\/li\u003e\n  \u003cli\u003eDry skin: provides an immediate moisture surge without heaviness.\u003c\/li\u003e\n  \u003cli\u003eSensitivity tip: patch-test to confirm individual tolerance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: PrimeEyes Hydrate is designed for mature women who want a daily, easy-to-use eye treatment that hydrates instantly, improves the look of fine lines and helps concealer sit smoothly. Choose this formula if you prefer a non-greasy, peptide-rich cream that layers under makeup and focuses on moisture, texture and subtle firming rather than aggressive clinical treatments.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eKey actives: five peptides, hyaluronic acid, squalane, jojoba oil.\u003c\/li\u003e\n  \u003cli\u003eTexture: rich yet fast-absorbing and non-greasy.\u003c\/li\u003e\n  \u003cli\u003eUse: gentle patting, morning and night for best results.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I apply PrimeEyes Hydrate?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use a pea-sized amount morning and night, gently patting until absorbed for best hydration and texture benefits.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I wear makeup over this eye cream?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—its fast-absorbing, non-greasy formula layers well under sunscreen and concealer after a brief settling period.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49620102086794,"sku":"B0CZJ8N83D","price":167.11,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging.jpg?v=1782834961"},{"product_id":"prime-prometics-primeeyes-glide-eyeliner-sapphire-gel-cream-pencil-for-mature-eyes-water-resistant-and-smudge-proof","title":"PRIME PROMETICS PrimeEyes Glide Eyeliner — Sapphire gel-cream pencil for mature eyes, water-resistant and smudge-proof","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Glide Eyeliner in Sapphire is a water-resistant, long-wearing gel-cream pencil crafted to give mature eyes smooth, smudge-resistant definition with a creamy glide and buildable color.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for seasoned skin and delicate lids, this gel-cream formula balances precise application with moisturizing care. The fortified tip deposits rich pigment without tugging, while conditioning oils and hyaluronic acid help the line go on comfortably and stay put. Whether you want a soft daytime definition or a saturated evening wing, PrimeEyes Glide adapts from subtle to bold in minutes.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes Glide make eyeliner easier on mature eyelids?\u003c\/h3\u003e\n\u003cp\u003eThe creamy, gel-cream texture spreads evenly without dragging, so you don’t need extra pressure that can crease or irritate thin skin. The formulation is cushiony yet controlled, letting you draw steady lines or smudge gently for a softer look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eButtery glide reduces the need to stretch or pull delicate lids.\u003c\/li\u003e\n  \u003cli\u003eFortified tip keeps application precise even with light pressure.\u003c\/li\u003e\n  \u003cli\u003eBuildable pigment allows gradual layering instead of heavy first strokes.\u003c\/li\u003e\n  \u003cli\u003eIncludes oils and hyaluronic acid to add slip and comfort while applying.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the color stay put through the day and resist smudging?\u003c\/h3\u003e\n\u003cp\u003eYes — the formulation is engineered to resist water and smudging once set. After a short drying time, the line becomes long-staying and less likely to migrate into fine lines or under-eye areas, giving you a reliable look from morning to evening.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish minimizes fading from humidity or light moisture.\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof texture reduces transfer onto lids or lashes.\u003c\/li\u003e\n  \u003cli\u003eWait about 60 seconds for the line to set fully for best longevity.\u003c\/li\u003e\n  \u003cli\u003eWorks well under eyeshadow or alone for clean definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I get different looks — soft vs. dramatic — with one pencil?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes Glide behaves like a hybrid between a pencil and a liquid: easy to control but rich in pigment. Use a light hand and soon-to-set formula for a feathered, natural line, or layer several passes for intense, saturated color and a crisp wing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSingle, soft pass for subtle daytime definition.\u003c\/li\u003e\n  \u003cli\u003eSmudge briefly before setting for smoky or blended edges.\u003c\/li\u003e\n  \u003cli\u003eLayer after drying for stronger, more graphic lines.\u003c\/li\u003e\n  \u003cli\u003ePair with the included smudger or a small brush to diffuse edges.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs it gentle and safe for sensitive or aging eyes?\u003c\/h3\u003e\n\u003cp\u003eThe pencil is formulated to be gentle and conditioning with skin-friendly ingredients and balanced pH. It’s free from harsh irritants, and the added oils and hyaluronic acid help keep the lash line comfortable during wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains avocado and olive oils to ease application and nourish skin.\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid helps maintain comfort around the lash line.\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic and cruelty-free formulation for peace of mind.\u003c\/li\u003e\n  \u003cli\u003eSuitable for use along the lash line; avoid intra-eye contact.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeEyes Glide Eyeliner in Sapphire is ideal for mature women or anyone with delicate eyelids who wants an eyeliner that feels comfortable, applies without tugging, and stays vibrant all day. It suits users who prefer a versatile pencil that can go soft for daytime elegance or build up for striking evening looks, and for those who appreciate nourishing ingredients alongside reliable performance.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does PrimeEyes Glide last once applied?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Expect long-lasting wear after a 60-second set time; it's water-resistant and resists smudging during normal daily activities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes Glide safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula is hypoallergenic, pH-balanced, and includes conditioning oils and hyaluronic acid for gentle wear.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621148926090,"sku":"B0C9TWHYGF","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-glide-front-packaging.jpg?v=1782849761"},{"product_id":"prime-prometics-perfecting-concealer-pencil-for-mature-skin-latte-creamy-self-setting-12h-waterproof-coverage","title":"PRIME PROMETICS Perfecting Concealer Pencil for Mature Skin — Latte, Creamy Self-Setting 12H Waterproof Coverage","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics Perfecting Concealer Pencil is a creamy, self-setting concealer pencil that delivers buildable medium-to-high coverage for mature skin without creasing or settling into fine lines.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated for the needs of aging skin, this concealer pencil targets under-eye darkness, age spots, redness and uneven tone while feeling lightweight. The glide-on texture blends easily, sets without powder, and includes hydrating oils and butters so coverage looks natural rather than cakey. With up to 12 hours of waterproof wear, it’s designed to stay put through a full day while caring for delicate skin.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this pencil avoid creasing on mature skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula is creamy enough to apply smoothly but self-setting so it won’t migrate into fine lines. Instead of relying on powder to lock it, the pencil balances slip and adherence to sit on the skin as a second layer.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSelf-setting formula that eliminates the need for powder.\u003c\/li\u003e\n  \u003cli\u003eCreamy but stable texture reduces movement into wrinkles.\u003c\/li\u003e\n  \u003cli\u003eLightweight finish mimics skin rather than layering heavy product.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat coverage can I expect for dark circles and spots?\u003c\/h3\u003e\n\u003cp\u003eExpect buildable coverage: start with a light swipe for brightening or layer gently for medium-to-high opacity. The pencil conceals discoloration and blends into foundation or skin for a uniform appearance without an overly made-up look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOne-to-two layers give medium-to-high opacity.\u003c\/li\u003e\n  \u003cli\u003eWorks on under-eyes, age spots, and minor redness.\u003c\/li\u003e\n  \u003cli\u003eBlends seamlessly with brushes, sponges, or fingertip warmth.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it feel hydrating or heavy over time?\u003c\/h3\u003e\n\u003cp\u003eFormulated with skin-loving emollients, the concealer hydrates rather than dries out delicate areas. Shea butter, apricot kernel oil, sunflower oil and jojoba oil add moisture and smoothing properties so the finish remains comfortable throughout wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains shea butter and plant oils to smooth and nourish.\u003c\/li\u003e\n  \u003cli\u003eNon-drying texture supports delicate under-eye skin.\u003c\/li\u003e\n  \u003cli\u003eLeaves a natural finish that doesn’t tighten or flake.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the waterproof wear actually last?\u003c\/h3\u003e\n\u003cp\u003eThe pencil is formulated for long-wearing resistance, designed to remain smudge- and water-resistant for up to 12 hours under normal daily conditions. It’s ideal for busy days, travel, or events where frequent touch-ups aren’t convenient.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 12 hours of wear claimed under everyday conditions.\u003c\/li\u003e\n  \u003cli\u003eResists smudging from light moisture and facial movement.\u003c\/li\u003e\n  \u003cli\u003eMaintains coverage without needing repeated reapplication.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: Prime Prometics Perfecting Concealer Pencil in Latte is crafted for women with mature or delicate skin who want dependable, natural-looking concealment for dark circles, spots and redness without heavy texture. It suits anyone seeking a hydrating, crease-resistant option that blends easily and wears through busy days.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to set this concealer with powder?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—this self-setting formula is designed to set on its own, so powder isn’t necessary for crease control.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the Latte shade suitable for mature skin tones?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Latte is intended for medium-light complexions and provides natural brightening for many mature skin tones.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621154431114,"sku":"B0GTR6QCPN","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-concealer-pencil-front-packaging-latte.jpg?v=1782849827"},{"product_id":"prime-prometics-primebrow-pencil-for-mature-women-blonde-micro-fine-tip-smudge-proof-long-wear","title":"PRIME PROMETICS PrimeBrow Pencil for Mature Women – Blonde Micro-Fine Tip, Smudge‑Proof Long‑Wear","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeBrow Pencil is a micro-fine brow pencil made for mature women to create hair-like strokes, fill thinning areas, and deliver smudge-resistant, natural-looking brows.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eAs brows thin, gray, or lose density with age, a precision pencil that mimics individual hairs makes shaping quick and believable. PrimeBrow was developed to address those exact needs: an ultra-precise tip for fine strokes, a creamy long-wear formula that resists smudging, and a set of shades that complement mature and graying brows. It also includes conditioning oils and Vitamin E to keep hairs soft and supported between fills.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the ultra-precise tip recreate natural brow hairs?\u003c\/h3\u003e\n\u003cp\u003eThe pencil's micro-fine tip draws very thin, hair-like lines that blend with existing brow hairs instead of covering them with blocky color. This approach builds realistic density and subtle definition without obvious lines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMicro-tip width for single-stroke hair simulation\u003c\/li\u003e\n  \u003cli\u003eFirm-but-yielding core for controlled pressure\u003c\/li\u003e\n  \u003cli\u003eWorks in short strokes to follow natural hair direction\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the shade options match graying or light brows?\u003c\/h3\u003e\n\u003cp\u003ePrimeBrow comes in several carefully chosen shades, including tones suited for gray or light blonde brows, so the pencil complements rather than overpowers natural pigment. The colors are formulated to blend smoothly with both pigmented and silver hairs.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFive mature-friendly shades for nuanced matches\u003c\/li\u003e\n  \u003cli\u003eNeutral undertones that avoid harsh contrasts\u003c\/li\u003e\n  \u003cli\u003eBlends easily with natural and graying hairs\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long will the look last during daily wear?\u003c\/h3\u003e\n\u003cp\u003eThe formula is designed to be water-resistant and smudge-proof, maintaining shape and color through normal daytime activities. You can expect lasting definition without frequent touch-ups, though removal at day’s end is simple with your usual cleanser.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish to resist light moisture\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof formulation for clean edges all day\u003c\/li\u003e\n  \u003cli\u003eSits naturally on hairs without a cakey film\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes the pencil help brow health over time?\u003c\/h3\u003e\n\u003cp\u003eWhile primarily a cosmetic tool, the PrimeBrow formula is enriched with conditioning ingredients to keep brow hairs softer and more manageable between applications. Regular use can help hair feel nourished while you maintain shape and fullness cosmetically.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with Vitamin E for antioxidant support\u003c\/li\u003e\n  \u003cli\u003eCastor and sunflower oils to condition and smooth hairs\u003c\/li\u003e\n  \u003cli\u003eNon-greasy finish that won’t weigh down fine hairs\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Prime Prometics PrimeBrow Pencil (Blonde) is aimed at mature women who want a subtle, realistic way to restore brow definition—especially those with thinning, sparse, or graying brows. It suits anyone seeking precise control for hair-like strokes, a selection of flattering shades for lighter or silvered brows, and a resilient, conditioning formula that keeps brows looking naturally filled and polished throughout the day.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeBrow Pencil waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is water-resistant and smudge-proof for daily wear, but full waterproof removal may require an oil-based cleanser.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Which shade should I choose for gray or light brows?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Select a cooler, lighter shade close to your natural hair tone; the blonde option suits many graying or light-haired brows.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621179859082,"sku":"B0F3DJD9KM","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primebrow-front-packaging.jpg?v=1782850094"},{"product_id":"prime-prometics-primelip-plumping-lip-balm-soft-petal-tint-hydrating-non-sting-plumping-stick","title":"PRIME PROMETICS PrimeLip Plumping Lip Balm — Soft Petal tint, hydrating non-sting plumping stick","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeLip Plumping Lip Balm in Soft Petal is a 3-in-1 slim stick that combines buildable tint, cushiony hydration, and gentle plumping for mature lips without sting.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with mature women in mind, this lip balm blends subtle color, lasting moisture and a non-irritating plumping effect in one easy-to-use stick. The formula layers smoothly, resists feathering, and uses botanical oils plus menthol to comfort and visibly soften lip texture. Soft Petal gives a flattering, natural wash of color that enhances shape while keeping lips comfortable through the day.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeLip replace multiple lip products in my routine?\u003c\/h3\u003e\n\n\u003cp\u003ePrimeLip functions as a lipstick, gloss, and nourishing balm all in one slender tube so you can simplify your bag. The precise tip lets you control coverage, from a barely-there tint to a richer, polished finish. It saves time while delivering the look of layered products without extra steps.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eOne slim stick replaces separate lipstick, gloss, and balm\u003c\/li\u003e\n  \u003cli\u003eBuildable pigment: sheer to rich in repeated swipes\u003c\/li\u003e\n  \u003cli\u003eGloss finish for natural sheen without heavy tackiness\u003c\/li\u003e\n  \u003cli\u003eSmall tip for accurate, mess-free application\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product plump my lips without irritation?\u003c\/h3\u003e\n\n\u003cp\u003ePrimeLip uses a gentle menthol blend and skin-friendly oils to create a mild plumping sensation rather than a harsh sting. That means a noticeable softening and subtle volume boost appropriate for sensitive or mature lips. The formulation is intended to promote comfort while enhancing natural contours.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eMild menthol for a cooling, non-irritating plump\u003c\/li\u003e\n  \u003cli\u003eJojoba and cranberry oils soothe and smooth lip lines\u003c\/li\u003e\n  \u003cli\u003eWatermelon seed oil helps lock in hydration for all-day comfort\u003c\/li\u003e\n  \u003cli\u003eNon-stinging formula suitable for delicate lip skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the color and hydration last?\u003c\/h3\u003e\n\n\u003cp\u003eThe lightweight, non-sticky formula is engineered to hold color and moisture for up to six hours under normal wear. It resists feathering and fading, so lips remain defined and comfortable between touch-ups. Reapply as needed to intensify shade or replenish hydration.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUp to 6 hours of hydration and wear\u003c\/li\u003e\n  \u003cli\u003eBleed-proof finish keeps lines neat without feathering\u003c\/li\u003e\n  \u003cli\u003eNon-sticky texture for everyday use and layering\u003c\/li\u003e\n  \u003cli\u003eBuildable payoff lets you customize longevity and intensity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the Soft Petal shade work for mature complexions?\u003c\/h3\u003e\n\n\u003cp\u003eSoft Petal is formulated to flatter natural lip tones, offering a subtle, age-appropriate tint that brightens without overpowering. The hue provides soft definition and a youthful sheen that complements mature skin undertones. Because it layers gradually, you can dial the color up or down to suit different looks.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSubtle rose-nude tint enhances natural lip color\u003c\/li\u003e\n  \u003cli\u003eSheer-to-rich buildable coverage for customization\u003c\/li\u003e\n  \u003cli\u003eSoft gloss finish adds healthy-looking dimension\u003c\/li\u003e\n  \u003cli\u003eWorks well under or over lip liner for more structure\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimePrometics PrimeLip Plumping Lip Balm in Soft Petal is ideal for mature women who want a single, comfortable product that adds color, visible smoothing, and light plumping without sticky gloss or harsh ingredients. It suits those looking to simplify their daily routine with a precise, portable stick that flatters age-affected lips and keeps them hydrated and defined all day.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eContains Triple Oil Complex. Other ingredients not explicitly listed.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeLip safe for sensitive or mature lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula uses gentle menthol and nourishing oils designed for delicate, mature lip skin without harsh stinging.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How quickly can I build up color with this stick?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can achieve a sheer tint with one swipe and build to richer coverage with 2–4 light layers, as desired.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621212364938,"sku":"B0FPQKSHXH","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primelip-soft-petal-front-packaging.jpg?v=1782850415"},{"product_id":"prime-prometics-primeeyes-eye-brightener-stick-violeta-creamy-jojoba-water-resistant-lift","title":"PRIME PROMETICS PrimeEyes Eye Brightener Stick Violeta — Creamy Jojoba, Water-Resistant Lift","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Eye Brightener Violeta is a creamy, buildable eye shadow stick formulated for mature women to create an instant brightening, lifting effect with easy, low-effort application.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned especially for women over 50, the Prime Prometics PrimeEyes Eye Brightener combines a velvety, jojoba-enriched cream formula with water-resistant, long-wear performance. This single-stick solution delivers soft glam, blends smoothly without dust or fallout, and targets the needs of aging eyelids—offering subtle radiance and simplified makeup steps for busy mornings or quick touch-ups.\u003c\/p\u003e\n\n\u003ch3\u003eHow will this stick simplify my morning routine?\u003c\/h3\u003e\n\u003cp\u003eYou get a fast, polished eye look in seconds: a few swipes provide coverage, highlight, and lift without needing multiple brushes or layers. The glide-on texture is designed for direct application from the stick, making it ideal for minimal tools and quick fixes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply directly to the lid and blend with fingertip or sponge\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage—wear it sheer or intensify the color\u003c\/li\u003e\n  \u003cli\u003eRequires no primer for everyday wear\u003c\/li\u003e\n  \u003cli\u003eFast removal-free touch-ups for on-the-go routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes it work well on mature, crepey lids?\u003c\/h3\u003e\n\u003cp\u003eThe creamy formula is made to settle softly without emphasizing fine lines or looking powdery. Jojoba oil and emollients help the product sit comfortably on textured lids while imparting a luminous, smoothing effect that visually brightens the eye area.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba-infused texture softens the appearance of lines\u003c\/li\u003e\n  \u003cli\u003eVelvety finish avoids creasing and cakiness\u003c\/li\u003e\n  \u003cli\u003eBuildable pigment lets you choose light-reflecting or deeper payoff\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic formulation minimizes irritation risk\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the wear last and how does it handle moisture?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes is formulated for long wear and water resistance, so it holds up through a humid day or light moisture without smudging. While not marketed as waterproof for extreme conditions, it maintains color and finish during normal daily activities.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish resists light sweat and humidity\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof for typical daytime wear\u003c\/li\u003e\n  \u003cli\u003eLong-wear pigments reduce the need for frequent reapplication\u003c\/li\u003e\n  \u003cli\u003eRemoves easily with your regular makeup remover\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat shade is Violeta and how does it flatter mature eye colors?\u003c\/h3\u003e\n\u003cp\u003eVioleta is a softly luminous violet with warm undertones that adds subtle contrast and lift to the lash line and lid. It enhances a variety of eye colors—bringing out greens, browns, and hazel tones—while also masking mild darkness around the eye.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoft violet hue brightens without overpowering\u003c\/li\u003e\n  \u003cli\u003eWorks as a lid color, liner, or blending base\u003c\/li\u003e\n  \u003cli\u003eNeutral-warm undertone complements mature skin tones\u003c\/li\u003e\n  \u003cli\u003eCan be layered with deeper shades for evening looks\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? If you are a woman seeking a fuss-free, age-aware eye product that minimizes steps and emphasizes bright, awake-looking eyes, PrimeEyes Eye Brightener Violeta is made for you. It’s especially useful for those who prefer creamy textures over powders, want gentle, hypoallergenic ingredients like jojoba oil, and appreciate a stick format that’s easy to apply even with limited dexterity. Use it as a one-step everyday solution or as part of a layered makeup routine for added depth.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s hypoallergenic and formulated to minimize irritation, but patch-test if you have very reactive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Violeta as an eyeliner?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—apply the tip thinly along the lash line and smudge slightly for a soft, defining liner.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621235990666,"sku":"B0FGDFG96R","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging_9201dbf6-abfc-44f1-b494-ba5a6399dcc4.jpg?v=1782850719"},{"product_id":"prime-prometics-primeeyes-glide-eyeliner-mulberry-waterproof-gel-cream-pencil-for-mature-eyes-long-wear-nourishing","title":"PRIME PROMETICS PrimeEyes Glide Eyeliner Mulberry — waterproof gel-cream pencil for mature eyes, long-wear \u0026 nourishing","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Glide Eyeliner in Mulberry is a waterproof, long-wear gel-cream pencil designed to deliver precise, smudge-resistant definition and creamy comfort for mature eyes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrime Prometics created this PrimeEyes Glide formula to combine the control of a pencil with the pigment payoff of a liquid liner. The gel-crème core glides smoothly, deposits rich mulberry color, and sets down into a water-resistant finish that resists fading and feathering. Fortified with nourishing oils and hyaluronic acid, the pencil aims to be gentle on delicate lid skin and lashes while offering sharpen-and-smudge tools for customizable looks.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this eyeliner stay put on mature, crepey lids?\u003c\/h3\u003e\n\u003cp\u003eThe Glide formula is formulated to resist migration into fine lines. It lays down concentrated pigments that dry down quickly into a stable, water-resistant film so you get lastingly crisp edges without frequent touch-ups. The texture balances slip for application and tack for staying power.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant gel-crème that resists smudging and fading\u003c\/li\u003e\n  \u003cli\u003eQuick-setting pigments that minimize transfer into creases\u003c\/li\u003e\n  \u003cli\u003eNourishing oils and hyaluronic acid to maintain lid comfort\u003c\/li\u003e\n  \u003cli\u003eFine-tipped control for precise placement along lashlines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs it easy to apply if I prefer a subtle or a dramatic look?\u003c\/h3\u003e\n\u003cp\u003eYes — the PrimeEyes Glide behaves both like a pencil for soft lining and like a high-pigment liner for bolder effects. Light strokes build a diffused, daytime definition; layered passes or a sharpened edge create crisp wings and darker intensity. The included smudger lets you blend edges before the liner fully sets.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eButtery glide for one-stroke lining and buildable coverage\u003c\/li\u003e\n  \u003cli\u003eDiscreet sharpener for refined, tapered points\u003c\/li\u003e\n  \u003cli\u003eBuilt-in smudger to convert crisp lines into softened looks\u003c\/li\u003e\n  \u003cli\u003eWorks well on upper and lower lashlines, inner rims may require care\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes the formula care for sensitive eyes and lashes?\u003c\/h3\u003e\n\u003cp\u003eThe formulation prioritizes comfort: avocado and olive oils condition skin and lashes while hyaluronic acid helps retain moisture. It’s pH balanced, hypoallergenic, and cruelty-free. These features aim to minimize irritation while delivering color that won’t flake or run.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEnriched with avocado and olive oils to nourish lashes and lids\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid helps maintain lid hydration\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic and pH balanced for sensitive skin tendencies\u003c\/li\u003e\n  \u003cli\u003eCruelty-free pigments and ophthalmologist-friendly design\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I remove it and maintain the pencil between uses?\u003c\/h3\u003e\n\u003cp\u003eBecause the liner is water-resistant, removal is more effective with an oil-based or bi-phase eye makeup remover. To keep the pencil performing, store it capped and sharpen gently to maintain a fine edge without waste. Regular cleansing of the smudger tip stops buildup and ensures smooth blending.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse oil-based remover or micellar water designed for waterproof makeup\u003c\/li\u003e\n  \u003cli\u003eKeep the cap on when idle to prevent drying\u003c\/li\u003e\n  \u003cli\u003eSharpen with the supplied discreet sharpener for precision\u003c\/li\u003e\n  \u003cli\u003eWipe the smudger clean after heavy use to avoid residue transfer\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeEyes Glide Eyeliner in Mulberry is aimed at people with mature, delicate lids who want reliable, buildable color without sacrificing comfort. It's suited to anyone who needs a pencil that performs all day — from subtle daytime definition to deeper, evening looks — while being mindful of sensitive skin, lash care, and makeup longevity.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes Glide waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's water-resistant and designed to resist smudging and fading during normal wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use it with sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated pH-balanced, hypoallergenic, and enriched with soothing oils to minimize irritation.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621236121738,"sku":"B0FGDF7FG1","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-mulberry-front-packaging.jpg?v=1782850719"},{"product_id":"prime-prometics-primewand-pigment-wine-berry-makeup-stick-blush-lip-contour-for-mature-skin-with-dewy-buildable-finish","title":"PRIME PROMETICS PrimeWand Pigment wine-berry makeup stick — blush, lip \u0026 contour for mature skin with dewy, buildable finish","description":"\u003cp\u003e\u003cstrong\u003ePrimeWand Pigment by PRIME PROMETICS is a single, wine-berry makeup stick that functions as blush, lip color, and subtle contour designed specifically for mature skin.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrimeWand Pigment condenses a polished, dewy face into one easy-to-use tube so you can look refreshed in minutes. Formulated with gentle, high-quality ingredients and a buildable, blendable texture, this stick is intended to flatter silver hair and mature undertones without heavy layers or complicated steps. The universal wine\/berry tint adapts to an excited-flush tone across a variety of complexions, simplifying color selection while adding a natural, youthful radiance.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeWand Pigment simplify a morning routine?\u003c\/h3\u003e\n\u003cp\u003ePrimeWand is designed for speed and versatility: apply where you want warmth, then blend with fingers for a natural finish. It removes the need for multiple products while delivering a coordinated look for cheeks, lips, and subtle sculpting.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply directly from the stick; no brushes required.\u003c\/li\u003e\n  \u003cli\u003eUse fingers to blend for a soft, skin-like finish.\u003c\/li\u003e\n  \u003cli\u003eBuild coverage from sheer to medium without patchiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shade suit mature undertones and silver hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses a wine-berry hue crafted to mimic a lived-in, healthy flush that flatters a wide range of mature undertones. It reads as natural warmth rather than bright or frosty, helping color integrate seamlessly with silver or gray hair.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOne universal shade that adapts to skin’s natural tone.\u003c\/li\u003e\n  \u003cli\u003eWarmer berry tones avoid looking ashy on silver hair.\u003c\/li\u003e\n  \u003cli\u003eTranslucent, buildable pigments layer without cakiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow can I use PrimeWand Pigment for multiple looks?\u003c\/h3\u003e\n\u003cp\u003eThis stick is formulated to work three ways: as a cheek stain, a lip tint, and a light contouring product. The same application methods produce fresh daytime looks or deeper, more defined evening makeup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCheeks: dot, then blend outward for a natural blush.\u003c\/li\u003e\n  \u003cli\u003eLips: swipe one or two layers for sheer to medium color.\u003c\/li\u003e\n  \u003cli\u003eContour: apply along jawline or hollows and blend for subtle definition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the texture suitable for sensitive or mature skin?\u003c\/h3\u003e\n\u003cp\u003eThe formulation emphasizes gentle, skin-friendly ingredients and a non-drying, creamy texture that melts into skin. It’s created to minimize irritation while providing lasting, comfortable wear on delicate mature skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHypoallergenic-friendly approach for reduced irritation risk.\u003c\/li\u003e\n  \u003cli\u003eCreamy, dewy finish that won’t settle into fine lines.\u003c\/li\u003e\n  \u003cli\u003eBlends smoothly without tugging or heavy buildup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeWand Pigment is aimed at mature women who want a polished, natural look with minimal steps—especially those who prefer fewer products, quick application, and a flattering, universal shade that complements silver or gray hair. It’s also suited to anyone seeking a gentle, buildable cream color that performs as blush, lip tint, and light contour in one tidy stick.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can PrimeWand Pigment be used as both blush and lipstick?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The creamy, buildable formula works as a cheek blush and a lip tint; layer for deeper color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this shade look good on silver or gray hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The wine-berry tint is designed to flatter mature undertones and complement silver hair without appearing ashy.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621242314890,"sku":"B0BWSS8MB9","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primewand-front-packaging.jpg?v=1782850812"},{"product_id":"prime-prometics-primeeyes-eye-brightener-creamy-shadow-stick-estrella-hypoallergenic-long-wear-lift-for-mature-eyes","title":"PRIME PROMETICS PrimeEyes Eye Brightener Creamy Shadow Stick — Estrella, Hypoallergenic Long-Wear Lift for Mature Eyes","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Eye Brightener is a creamy, buildable shadow stick formulated to instantly brighten and lift mature eyelids with easy application and long-lasting, water-resistant wear.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for women over 50, Prime Prometics PrimeEyes streamlines eye makeup into a few smooth swipes. The cream-to-satin formula blends easily, reduces the appearance of tiredness, and layers without creasing—so you get soft, natural radiance without complicated steps. Hypoallergenic and enriched with jojoba oil, it aims to soothe delicate lid skin while creating a fresher, more awake look.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly can I create a lifted eye look with this product?\u003c\/h3\u003e\n\u003cp\u003eYou can achieve a noticeable brightening and subtle lift in under a minute. The stick format makes placement precise, and the creamy texture spreads and blends with a fingertip or brush for an instant effect.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply 1–3 swipes along the lid and inner corner for instant radiance\u003c\/li\u003e\n  \u003cli\u003eBlend with finger or soft brush—no primer required for quick results\u003c\/li\u003e\n  \u003cli\u003eBuild color slowly to avoid heaviness on mature lids\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill PrimeEyes crease or settle into fine lines on mature lids?\u003c\/h3\u003e\n\u003cp\u003eThe formulation is specifically built to minimize creasing and to layer without emphasizing texture. Its creamy, velvety finish is designed to sit smoothly on mature skin and resist smudging during normal daily wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba oil helps soften and condition delicate lid skin\u003c\/li\u003e\n  \u003cli\u003eWater-resistant and long-wear formula reduces transfer\u003c\/li\u003e\n  \u003cli\u003eUse a light layer and blend outward to avoid product buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use PrimeEyes for different looks—daytime versus evening?\u003c\/h3\u003e\n\u003cp\u003eFor daytime, use one sheer swipe across the lid and blend for subtle radiance. For evening, layer more product at the lash line and deepen the outer corner, or combine with a darker cream or powder shadow for dimension.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDay: single stroke, blend, add inner-corner highlight\u003c\/li\u003e\n  \u003cli\u003eEvening: build intensity, smudge at lash line, add liner\u003c\/li\u003e\n  \u003cli\u003eTravel-friendly stick lets you refresh quickly on the go\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this suitable for sensitive eyes and allergy-prone skin?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes is marketed as hypoallergenic and crafted to be gentle on the eye area, but individual sensitivities vary. Patch-testing a small area before regular use is recommended if you have known allergies or highly reactive skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHypoallergenic formulation to reduce common irritants\u003c\/li\u003e\n  \u003cli\u003eJojoba oil provides conditioning without heavy fragrance\u003c\/li\u003e\n  \u003cli\u003eSuitable for contact-lens wearers in most cases; discontinue if irritation occurs\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this product is for: Prime Prometics PrimeEyes Eye Brightener is aimed at mature women who want an efficient, flattering eye routine—especially those who prefer low-fuss makeup that hides signs of tiredness and enhances natural eye color. It's ideal for beginners, anyone seeking a travel-ready stick, and users who want a hydrating, long-wear cream shadow that won't demand frequent touch-ups.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does PrimeEyes wear without touch-ups?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Expect several hours of wear; the water-resistant formula reduces smudging and transfer during normal daily activities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use PrimeEyes on hooded or droopy lids?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—its creamy, blendable formula is designed for mature and hooded lids; apply light layers to avoid creasing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621256208522,"sku":"B0DF6HHY5M","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging_824e6d7c-fc6b-4b74-b61c-0734eb872e30.jpg?v=1782851102"},{"product_id":"prime-prometics-primehair-luster-hair-conditioner-for-mature-women-biotin-enriched-sulfate-paraben-free-volume-boost","title":"PRIME PROMETICS PrimeHair Luster Hair Conditioner for Mature Women — Biotin-enriched, Sulfate \u0026 Paraben-Free Volume Boost","description":"\u003cstrong\u003ePrimeHair Luster Conditioner by PRIME PROMETICS is a biotin-enriched, sulfate- and paraben-free formula designed to strengthen, smooth, and add volume to mature, thinning, or damaged hair.\u003c\/strong\u003e\n\n\u003cp\u003eFormulated with a blend of active botanicals and nourishing emollients, PrimeHair Luster targets common concerns of mature hair—dryness, thinning, frizz, and loss of shine—without weighing strands down. Its nutrient-rich mix (including biotin, hop extract, japonica seed oil, squalane, shea butter, and olive fruit oil nanoparticles) works to improve elasticity, reduce breakage, and help hair look fuller and silkier after regular use.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I notice softer, stronger hair?\u003c\/h3\u003e\n\u003cp\u003eMany users report improved softness after the first wash because the conditioner deposits smoothing agents that reduce friction and tame cuticle roughness. Structural repair and improved strand resilience typically become more apparent with consistent use over a few weeks.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eImmediate smoothing from squalane and shea butter.\u003c\/li\u003e\n  \u003cli\u003eVisible resilience and reduced split ends with ongoing use.\u003c\/li\u003e\n  \u003cli\u003eFuller-looking hair within 2–3 weeks when used regularly.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan PrimeHair Luster help if my hair is thinning or dyed?\u003c\/h3\u003e\n\u003cp\u003eThe formula combines biotin and plant-derived actives aimed at supporting the hair growth cycle and fortifying fragile roots, while gentle emollients protect color and repair heat or dye-related damage. It’s designed to be non-stripping so color-treated strands retain moisture and shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBiotin plus hop and japonica extracts support healthier hair growth conditions.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free base preserves color and prevents over-drying.\u003c\/li\u003e\n  \u003cli\u003eOlive-derived nanoparticles smooth cuticles, reducing breakage on dyed hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this conditioner weigh fine hair down or make oily hair greasy?\u003c\/h3\u003e\n\u003cp\u003ePrimeHair Luster is formulated to deliver hydration without heaviness: lightweight lipids and targeted penetration help plump and strengthen fine strands while leaving a non-greasy finish. For oily roots, apply primarily to mid-lengths and ends to maintain volume at the scalp.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight squalane conditions without excess weight.\u003c\/li\u003e\n  \u003cli\u003eApply sparingly at the roots; concentrate on lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eVolume-enhancing ingredients add lift and reduce limpness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does this product protect against frizz and environmental stress?\u003c\/h3\u003e\n\u003cp\u003eAntioxidant-rich extracts and film-forming lipids smooth the outer cuticle and build a protective layer around each strand, which helps block moisture loss and guard against everyday damage like heat styling and pollution. That results in more manageable hair and a polished appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAlgae extract (Kousou Ekisu) helps shield hair from damage.\u003c\/li\u003e\n  \u003cli\u003eOlive oil nanoparticles fill and smooth rough edges.\u003c\/li\u003e\n  \u003cli\u003eShea butter restores moisture and reduces static and frizz.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeHair Luster is made for mature women seeking a conditioner that addresses multiple age-related hair concerns—thinning, dryness, brittleness, loss of shine, and color wear—without harsh sulfates or parabens. It suits fine, coarse, silver, and color-treated hair when applied as directed, and is especially useful for anyone wanting stronger-looking, softer, and fuller hair with minimal weight.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water), Cetearyl Alcohol, Isononyl Isononanoate, Butyrospermum Parkii (Shea) Butter Extract, Squalane, Behentrimonium Chloride, Isopropyl Alcohol, Cocodimonium Hydroxypropyl Hydrolyzed Wheat Protein, Collagen, Humulus Lupulus (Hops) Extract, Salvia Japonica Extract, Origanum Vulgare Extract, Camellia Sinensis Flower Extract, Cedrus Deodara Wood Oil, Pinus Sylvestris Cone Extract, Olea Europaea (Olive) Fruit Oil, Steartrimonium Chloride, Propylene Glycol, Parfum, Niacin, Caffeine, Biotin, Alcohol, Caprylhydroxamic Acid, Ethylhexylglycerin, Phenoxyethanol\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeHair Luster safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is sulfate-free and gentle, helping protect color while hydrating and smoothing strands.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this conditioner for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use after every shampoo; consistent use shows improved texture and volume within 2–3 weeks.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49621591130250,"sku":"B0D49PMCQS","price":111.54,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primehair-luster-front-packaging.jpg?v=1782858765"},{"product_id":"prime-prometics-biotin-shampoo-lush-n-thick-for-mature-women-sulfate-free-volumizing-hydration","title":"PRIME PROMETICS Biotin Shampoo Lush N' Thick for Mature Women — Sulfate-Free Volumizing Hydration","description":"\u003cp\u003e\u003cstrong\u003ePrimeHair Lush N' Thick is a biotin-enriched, sulfate- and paraben-free shampoo formulated to add volume, hydration, and resilience to mature, thinning, or color-treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis shampoo blends biotin with botanical extracts—pine cone, hop plant and japonica—along with niacin and other targeted actives to gently cleanse while supporting fuller-looking, more manageable hair. The lightweight formula produces a rich lather that removes buildup without stripping natural moisture, leaving strands cleaner, softer and more voluminous over time. It’s designed to work across hair lengths and textures, including gray, fine, chemically treated, and thinning hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo help hair look thicker and fuller?\u003c\/h3\u003e\n\u003cp\u003ePrimeHair Lush N' Thick combines ingredients that target the hair shaft, scalp environment, and follicle cycle to create the appearance of density. Biotin contributes to follicle support while botanical extracts help protect and strengthen fibers, so hair feels denser and looks lifted at the roots.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBiotin-enriched complex to support follicle vitality\u003c\/li\u003e\n  \u003cli\u003ePine cone and hop extracts add antioxidant protection\u003c\/li\u003e\n  \u003cli\u003eLightweight polymers and humectants plump strands for immediate body\u003c\/li\u003e\n  \u003cli\u003eFormulation minimizes residue so hair stays buoyant\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo hydrate without weighing down fine or color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe formula is built to hydrate and detangle without adding heaviness. Moisture-retaining ingredients penetrate and smooth the strand while the sulfate-free surfactants cleanse gently, preserving color and preventing the brittle feel common after harsh shampoos.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate-free surfactant system cleans without stripping oils\u003c\/li\u003e\n  \u003cli\u003eHumectant and emollient blend restores softness\u003c\/li\u003e\n  \u003cli\u003eSafe for dyed and heat-styled hair when used as directed\u003c\/li\u003e\n  \u003cli\u003eLeaves hair manageable and less prone to frizz\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat results can mature or gray-haired users expect?\u003c\/h3\u003e\n\u003cp\u003eFor mature and gray hair, PrimeHair Lush N' Thick focuses on texture improvement and strength. Niacin and antioxidants help reduce coarseness and brittleness while conditioning agents make silver strands feel smoother and more resilient.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNiacin (Vitamin B3) supports improved strand texture\u003c\/li\u003e\n  \u003cli\u003ePine cone extract protects against environmental stressors\u003c\/li\u003e\n  \u003cli\u003eHydrating actives reduce roughness typical in gray hair\u003c\/li\u003e\n  \u003cli\u003eGentle formula helps preserve natural shine and manageability\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use this shampoo for best effect?\u003c\/h3\u003e\n\u003cp\u003eUse a small amount on wet hair, lather, and massage into the scalp for 30–60 seconds before rinsing; repeat if hair is especially oily or product-laden. For a complete regimen, follow with a conditioner targeted to your hair type and use consistently to notice cumulative improvements.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to soaked hair and focus on the scalp for cleansing\u003c\/li\u003e\n  \u003cli\u003eMassage to stimulate circulation, then rinse thoroughly\u003c\/li\u003e\n  \u003cli\u003ePair with a compatible conditioner to lock in moisture\u003c\/li\u003e\n  \u003cli\u003eRegular use gives best volumizing and strengthening benefits\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeHair Lush N' Thick is suited to mature adults seeking more volume and better texture, people with fine or thinning hair wanting lightweight lift, and anyone with color-treated or heat-damaged hair needing a gentle, hydrating cleanser. If you prioritize sulfate- and paraben-free care with biotin and botanicals to support fuller-looking, softer hair, this shampoo is formulated to be a daily-friendly part of your haircare routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua (Water), Sodium Lauroyl Sarcosinate, Lauramidopropyl Betaine, Decyl Glucoside, Sodium C14-16 Olefin Sulfonate, Cocamide Mea, Glycol Distearate, Sodium Chloride, Triethanolamine, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Guar Hydroxypropyltrimonium Chloride, Dmdm Hydantoin, Cocodimonium Hydroxypropyl Hydrolyzed Wheat Protein, Collagen, Glycerin, Humulus Lupulus (Hops) Extract, Salvia Japonica Extract, Origanum Vulgare Extract, Parfum, Cedrus Deodara Wood Oil, Pinus Sylvestris Cone Extract, Niacin, Caffeine, Palmitamidopropyltrimonium Chloride, Polyquaternium-10, Stearamidopropyl Dimethylamine, Glycol Stearate, Zinc Pyrithione, Zinc Chloride, Citric Acid, Bis-Aminopropyl Dimethicone, Polyquaternium-7, Dimethiconol, Biotin, Alcohol, Trideceth-12, C11-15 Pareth-9, Sodium Polynaphthalenesulfonate, Cocamidopropyl Betaine,Methylpropanediol, Acetic Acid, Cellulose Gum, Glycine, Alanine, 1,2-Hexanediol, Proline, Isoleucine, Ethylhexylglycerin, Magnesium Nitrate, Kousou Ekisu, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Aspartic Acid\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The sulfate-free formula cleans without stripping color and contains hydrating agents to protect dye-treated strands.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use PrimeHair Lush N' Thick?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use daily or as needed; consistent use delivers the most noticeable volumizing and texture improvements.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49622035660938,"sku":"B0D49P4F99","price":111.54,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-front-packaging.jpg?v=1782865211"},{"product_id":"prime-prometics-primeskin-cc-cream-foundation-for-mature-skin-ivory-liquid-to-powder-soft-matte-hydrating","title":"PRIME PROMETICS PrimeSkin CC+ Cream Foundation for Mature Skin, Ivory — Liquid-to-Powder Soft-Matte, Hydrating","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeSkin CC+ Cream is a lightweight liquid-to-powder foundation formulated to give mature skin a soft-matte, second-skin finish that blurs pores, camouflages age spots, and resists creasing.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with the needs of mature and sensitive skin in mind, this tinted CC+ cream combines buildable coverage with skin-nourishing ingredients. It glides on like a cream, sets like a powder, and aims to deliver an even, natural-looking complexion without settling into fine lines. The Ivory shade adapts subtly to lighter complexions while the formula includes bioferment serum, avocado oil, and rosemary extract to hydrate and soothe during wear.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this CC+ cream avoid settling into fine lines?\u003c\/h3\u003e\n\u003cp\u003eThe lightweight, liquid-to-powder texture is formulated to minimize creasing by melting into skin rather than sitting on top of it. That smoothing action helps pigments distribute evenly, so coverage looks consistent across textured areas.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWeightless emulsion that sets to a soft-matte finish\u003c\/li\u003e\n  \u003cli\u003eBlendable pigments that layer without caking\u003c\/li\u003e\n  \u003cli\u003eDesigned to diffuse light and blur pore appearance\u003c\/li\u003e\n  \u003cli\u003eNon-greasy feel reduces slip into creases\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it cover age spots and even out uneven tone?\u003c\/h3\u003e\n\u003cp\u003eYes—the PrimeSkin CC+ offers adaptive, buildable coverage intended to conceal age spots, redness, and discoloration while maintaining a natural look. You can apply a single sheer layer for light correction or build coverage in targeted areas for more concealment.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSheer-to-medium coverage that remains breathable\u003c\/li\u003e\n  \u003cli\u003eBlends easily with fingers or a brush for spot correction\u003c\/li\u003e\n  \u003cli\u003eSoft-focus pigments reduce the appearance of discoloration\u003c\/li\u003e\n  \u003cli\u003eFive shades in the range adapt to many lighter-to-medium tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product hydrating enough for mature and sensitive skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula includes hydrating and calming actives like bioferment serum and avocado oil to support moisture without feeling heavy. Rosemary extract helps soothe the skin, making the cream suitable for those with sensitivity when patch-tested and used as directed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBioferment serum for lightweight moisture support\u003c\/li\u003e\n  \u003cli\u003eAvocado oil for emollient hydration and smoother texture\u003c\/li\u003e\n  \u003cli\u003eRosemary extract to calm and tone skin appearance\u003c\/li\u003e\n  \u003cli\u003eNon-comedogenic texture to avoid pore clogging\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply PrimeSkin CC+ Cream for best results?\u003c\/h3\u003e\n\u003cp\u003eApply a small amount and blend outward with your fingertips, sponge, or a dense brush for a second-skin finish. Build coverage in thin layers on areas that need more correction and set with a light dusting of powder only if desired.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm a pea-sized amount between fingers before smoothing\u003c\/li\u003e\n  \u003cli\u003eUse pressing motions for fuller coverage or sweeping for sheer finish\u003c\/li\u003e\n  \u003cli\u003eLayer gradually to avoid patchiness and maintain hydration\u003c\/li\u003e\n  \u003cli\u003ePair with a primer for longer wear or a setting spray for dewy finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Prime Prometics PrimeSkin CC+ Cream in Ivory is aimed at mature women seeking lightweight, natural-looking coverage that minimizes texture and age spots without emphasizing lines. It suits those who prefer a soft-matte, second-skin finish and want a formula that blends easily, offers buildable correction, and contains nourishing botanical extracts. If you have sensitive or dry-to-normal mature skin and want a breathable, crease-resistant foundation alternative, this CC+ cream is formulated to meet those needs while remaining simple to apply in daily routines.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does PrimeSkin CC+ cream work on sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula includes soothing extracts and is designed for sensitive mature skin, but patch-test first to confirm personal tolerance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much coverage does the CC+ provide?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It offers sheer-to-medium, buildable coverage that evens tone and camouflages spots without heavy masking.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49622723264650,"sku":"B0FX5C8M8L","price":134.18,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-front-packaging-ivory.jpg?v=1782873962"},{"product_id":"prime-prometics-primeskin-cc-cream-liquid-to-powder-foundation-golden-medium-soft-matte-hydrating-coverage-for-mature-sensitiv","title":"PRIME PROMETICS PrimeSkin CC+ Cream Liquid-to-Powder Foundation — Golden Medium, Soft-Matte Hydrating Coverage for Mature Sensitiv","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeSkin CC+ Cream is a liquid-to-powder foundation created for mature skin that smooths texture, conceals age spots, and delivers a soft-matte, natural finish without sinking into fine lines.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis lightweight CC+ cream combines coverage and skincare to even tone and blur imperfections while feeling breathable on the skin. Formulated with nourishing ingredients like Bioferment Serum, avocado oil, and rosemary extract, it layers easily and adapts to your complexion for a second-skin appearance. The Golden Medium shade offers warm, natural color for many mature skin tones and the texture sets crease-free for long-lasting wear.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeSkin CC+ Cream work on fine lines and textured skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula glides on as a liquid and settles to a soft powder finish that minimizes the look of pores and fine lines. Because it doesn’t cake or settle into creases, it creates a smoother surface without heavy coverage that accentuates texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLiquid-to-powder technology for a smooth, weightless finish\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage hides age spots without masking natural skin\u003c\/li\u003e\n  \u003cli\u003eNon-creasing texture resists settling into fine lines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this CC+ cream feel hydrating or dry on sensitive, mature skin?\u003c\/h3\u003e\n\u003cp\u003ePrimeSkin balances hydration and a soft-matte finish; it includes avocado oil and a bioferment serum to soothe and support elasticity while still setting to a natural matte look. The formulation is lightweight and designed to be comfortable on sensitive skin, reducing the tight or chalky feeling that some mattes cause.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAvocado oil provides lightweight moisturization\u003c\/li\u003e\n  \u003cli\u003eBioferment serum helps support skin comfort and appearance\u003c\/li\u003e\n  \u003cli\u003eSuitable for sensitive skin when used as directed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow easy is it to apply and wear all day?\u003c\/h3\u003e\n\u003cp\u003eThe texture blends effortlessly with fingertips, sponge, or brush and resists streaking, letting you build from light to medium coverage without patchiness. Once set, it stays fresh-looking through typical daytime activities, maintaining a soft-matte look that doesn’t feel heavy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMelts in quickly for streak-free application\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage for customizable finish\u003c\/li\u003e\n  \u003cli\u003eLong-wear formula that remains comfortable over hours\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin benefits can you expect over time?\u003c\/h3\u003e\n\u003cp\u003eBeyond immediate coverage, the added botanical and ferment-derived ingredients aim to hydrate and soothe, helping skin appear more even and resilient with continued use. These supportive ingredients can enhance the makeup experience by improving the look and feel of the skin underneath.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating extracts for improved comfort and suppleness\u003c\/li\u003e\n  \u003cli\u003eSoothing rosemary extract to calm skin appearance\u003c\/li\u003e\n  \u003cli\u003eFormulation supports a more even tone with regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Prime Prometics PrimeSkin CC+ Cream is formulated for mature women seeking a lightweight foundation that conceals age-related discoloration and pores without emphasizing fine lines. It suits those who want a natural, soft-matte finish with skin-supporting ingredients and prefer a product that adapts to their tone and day-to-day activities. If you want breathable, buildable coverage that doubles as a skin-friendly base, this glossy-but-not-greasy CC+ cream in Golden Medium is designed to meet those needs.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeSkin CC+ suitable for sensitive mature skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it’s formulated with soothing botanical extracts and lightweight oils designed to be gentle; patch test if you have extreme sensitivity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much coverage does this CC+ cream provide?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It gives buildable light-to-medium coverage that evens tone and conceals age spots without feeling heavy.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49622723297418,"sku":"B0FX594ZCR","price":134.18,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeskin-front-packaging.jpg?v=1782873962"},{"product_id":"prime-prometics-primelash-lash-growth-serum-for-women-50-vitamin-infused-hypoallergenic-for-sensitive-eyes","title":"PRIME PROMETICS PrimeLash Lash Growth Serum for Women 50+ — Vitamin-Infused, Hypoallergenic for Sensitive Eyes","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeLash Growth Serum is a gentle, vitamin-rich nightly treatment that helps mature lashes appear fuller, stronger and lifted with a single nightly swipe.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eAs lashes age they can thin, droop and lose resilience; PrimeLash addresses those changes with a hypoallergenic, pH-balanced formula enriched with vitamins A, C and E and skin-friendly actives. Designed for sensitive eyes and formulated with organic ingredients, this serum aims to nourish the lash line while you sleep so lashes look healthier and hold a natural lift during the day.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I notice results from PrimeLash?\u003c\/h3\u003e\n\u003cp\u003eVisible improvements typically appear within a few weeks, with more pronounced fullness and strength developing over consistent nightly use. Individual results vary by lash cycle and baseline condition.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply once nightly along the upper lash line for best consistency.\u003c\/li\u003e\n  \u003cli\u003eExpect subtle changes in 3–4 weeks; fuller effect around 8–12 weeks.\u003c\/li\u003e\n  \u003cli\u003eContinued use maintains improvements; stop and lashes return to baseline.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this formula safe for sensitive or mature eyes?\u003c\/h3\u003e\n\u003cp\u003ePrimeLash is crafted to be gentle: hypoallergenic, pH-balanced and enriched with organic components to minimize irritation. It's specifically tailored to older skin and delicate eye areas, but patch testing is advised with any new product.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFree from harsh irritants and harsh solvents commonly linked to sensitivity.\u003c\/li\u003e\n  \u003cli\u003epH-balanced blend to respect the eye area's natural environment.\u003c\/li\u003e\n  \u003cli\u003eRecommended to test a small area before full lash-line application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply PrimeLash for best lift, length and strength?\u003c\/h3\u003e\n\u003cp\u003eOne clean swipe along the base of the upper lashes each night is sufficient—no rubbing or layering needed. The precision applicator deposits an even film so active nutrients reach the follicles without excess product.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with clean, makeup-free skin and dry lashes.\u003c\/li\u003e\n  \u003cli\u003eUse the built-in applicator to trace the upper lash root once per eye.\u003c\/li\u003e\n  \u003cli\u003eAllow to dry before bedtime; avoid daytime product buildup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich ingredients support lash health and what do they do?\u003c\/h3\u003e\n\u003cp\u003ePrimeLash blends vitamins and targeted actives to nourish and fortify lashes. Vitamins A, C and E help protect and repair, while supporting extracts and organic components promote elasticity and reduce breakage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVitamin A supports surface renewal and lash resilience.\u003c\/li\u003e\n  \u003cli\u003eVitamin C helps maintain a healthy environment around follicles.\u003c\/li\u003e\n  \u003cli\u003eVitamin E contributes antioxidant protection and conditioning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Prime Prometics PrimeLash is intended for women over 50 who want to restore lash volume, firmness and a lifted appearance without strong irritants. It suits those with sensitive eyes seeking a simple nightly ritual—one swipe per night—to boost lash condition gradually. If you wear eyelash extensions or have active eye conditions, consult a specialist before use. For everyday users wanting nourished, more resilient lashes with minimal effort, PrimeLash offers a measured, ingredient-forward approach to pro-age lash care.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use PrimeLash with contact lenses?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Remove contact lenses before applying and wait until serum dries; if irritation occurs, discontinue and consult your eye care professional.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often must I apply PrimeLash to keep results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply once nightly; continued use preserves improvements, and stopping will gradually return lashes to their original state.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49623824105610,"sku":"B0BH7X8X2F","price":123.88,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primelash-front-packaging.jpg?v=1782880828"},{"product_id":"prime-prometics-color-changing-foundation-for-mature-skin-fair-to-medium-dewy-12-hour-wear","title":"PRIME PROMETICS Color Changing Foundation for Mature Skin — Fair to Medium, Dewy 12‑Hour Wear","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics Color Changing Foundation is a color-adapting foundation that instantly matches fair-to-medium complexions while delivering buildable light-to-medium coverage and a natural dewy finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis foundation was formulated for mature, sensitivity-prone skin to provide even, breathable coverage without settling into lines or looking heavy. Its white-to-beige pigment technology shifts as you blend so a single formula can accommodate a range of fair to medium skin tones. Enriched with skin-friendly botanicals and humectants, it supports comfortable wear for more than 12 hours while keeping the complexion luminous rather than matte or mask-like.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the shade-changing formula work on different fair-to-medium complexions?\u003c\/h3\u003e\n\u003cp\u003eThe Self-Adjusting Shade Technology begins as a neutral white base and reacts with body heat and motion to develop beige tones that harmonize with your natural undertone. It avoids one-size-fits-all orange or gray shifts by creating a customized surface color as you buff it into the skin. This results in a subtle, personalized match rather than a stark, uniform layer.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWhite-to-beige pigments that activate during application\u003c\/li\u003e\n  \u003cli\u003eWorks best on fair through medium skin ranges\u003c\/li\u003e\n  \u003cli\u003eBlends gradually to complement cool, neutral, or warm undertones\u003c\/li\u003e\n  \u003cli\u003eDesigned to prevent ashy or overly warm results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this foundation emphasize fine lines or dry patches?\u003c\/h3\u003e\n\u003cp\u003eFormulated for mature skin, the texture is lightweight and flexible to avoid settling into creases. The botanical hydration complex helps smooth and plump the skin surface so coverage looks softer and more natural rather than cakey. It’s intended to remain breathable and non-flaky throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight-to-medium, buildable consistency that layers without heaviness\u003c\/li\u003e\n  \u003cli\u003eNiacinamide and squalane for smoothing and hydration support\u003c\/li\u003e\n  \u003cli\u003eWon’t cake, pill, or cling to dry areas when applied to prepped skin\u003c\/li\u003e\n  \u003cli\u003eDesigned to minimize emphasis of expression lines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the coverage last and what is the finish like?\u003c\/h3\u003e\n\u003cp\u003eThe formula provides comfortable wear for over 12 hours while maintaining a fresh, dewy appearance. It balances long wear with a natural luminosity that keeps the complexion looking lively rather than flat. The finish appears hydrated and slightly glowy, suited for everyday looks and for photos under softer lighting.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e12+ hour wear without heavy transfer or breakdown\u003c\/li\u003e\n  \u003cli\u003eNatural dewy finish—subtle glow, not oily shine\u003c\/li\u003e\n  \u003cli\u003eResists pilling and maintaining even coverage through the day\u003c\/li\u003e\n  \u003cli\u003eSuitable for layering with concealer or setting powder as needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin-care ingredients are included and how do they help sensitive, mature skin?\u003c\/h3\u003e\n\u003cp\u003eThe foundation contains a botanical hydration complex combining niacinamide, bisabolol, jojoba oil, and squalane to soothe, replenish, and help improve the look of uneven tone. These actives support barrier comfort and skin appearance without aggressive fragrances or known irritants. The product is hypoallergenic and developed for sensitivity-prone skin types.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNiacinamide to help brightening and tone uniformity\u003c\/li\u003e\n  \u003cli\u003eBisabolol to calm irritation and reduce redness visibility\u003c\/li\u003e\n  \u003cli\u003eJojoba oil and squalane for lightweight, non-greasy hydration\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic formulation and dermatologist-approved processing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Prime Prometics Color Changing Foundation is aimed at mature individuals with fair to medium skin tones who want a simpler shade solution, lightweight yet buildable coverage, and hydration-friendly ingredients. It’s a good match for those who prefer a natural, dewy finish and need a formula that won’t settle into fine lines or irritate sensitive skin. If you want long-lasting, breathable wear with a single adaptive shade and supportive skincare actives, this foundation offers a practical everyday option.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will one shade really match my fair-to-medium skin tone?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the formula transforms from white to beige as you blend, adapting to various fair and medium undertones for a customized match.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this suitable for sensitive, mature skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it’s hypoallergenic, dermatologist-approved, and contains soothing hydrators like bisabolol and squalane for sensitive mature skin.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49623827513482,"sku":"B0G1T61T7X","price":130.06,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-front-packaging_3f24f61f-3312-4c65-8260-2d666126dccb.jpg?v=1782880910"},{"product_id":"prime-prometics-primeskin-cc-cream-liquid-to-powder-foundation-tan-lightweight-soft-matte-for-mature-sensitive-skin","title":"PRIME PROMETICS PrimeSkin CC+ Cream Liquid-to-Powder Foundation — Tan, Lightweight Soft-Matte for Mature Sensitive Skin","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeSkin CC+ Cream is a lightweight liquid-to-powder foundation that blurs pores, covers age spots, and gives mature skin a soft-matte, second-skin finish without settling into fine lines.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for mature and sensitive complexions, this Prime Prometics CC+ formula balances buildable coverage with skin-nourishing ingredients. It spreads on like a creamy tint, sets to a weightless matte, and keeps makeup looking fresh without creasing. The Tan shade adapts to warm undertones while the formulation aims to smooth texture and mask discoloration without heavy feel.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this product help minimize the look of pores and fine lines?\u003c\/h3\u003e\n\u003cp\u003eThe liquid-to-powder technology creates a soft-focus surface that reduces the appearance of pores and fine lines by settling into a lightweight matte finish rather than a heavy cakey layer. The texture is formulated to sit on top of skin evenly rather than filling every crease, which helps maintain a natural look throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLiquid-to-powder formula that blurs imperfections for a refined surface\u003c\/li\u003e\n  \u003cli\u003eWeightless coverage avoids settling into fine lines or emphasizing texture\u003c\/li\u003e\n  \u003cli\u003eBuildable tint allows targeted coverage without layering thickly\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill PrimeSkin CC+ cream work for sensitive, dry, or mature skin?\u003c\/h3\u003e\n\u003cp\u003eYes — the blend includes hydrating and soothing components such as Bioferment Serum, Avocado Oil, and Rosemary Extract to help support skin comfort and elasticity. The lightweight base avoids heavy oils or waxes that can feel greasy; instead it aims to hydrate while maintaining a soft-matte look suitable for mature, sensitive, or combination skin types.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBioferment Serum supports skin surface hydration and comfort\u003c\/li\u003e\n  \u003cli\u003eAvocado Oil helps nourish and reduce tightness without greasiness\u003c\/li\u003e\n  \u003cli\u003eRosemary Extract soothes and contributes antioxidant support\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply it for the most natural finish?\u003c\/h3\u003e\n\u003cp\u003ePrimeSkin CC+ is versatile: use your fingertips for a fast, blended finish, a dense brush for fuller coverage, or a damp sponge to sheer it out. Start with a small amount and build only where you need more coverage to keep the second-skin effect intact. Set lightly with a powder if you prefer longer wear on oily zones.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFingertips: quick, skin-melting finish for everyday wear\u003c\/li\u003e\n  \u003cli\u003eBrush: precise, buildable coverage for more even results\u003c\/li\u003e\n  \u003cli\u003eSponge: softens edges and lets you control coverage level\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich skin concerns does this shade (Tan) address best?\u003c\/h3\u003e\n\u003cp\u003eThe Tan shade is intended for medium complexions with warm undertones and targets uneven tone, age spots, and mild redness. It adapts to your complexion for a natural, unified look while delivering moderate coverage that can be layered without caking.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConceals age spots and mild discoloration with translucent buildability\u003c\/li\u003e\n  \u003cli\u003eNeutralizes redness while maintaining a warm, natural hue\u003c\/li\u003e\n  \u003cli\u003eBlends into skin for a soft, second-skin appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Prime Prometics PrimeSkin CC+ Cream is aimed at mature women seeking a breathable, non-creasing foundation that conceals age-related discoloration and refines texture without heavy makeup. It suits sensitive and combination skin types that want hydration plus a soft-matte finish, and anyone who prefers a natural, buildable cover that layers easily with other skincare and makeup products.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFormulation highlights: liquid-to-powder, crease-resistant, soft-matte finish\u003c\/li\u003e\n  \u003cli\u003eKey actives: Bioferment Serum, Avocado Oil, Rosemary Extract\u003c\/li\u003e\n  \u003cli\u003eUse tips: apply sparingly, blend outward, layer only where needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeSkin CC+ suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula contains soothing Bioferment Serum and Rosemary Extract and is designed to be gentle on sensitive complexions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I build coverage without creasing?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The lightweight, liquid-to-powder texture is buildable and formulated to avoid settling into fine lines or creases.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49623907303562,"sku":"B0FDL48G7X","price":134.18,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeskin-cc-cream-front-packaging-tan.jpg?v=1782882739"},{"product_id":"prime-prometics-primeskin-cc-cream-for-mature-skin-fair-shade-lightweight-liquid-to-powder-soft-matte-finish","title":"PRIME PROMETICS PrimeSkin CC+ Cream for Mature Skin — Fair Shade, Lightweight Liquid-to-Powder, Soft-Matte Finish","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeSkin CC+ Cream is a lightweight liquid-to-powder foundation formulated for mature skin that blurs pores, conceals age spots, and creates a soft-matte, second-skin finish without settling into fine lines.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrimeSkin CC+ Cream combines skin-friendly ingredients with a featherlight texture to deliver natural-looking coverage that adapts to your complexion. It’s designed to be breathable and buildable so you can layer coverage where you need it most, while nourishing botanicals help maintain comfort and elasticity throughout the day. The Fair shade provides even tone correction for lighter complexions that want subtle coverage without a heavy feel.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this CC+ cream avoid emphasizing fine lines and texture?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses a liquid-to-powder chemistry that glides on smoothly and sets with a soft-matte surface, minimizing the appearance of pores and uneven texture. Because it dries down rather than remaining dewy or tacky, it’s less likely to migrate into creases, giving an even, non-cakey look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight binders that set without flaking\u003c\/li\u003e\n  \u003cli\u003eSoft-focus pigments that diffuse pore visibility\u003c\/li\u003e\n  \u003cli\u003eNon-creasing finish that resists settling into lines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan it cover age spots and redness while still looking natural?\u003c\/h3\u003e\n\u003cp\u003eYes—PrimeSkin CC+ provides adaptive, buildable coverage that evens skin tone while staying sheer where you want it. Apply a thin layer for redness blur or add a second layer to camouflage age spots, and the result reads like skin, not heavy makeup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable tint for light to medium correction\u003c\/li\u003e\n  \u003cli\u003eBlends with fingertips or brush for tailored coverage\u003c\/li\u003e\n  \u003cli\u003eBreathable finish that avoids a mask-like effect\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skincare benefits are included in the formula?\u003c\/h3\u003e\n\u003cp\u003eThe cream is enriched with a Bioferment Serum plus botanical actives to hydrate and soothe, helping skin appear smoother and more resilient over time. These supportive ingredients work alongside the tint to maintain comfort, making it suitable for sensitive and mature complexions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBioferment Serum to support skin feel and hydration\u003c\/li\u003e\n  \u003cli\u003eAvocado Oil for lightweight nourishment and softness\u003c\/li\u003e\n  \u003cli\u003eRosemary Extract to calm and refresh the complexion\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow easy is it to apply and wear throughout a busy day?\u003c\/h3\u003e\n\u003cp\u003ePrimeSkin CC+ is formulated for quick, streak-free application using fingertips, a sponge, or a brush. Once set, the liquid-to-powder finish stays looking fresh, controls shine lightly, and resists transfer so you can go about your day without frequent touch-ups.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMelts into skin for smooth blending and no streaks\u003c\/li\u003e\n  \u003cli\u003eLightweight, breathable wear that layers well over SPF and under powder\u003c\/li\u003e\n  \u003cli\u003eDesigned to remain crease-free with minimal touch-ups required\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Prime Prometics PrimeSkin CC+ Cream in Fair is tailored for mature or sensitive skin types seeking a natural, second-skin foundation that softens the look of pores and age spots without heavy coverage. It’s ideal for anyone who prefers a lightweight, nourishing base that blends easily, provides customizable coverage, and offers a subtle soft-matte finish suitable for everyday wear.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eHow to use: Smooth a small amount onto clean skin with fingertips or a brush, build coverage as needed, and set with a light powder if desired.\u003c\/li\u003e\n  \u003cli\u003eShade note: Fair is formulated for lighter skin tones and adapts slightly to provide a natural, balanced tint.\u003c\/li\u003e\n  \u003cli\u003eSkin support: Contains Bioferment Serum, Avocado Oil, and Rosemary Extract for hydration and comfort.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeSkin CC+ suitable for sensitive mature skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is lightweight, soothing, and includes calming botanicals designed for sensitive and mature complexions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this finish look cakey or settle into lines?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. Its liquid-to-powder texture sets to a soft-matte, minimizing creasing and avoiding a heavy, cakey appearance.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49623907401866,"sku":"B0FDL6NW21","price":134.18,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeskin-cc-cream-front-packaging.jpg?v=1782882739"},{"product_id":"prime-prometics-primeskin-cc-cream-lightweight-liquid-to-powder-foundation-light-soft-matte-hydrating-blur-buildable-cove","title":"PRIME PROMETICS PrimeSkin CC+ Cream Lightweight Liquid-to-Powder Foundation (Light) – Soft-Matte, Hydrating, Blur \u0026 Buildable Cove","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeSkin CC+ Cream is a lightweight, liquid-to-powder foundation formulated to blur pores, conceal age spots, and deliver a soft-matte, second-skin finish for mature, sensitive skin.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with mature complexions in mind, this CC+ cream balances coverage and skin care. It applies like a liquid, sets to a weightless powder, and uses nourishing ingredients—Bioferment Serum, avocado oil, and rosemary extract—to hydrate and support elasticity without emphasizing fine lines. Available in five adaptive shades, it blends easily to even tone, reduce visible redness, and leave a natural, refreshed look that lasts through daily activities.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeSkin CC+ Cream avoid settling into fine lines?\u003c\/h3\u003e\n\u003cp\u003eThe formula is lightweight and transforms from liquid to a soft powder finish, which minimizes product migration into creases. Instead of piling up in textured areas, it smooths across the skin, giving coverage without accentuating lines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLiquid-to-powder texture prevents creasing and eliminates heavy buildup.\u003c\/li\u003e\n  \u003cli\u003eWeightless coverage adapts to skin movement for a natural appearance.\u003c\/li\u003e\n  \u003cli\u003eSoft-matte finish reduces shine without drying or tightening sensitive skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this CC+ cream provide enough coverage for age spots and uneven tone?\u003c\/h3\u003e\n\u003cp\u003eYes—the PrimeSkin CC+ offers buildable, natural-looking coverage that camouflages age spots and balances redness. You can layer thinly for sheer correction or add a second light layer where needed without a cakey result.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable pigment conceals discoloration while remaining breathable.\u003c\/li\u003e\n  \u003cli\u003eFive adaptive shades blend to a second-skin appearance.\u003c\/li\u003e\n  \u003cli\u003eStreak-proof formula ensures consistent, even coverage throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin benefits come from the formula’s key ingredients?\u003c\/h3\u003e\n\u003cp\u003eActive botanical and bioferment ingredients support skin comfort and a healthier-looking surface over time. They focus on hydration, soothing, and preserving elasticity rather than delivering medical treatments or claims.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBioferment Serum helps maintain a smoother complexion with gentle conditioning.\u003c\/li\u003e\n  \u003cli\u003eAvocado oil provides lightweight hydration and improves spreadability.\u003c\/li\u003e\n  \u003cli\u003eRosemary extract delivers calming antioxidant support to reduce irritation in sensitive skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply PrimeSkin CC+ Cream for the best results?\u003c\/h3\u003e\n\u003cp\u003eApply a small dot to the forehead, cheeks, and chin and blend with fingers, a dense brush, or a damp sponge. For targeted coverage, gently layer product in thin amounts to avoid buildup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm the product on fingertips for the most seamless melt-into-skin finish.\u003c\/li\u003e\n  \u003cli\u003eUse a stippling motion with a brush or sponge for medium to full coverage.\u003c\/li\u003e\n  \u003cli\u003eSet T-zone lightly only if you need extra oil control; otherwise the powder finish sets itself.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Prime Prometics PrimeSkin CC+ Cream (Light) is suited to mature and sensitive skin types seeking lightweight, natural coverage that conceals age spots and refines texture without heavy makeup. It works particularly well for users who want a breathable, everyday base that layers easily with skincare and other makeup, and for anyone preferring a soft-matte look that doesn’t emphasize fine lines or dryness.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeSkin CC+ Cream suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula includes soothing rosemary extract and gentle bioferment serum, designed to hydrate without irritating sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can this product be layered for fuller coverage?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Absolutely. It’s buildable—apply thin layers to increase coverage without caking or settling into lines.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49623907434634,"sku":"B0FDL6P6NJ","price":134.18,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeskin-cc-cream-front-packaging_7a426c1f-283e-46ec-afe8-1809d31928cd.jpg?v=1782882739"},{"product_id":"prime-prometics-primeskin-cc-cream-lightweight-liquid-to-powder-foundation-medium-soft-matte-hydrating-buildable-coverage","title":"PRIME PROMETICS PrimeSkin CC+ Cream lightweight liquid-to-powder foundation Medium — soft-matte, hydrating buildable coverage","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeSkin CC+ Cream is a lightweight liquid-to-powder foundation formulated to even tone, minimize the look of pores and age spots, and give mature skin a soft-matte, second-skin finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with aging and sensitive complexions in mind, this tinted CC+ cream combines cosmetic coverage with skin-supporting ingredients. It applies like a sheer cream, sets to a soft powder finish, and aims to reduce the appearance of texture without emphasizing fine lines. The formula is breathable and buildable, available in multiple shades to blend with medium tones while delivering a natural-looking outcome.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeSkin CC+ Cream work for mature skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula is engineered to settle into a soft-matte surface rather than cling to creases, helping makeup look smoother on mature skin. Lightweight binders and pigments provide coverage that sits on the skin instead of sinking into fine lines. Added hydrators help maintain surface moisture so the finish stays comfortable.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLiquid-to-powder action that minimizes texture visibility\u003c\/li\u003e\n\u003cli\u003eBuildable pigments to cover age spots and redness without cakiness\u003c\/li\u003e\n\u003cli\u003eHydrating components to prevent dryness-related flaking\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it crease or emphasize fine lines during the day?\u003c\/h3\u003e\n\u003cp\u003ePrimeSkin is formulated to remain crease-resistant and crease-free over typical wear periods when applied to prepped skin. Because it sets to a soft-matte finish, it is less likely to migrate into expression lines compared with heavier creams. Reapplication and touch-ups are simple thanks to its lightweight feel.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSets like powder for reduced settling into lines\u003c\/li\u003e\n\u003cli\u003eLight texture reduces movement and creasing\u003c\/li\u003e\n\u003cli\u003eWorks with fingertip or brush application for controlled coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skincare benefits are included in the formula?\u003c\/h3\u003e\n\u003cp\u003eThis CC+ cream blends aesthetic coverage with nourishing extracts and a bioferment serum to support skin comfort. Emollients like avocado oil provide immediate smoothing and a softer surface, while rosemary extract offers calming botanicals. Regular use can help maintain a hydrated appearance under makeup.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBioferment serum to help promote surface hydration\u003c\/li\u003e\n\u003cli\u003eAvocado oil for emollient smoothing and pliability\u003c\/li\u003e\n\u003cli\u003eRosemary extract to soothe and support a balanced look\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow easy is it to apply and match to my medium skin tone?\u003c\/h3\u003e\n\u003cp\u003eThe texture glides on and blends seamlessly with fingertips, sponge, or brush so you can build coverage where needed. Shades are formulated to adapt to medium complexions, delivering breathable, natural-looking correction rather than heavy masking. Start with a small amount and layer for more coverage without streaking.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBlendable, streak-proof texture for even application\u003c\/li\u003e\n\u003cli\u003eBuildable coverage lets you customize finish and intensity\u003c\/li\u003e\n\u003cli\u003eFive adaptive shades designed to harmonize with medium tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Prime Prometics PrimeSkin CC+ Cream is aimed at women with mature, combination-to-sensitive skin who want light, reliable coverage that smooths appearance without accentuating age lines. It's a good pick for anyone seeking a comfortable everyday base that balances cosmetic coverage with gentle skincare actives and a soft, natural finish.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeSkin CC+ Cream suitable for sensitive mature skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it’s formulated for sensitive mature skin with soothing rosemary extract and gentle hydrators to reduce irritation risk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I build coverage without it looking heavy?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the lightweight, liquid-to-powder texture layers smoothly for more coverage while maintaining a natural, non-cakey finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49623907795082,"sku":"B0FDL7448W","price":134.18,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeskin-cc-cream-front-packaging_6f7dd060-6818-40ec-93c5-f5ce9452bc23.jpg?v=1782882750"},{"product_id":"prime-prometics-perfecting-concealer-pencil-honeycomb-shade-medium-to-high-buildable-coverage-12-hour-waterproof-crease-free","title":"PRIME PROMETICS Perfecting Concealer Pencil — Honeycomb shade, Medium-to-High Buildable Coverage, 12‑Hour Waterproof, Crease‑Free","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics Perfecting Concealer Pencil in Honeycomb is a creamy, self-setting concealer pencil that hides dark circles, age spots and redness while staying crease-free for up to 12 hours.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with mature skin in mind, this concealer pencil provides buildable medium-to-high coverage without feeling heavy or settling into fine lines. The formula blends smoothly, sets on the skin so you typically don’t need powder, and includes nourishing oils and butters to help hydrate and soften delicate areas. It’s ideal for targeting under-eye shadows, localized discoloration and small imperfections where foundation alone can fall short.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this pencil avoid creasing on mature skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula combines a creamy texture that glides on easily with a self-setting finish that locks makeup in place without stiffness. Because it’s hydrating rather than chalky, it integrates with skin texture instead of gathering in lines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreamy glide that prevents tugging on thin skin\u003c\/li\u003e\n  \u003cli\u003eSelf-setting finish reduces need for powder\u003c\/li\u003e\n  \u003cli\u003eFlexible coverage that won’t cake or crack throughout the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it cover dark circles, age spots and redness effectively?\u003c\/h3\u003e\n\u003cp\u003eYes — the pencil offers buildable opacity so you can go from subtle correction to stronger coverage where needed. Its pigments are concentrated enough to neutralize discoloration while maintaining a natural, skin-like appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium-to-high, layered coverage for targeted areas\u003c\/li\u003e\n  \u003cli\u003eBrightens under-eye hollows and camouflages brown spots\u003c\/li\u003e\n  \u003cli\u003eBlends seamlessly with foundation or wears alone\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the wear last, and is it waterproof?\u003c\/h3\u003e\n\u003cp\u003eThis formula is designed for long wear and resists smudging and moisture for up to 12 hours. It’s water-resistant in normal daily conditions, so it stays put through regular activity and light moisture exposure.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 12-hour wear without heavy touch-ups\u003c\/li\u003e\n  \u003cli\u003eSmudge-resistant finish for comfortable all-day use\u003c\/li\u003e\n  \u003cli\u003eHolds in place without feeling dry or flaky\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin-friendly ingredients are included and why do they matter?\u003c\/h3\u003e\n\u003cp\u003eThe concealer is enriched with plant-derived oils and butters that hydrate and soften the skin while you wear makeup. These emollients help reduce the appearance of texture and keep the product feeling comfortable on fragile areas like the under-eye.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApricot Kernel Oil and Jojoba Oil for lightweight hydration\u003c\/li\u003e\n  \u003cli\u003eSunflower Oil to help soothe and condition skin surface\u003c\/li\u003e\n  \u003cli\u003eShea Butter adds emollience to reduce crepe-like texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? If you have mature or sensitive skin and want a concealer that targets localized discoloration without emphasizing fine lines, this pencil is formulated to help. It’s practical for anyone seeking a portable, precision applicator that brightens under eyes, covers age spots, and softens redness with an easy-to-blend, long-lasting finish. Use it alone for spot correction or over foundation for added coverage that lasts through your busiest days.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to set this concealer with powder?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — the self-setting formula typically does not require powder, though light setting can be used for very oily skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for sensitive under-eye skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated with nourishing oils and butters, it’s gentle for delicate skin, but patch-test if you have specific sensitivities.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49628073296010,"sku":"B0GTQZHFPJ","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-front-package-honeycomb.jpg?v=1782922307"},{"product_id":"prime-prometics-moisturizing-makeup-stick-primewand-nourish-unscented-hydration-silky-primer-for-mature-skin","title":"PRIME PROMETICS Moisturizing Makeup Stick PrimeWand Nourish — Unscented Hydration \u0026 Silky Primer for Mature Skin","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeWand Nourish is a portable, unscented moisturizing makeup stick designed to deliver quick, non-greasy hydration and a silky primer finish for mature skin.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrimeWand Nourish is formulated as a convenient stick moisturizer that blends skincare and makeup prep into one step. Created for women over 50, it layers easily under foundation or can be used alone to soften lines, add a subtle dewy look, and help makeup apply more smoothly. The hypoallergenic, non-sticky texture absorbs rapidly so you avoid waxy residue while still getting lasting hydration.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeWand Nourish hydrate without feeling greasy?\u003c\/h3\u003e\n\u003cp\u003eThe formula is crafted to sink into skin rather than sit on top. Lightweight emollients and conditioning agents give a silky slip that reduces drag during application while leaving skin soft, not oily.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFast-absorbing ingredients minimize surface shine.\u003c\/li\u003e\n  \u003cli\u003eButtery texture spreads easily for even coverage.\u003c\/li\u003e\n  \u003cli\u003eNo heavy wax finish — suitable under makeup.\u003c\/li\u003e\n  \u003cli\u003eUnscented, hypoallergenic formula reduces irritation risk.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I use this as a makeup primer and moisturizer in one?\u003c\/h3\u003e\n\u003cp\u003eYes — PrimeWand Nourish doubles as a hydrating base and a primer-like layer that smooths skin texture. It helps foundation glide on more evenly and can prolong comfortable wear without pilling.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply a thin layer before foundation for a smoother canvas.\u003c\/li\u003e\n  \u003cli\u003eBuff into skin to reduce the look of dryness and fine lines.\u003c\/li\u003e\n  \u003cli\u003eWorks well with creams, liquids, and mineral powders.\u003c\/li\u003e\n  \u003cli\u003eTravel-friendly stick format keeps routine quick and tidy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhere else on the body can I use this stick?\u003c\/h3\u003e\n\u003cp\u003ePrimeWand Nourish is formulated for use beyond the face — it smooths and softens neck, décolleté, hands, elbows, and shins. The solid stick makes targeted application simple and mess-free.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTap onto dry spots and gently blend with fingertips.\u003c\/li\u003e\n  \u003cli\u003ePerfect for quick touch-ups on hands and cuticles.\u003c\/li\u003e\n  \u003cli\u003eUse on knees or elbows to reduce roughness and add subtle sheen.\u003c\/li\u003e\n  \u003cli\u003eCompact size fits in a purse for on-the-go hydration.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does one PrimeWand stick last and who should avoid it?\u003c\/h3\u003e\n\u003cp\u003eA single PrimeWand Nourish provides months of use with regular application thanks to its concentrated formula. While suitable for most mature skin types, anyone with specific ingredient sensitivities should review the product details first.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConcentrated stick yields many applications; economical for daily use.\u003c\/li\u003e\n  \u003cli\u003eUnscented and hypoallergenic but check individual ingredient sensitivities.\u003c\/li\u003e\n  \u003cli\u003eNot a medicated treatment — intended for cosmetic hydration and smoothing.\u003c\/li\u003e\n  \u003cli\u003eIdeal for those who prefer low-mess, travel-ready skincare tools.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeWand Nourish is aimed at mature women seeking a polished, low-effort addition to their beauty routine — especially those who want a non-greasy, easy-to-use moisturizer that also primes skin for makeup. It suits anyone who values fragrance-free, hypoallergenic formulations and prefers a tidy stick format for targeted hydration across face and body.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeWand Nourish suitable under foundation?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It absorbs quickly and creates a smooth base that helps foundation apply evenly without pilling.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this stick on body areas like hands and elbows?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Absolutely. The stick format is great for targeted hydration on hands, elbows, neck, and more.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631085789322,"sku":"B0BWSQD98F","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primewand-front-packaging_c6d16a8e-fa0f-4c02-aead-bed9aae5b414.jpg?v=1782938557"},{"product_id":"prime-prometics-primelip-spf-35-lip-oil-bright-berry-tint-broad-spectrum-zinc-oxide-hydrating-hyaluronic-finish","title":"PRIME PROMETICS PrimeLip SPF 35 Lip Oil — Bright Berry tint, Broad-Spectrum Zinc Oxide, Hydrating Hyaluronic Finish","description":"\u003cstrong\u003ePrimeLip SPF 35 Lip Oil is a glossy, SPF-protective lip treatment that combines broad-spectrum sun defense with rich hydration and a vibrant, non-sticky shine.\u003c\/strong\u003e\n\n\u003cp\u003eDesigned for mature lips that need both protection and visible moisture, this lightweight lip oil blends zinc oxide sun protection with nourishing botanicals and hyaluronic acid. The formula delivers a luminous, buildable tint called Bright Berry while helping restore comfort, softness, and the appearance of fuller lips during everyday wear.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this lip oil protect my lips from the sun?\u003c\/h3\u003e\n\u003cp\u003ePrimeLip uses a mineral filter to provide broad-spectrum SPF 35 coverage against UVA and UVB rays. The physical sun ingredient sits on the skin surface to reflect and scatter harmful rays, helping reduce the effects of sun exposure on delicate lip tissue without a heavy or greasy finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSPF 35 broad-spectrum protection with zinc oxide.\u003c\/li\u003e\n  \u003cli\u003eNon-waxy, no noticeable white cast on lips.\u003c\/li\u003e\n  \u003cli\u003eFormulated for daily, wearable sun defense.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it actually hydrate and improve the look of mature lips?\u003c\/h3\u003e\n\u003cp\u003eThe product pairs emollients and humectants to deliver immediate and lasting moisture. Ingredients like rosehip oil and mango seed butter help soften and smooth surface texture, while hyaluronic acid attracts and holds hydration for a plumper, dewier appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRosehip oil and mango seed butter for softening and barrier support.\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid to bind moisture and reduce dry lines.\u003c\/li\u003e\n  \u003cli\u003eLightweight, absorbing finish that layers under or over makeup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the color and finish look on mature skin tones?\u003c\/h3\u003e\n\u003cp\u003eBright Berry delivers a glossy, buildable tint designed to flatter a wide range of complexions without feeling sticky. The finish enhances natural lip color with a juicy shine that can also be used sparingly as a cheek tint for a cohesive, dewy look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable pigment for subtle to noticeable color.\u003c\/li\u003e\n  \u003cli\u003eNon-sticky, luminous gloss that visually enhances fullness.\u003c\/li\u003e\n  \u003cli\u003eDual-use as a cheek tint for coordinated color accents.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat is the sensory experience — taste, texture, and everyday wear?\u003c\/h3\u003e\n\u003cp\u003eThe formula is lightweight and shiny rather than tacky, gliding on smoothly for comfortable all-day wear. A mild dark chocolate flavor gives a pleasant taste without overpowering fragrance, making reapplication easy and enjoyable.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSilky oil texture that spreads evenly and leaves a glossy finish.\u003c\/li\u003e\n  \u003cli\u003eSubtle dark chocolate taste for a pleasant application ritual.\u003c\/li\u003e\n  \u003cli\u003eWearable longevity with reapplication recommended after eating or drinking.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeLip SPF 35 Lip Oil is aimed at anyone seeking daily sun defense plus nourishing hydration—especially mature individuals noticing dryness, fine lines, or loss of lip fullness. It suits those who prefer a multitasking lip product that offers mineral SPF protection, a non-sticky glossy finish, and a flattering, buildable tint for everyday wear.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeLip SPF 35 safe for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It uses a mineral SPF 35 formula suitable for everyday protection; reapply as needed, especially after eating or prolonged sun exposure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can Bright Berry be used on cheeks?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. A light tap blends the tint into the cheeks for a natural, dewy flush in addition to lip color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631180554378,"sku":"B0G1TDV7PJ","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-front-packaging-bright-berry.jpg?v=1782940349"},{"product_id":"prime-prometics-primelip-spf-35-lip-oil-nude-rose-broad-spectrum-sun-protection-hydrating-plumping-gloss","title":"PRIME PROMETICS PrimeLip SPF 35 Lip Oil — Nude Rose, Broad-Spectrum Sun Protection \u0026 Hydrating Plumping Gloss","description":"\u003cp\u003e\u003cstrong\u003ePrimeLip SPF 35 Lip Oil is a glossy, hydrating lip treatment with broad-spectrum SPF 35 designed to protect and visibly plump mature lips while adding buildable nude-rose color and non-sticky shine.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eEvery smile shows years of life—your lips often show them first. Prime Prometics created PrimeLip SPF 35 Lip Oil to combine daily sun defense with deep moisture and a luminous finish that flatters mature skin tones. The formula layers lightweight mineral UV filters with nourishing emollients and humectants so you get protection, softness, and a flattering sheen in one easy swipe.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeLip protect lips from sun damage?\u003c\/h3\u003e\n\u003cp\u003eThe lip oil uses a zinc-oxide-based mineral sunscreen to provide broad-spectrum coverage against UVA and UVB rays without a chalky residue. Because it’s an oil-based gloss, it spreads evenly and reduces the chance of uneven white cast while staying comfortable on thin or delicate lip skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSPF 35 broad-spectrum protection with non-nano zinc oxide\u003c\/li\u003e\n  \u003cli\u003eOil-based texture improves spreadability and reduces flaking\u003c\/li\u003e\n  \u003cli\u003eNo heavy wax finish—designed for comfort and even wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients deliver hydration and a plumping effect?\u003c\/h3\u003e\n\u003cp\u003ePrimeLip blends hydrating and emollient actives—hyaluronic acid draws and locks in moisture, while rosehip oil and mango seed butter help restore the lipid barrier and smooth fine creases. The combination aims to soften the look of dryness and give lips a fuller, more conditioned appearance with repeated use.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHyaluronic acid for moisture retention and smoother texture\u003c\/li\u003e\n  \u003cli\u003eRosehip oil to nourish and support skin elasticity\u003c\/li\u003e\n  \u003cli\u003eMango seed butter to replenish lip lipids and improve comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the shade and finish suit mature skin tones?\u003c\/h3\u003e\n\u003cp\u003eNude Rose is formulated as a universally flattering, buildable tint that enhances natural lip color without masking it. The non-sticky gloss finish adds reflective shine to visually boost fullness, and the shade can be layered for more color or blended for a subtle flush that works on a range of complexions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSheer, buildable nude-rose pigment for universal wearability\u003c\/li\u003e\n  \u003cli\u003eHigh-shine, non-tacky finish to create a plumper look\u003c\/li\u003e\n  \u003cli\u003eCan double as a subtle cheek tint when blended gently\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does PrimeLip feel and fit into a daily routine?\u003c\/h3\u003e\n\u003cp\u003eThe lightweight applicator and smooth oil texture make daily application simple—use it alone for protection and sheen or layer under or over lipstick. A discreet, pleasant dark chocolate flavor makes reapplication more enjoyable, encouraging consistent sun care for lips.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSlick-yet-non-sticky oil that layers well with other products\u003c\/li\u003e\n  \u003cli\u003eConvenient wand applicator for on-the-go touch-ups\u003c\/li\u003e\n  \u003cli\u003eSubtle dark chocolate flavor to improve user compliance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeLip SPF 35 Lip Oil is designed for adults concerned about sun exposure and visible lip aging who want a single, multi-tasking product: daily mineral sun protection, deep hydration, and a flattering glossy tint. It suits anyone seeking comfortable, non-waxy wear—especially those with thinning, dry, or creased lips who prefer an easy-to-use, skin-friendly formula made in the USA.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeLip safe for daily use on sensitive lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Formulated with mineral zinc oxide and gentle emollients, it’s designed for daily wear and suitable for delicate lip skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I wear PrimeLip under or over lipstick?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: You can layer it both ways—use it as a glossy base for hydration or apply over lipstick for added shine and SPF.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631180456074,"sku":"B0G1TF25X3","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primelip-front-packaging.jpg?v=1782940349"},{"product_id":"prime-prometics-primeskin-beauty-water-hydrating-ph-balanced-make-up-remover-for-mature-skin-hypoallergenic","title":"PRIME PROMETICS PrimeSkin Beauty Water – Hydrating pH‑Balanced Make‑Up Remover for Mature Skin, Hypoallergenic","description":"\u003cp\u003e\u003cstrong\u003ePrimeSkin Beauty Water is a lightweight, pH-balanced make-up remover that wipes away eye and face make-up in one gentle swipe while replenishing moisture for mature skin.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for women seeking an effective yet soothing cleanse, PrimeSkin combines hydrating botanical extracts with a non-drying formula to remove stubborn make-up without tugging or irritation. The formula is hypoallergenic and balanced to respect the skin’s natural barrier, leaving skin feeling dewy, refreshed and ready for overnight repair. It’s formulated to melt away cosmetics—including eye make-up—while supporting comfort and skin resilience.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeSkin remove make-up without irritating delicate mature skin?\u003c\/h3\u003e\n\u003cp\u003ePrimeSkin uses a gentle, water-based cleansing action that dissolves cosmetics and lifts impurities without heavy oils or abrasive friction. Because it is pH balanced and hypoallergenic, it minimizes the risk of redness or stinging commonly associated with stronger removers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFormulated for gentle dissolution of eye and face make-up\u003c\/li\u003e\n  \u003cli\u003eNo aggressive surfactants or heavy oils that leave residue\u003c\/li\u003e\n  \u003cli\u003eDesigned to be used with a single soft wipe for minimal rubbing\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic and pH balanced for comfort on mature skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients help hydrate and calm skin after cleansing?\u003c\/h3\u003e\n\u003cp\u003ePrimeSkin blends botanicals known for soothing and moisture-supporting properties—pomegranate, lavender and clary sage—to help calm the skin and support the moisture barrier. These extracts are selected to comfort inflammation-prone or age-affected skin without adding greasiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePomegranate extract for antioxidant support and gentle conditioning\u003c\/li\u003e\n  \u003cli\u003eLavender to soothe and reduce the appearance of irritation\u003c\/li\u003e\n  \u003cli\u003eClary Sage to comfort and help maintain skin balance\u003c\/li\u003e\n  \u003cli\u003eLight, non-greasy texture that leaves skin dewy, not oily\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use PrimeSkin for best results in a nightly routine?\u003c\/h3\u003e\n\u003cp\u003eApply the product to a soft cotton pad and sweep across the eyes and face until make-up is removed; there’s no need to scrub. Follow with your preferred serum and moisturizer to lock in hydration and let the skin restore itself overnight.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSaturate a soft pad and hold briefly on stubborn mascara before wiping\u003c\/li\u003e\n  \u003cli\u003eUse gentle, single-direction strokes to avoid stretching skin\u003c\/li\u003e\n  \u003cli\u003eRinse is optional—pat dry and proceed with nighttime treatments\u003c\/li\u003e\n  \u003cli\u003eIdeal as the first step in a pro-age evening regimen\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill PrimeSkin work for all skin types, including sensitive or mature skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula is crafted to be broadly compatible: it is hypoallergenic and pH balanced for sensitive skin while offering extra hydration benefits that mature skin needs. It’s gentle enough for daily use but effective enough to remove long-wear cosmetics.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for sensitive and mature skin because it avoids harsh irritants\u003c\/li\u003e\n  \u003cli\u003eProvides hydration without clogging pores or feeling heavy\u003c\/li\u003e\n  \u003cli\u003eEffective on eye make-up, foundations and daily impurities\u003c\/li\u003e\n  \u003cli\u003eSuitable for routine nightly cleansing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeSkin Beauty Water is ideal for women with mature or sensitive skin who want a simple, restorative step in their nightly routine: an effective make-up remover that removes cosmetics in one swipe, soothes inflammation, and supports the skin’s moisture balance without greasy residue. If you prefer lightweight textures, dislike tugging at the eye area, and want a cleanser that prepares skin for overnight repair, this product is designed for your needs.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use PrimeSkin on sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s hypoallergenic and pH-balanced, formulated to minimize stinging and irritation around sensitive eyes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to rinse after using PrimeSkin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Rinsing is optional; you can pat skin dry and follow with your regular serum and moisturizer.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631590908042,"sku":"B0BX65V1BZ","price":95.07,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-front-bottle.jpg?v=1782949275"},{"product_id":"prime-prometics-primeeyes-glide-gel-cream-eyeliner-black-water-resistant-long-wear-for-mature-eyes","title":"PRIME PROMETICS PrimeEyes Glide Gel-Cream Eyeliner Black — Water-Resistant, Long-Wear for Mature Eyes","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Glide is a creamy, water-resistant gel-cream eyeliner designed to give mature eyes smooth, lasting definition without tugging or smudging.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBuilt for comfort and control, this eyeliner combines a velvety gel-cream formula with nourishing oils and hyaluronic acid so you can draw precise lines that stay put. The reinforced tip and rich pigments make it simple to create soft daytime definition or a dramatic wing, while the water-resistant finish resists fading and transfer. It’s formulated with sensitive skin in mind: pH-balanced, hypoallergenic ingredients and eyelid-friendly conditioning agents reduce dryness and irritation.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes Glide make application easier for mature lids?\u003c\/h3\u003e\n\u003cp\u003eThe creamy gel-cream texture glides across the lid with minimal pressure, reducing pulling on delicate skin. A firmer yet smooth tip helps you control line thickness and direction, so even shorter, careful strokes deliver consistent pigment.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eButtery gel-cream formulation for low-friction application\u003c\/li\u003e\n  \u003cli\u003eFortified tip for steady, precise strokes\u003c\/li\u003e\n  \u003cli\u003eConcentrated pigments give opaque coverage without heavy layering\u003c\/li\u003e\n  \u003cli\u003eBuildable color: from soft definition to bold eyeliner\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it stay put through humidity, tears, or a long day?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is water-resistant and designed to resist smudging, fading, and transfer during normal wear. Let lines set for about 60 seconds to lock the pigment, and you’ll notice longer wear compared with typical pencil eyeliners.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish prevents running in damp conditions\u003c\/li\u003e\n  \u003cli\u003eSmudge-resistant technology minimizes smearing and transfer\u003c\/li\u003e\n  \u003cli\u003eLong-wear pigments keep definition through daily activities\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs PrimeEyes Glide gentle and nourishing for sensitive eyes?\u003c\/h3\u003e\n\u003cp\u003eFormulated with avocado and olive oils plus hyaluronic acid, it helps hydrate lash lines while depositing color. The product is pH-balanced and hypoallergenic to reduce the risk of irritation, and it’s cruelty-free for ethical peace of mind.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHyaluronic acid to support moisture around lashes\u003c\/li\u003e\n  \u003cli\u003eAvocado and olive oils for smooth glide and conditioning\u003c\/li\u003e\n  \u003cli\u003eEye-safe pigments and hypoallergenic formulation\u003c\/li\u003e\n  \u003cli\u003eCruelty-free production practices\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat looks can I create and how do I maintain them?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes Glide is versatile enough for delicate daytime definition, smoky softlines, or a crisp winged liner. Because it behaves like a pencil but delivers rich, liquid-like pigment, you can vary pressure to change the line’s intensity and finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoft lash-enhancing line: light pressure and quick strokes\u003c\/li\u003e\n  \u003cli\u003eSmudged smoky look: blend gently before it fully sets\u003c\/li\u003e\n  \u003cli\u003eSharp wing: steady tip and small layered strokes, allow 60s to set\u003c\/li\u003e\n  \u003cli\u003eTouch-up tips: avoid heavy layering; remove with oil-based cleanser\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeEyes Glide is tailored to mature women who want fuss-free precision, comfortable application, and long-lasting definition without sacrificing hydration. It’s ideal for anyone with sensitive or drier eyelids seeking a dependable, buildable eyeliner that holds through daily routines and occasional humidity. Available in Black, Wood (brown), and Sapphire (blue), this liner suits neutral, warm, and cool color palettes.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long should I wait for the liner to set?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Allow about 60 seconds for PrimeEyes Glide to set fully for best smudge resistance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this eyeliner safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it’s pH-balanced, hypoallergenic, and contains nourishing oils and hyaluronic acid.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631610994826,"sku":"B0C9TXLWLY","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging_19ea9935-f0f6-4be8-bf93-849db6eed9c2.jpg?v=1782949788"},{"product_id":"prime-prometics-primeeyes-glide-eyeliner-for-mature-eyes-wood-brown-water-resistant-nourishing","title":"PRIME PROMETICS PrimeEyes Glide Eyeliner for Mature Eyes — Wood (brown), Water-Resistant, Nourishing","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Glide Eyeliner in Wood (brown) is a water-resistant, long-wear glide-pencil that delivers creamy, buildable brown definition for mature eyes without smudging.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrime Prometics designed this glide-style eyeliner to combine the control of a pencil with the pigment payoff of a liquid formula. The Wood (brown) shade offers a soft, natural frame that brightens and defines the eye while remaining comfortable on delicate, mature lids. Formulated with nourishing oils and hyaluronic acid, it aims to lay down rich color that resists running and transfers.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this eyeliner stay put through the day?\u003c\/h3\u003e\n\u003cp\u003eThe formula is water-resistant and formulated to minimize smearing and bleeding so lines look crisp from morning to evening. Allowing the product about 60 seconds to set locks the pigment in place while the glide texture ensures even application without tugging.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant formula that repels light moisture\u003c\/li\u003e\n  \u003cli\u003eQuick-setting texture—60 seconds to establish wear\u003c\/li\u003e\n  \u003cli\u003eConcentrated pigments reduce need for frequent touch-ups\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof finish suitable for eyelid creases and inner corners\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it be gentle and comfortable on mature or sensitive lids?\u003c\/h3\u003e\n\u003cp\u003eYes—PrimeEyes Glide includes skin-conditioning ingredients like avocado and olive oils plus hyaluronic acid to help maintain lid hydration. The pencil is pH balanced and hypoallergenic to reduce irritation risk, and the glide formula minimizes pulling that can stress thin or delicate skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNourishing avocado and olive oils for smoother application\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid to support lash and lid moisture\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic and pH-balanced for sensitivity-aware wear\u003c\/li\u003e\n  \u003cli\u003eSoft glide tip reduces friction on fragile eyelids\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow easy is it to create different looks with the Wood (brown) shade?\u003c\/h3\u003e\n\u003cp\u003eWood (brown) is a versatile, neutral brown that can be used for subtle definition or built up for a more dramatic effect. The formula deposits rich color with minimal passes, and because it blends smoothly, you can smudge it for a soft liner or sharpen the edge for a defined wing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable pigment: light strokes for soft definition, layered for intensity\u003c\/li\u003e\n  \u003cli\u003eBlendable gel-cream texture for smoked or crisp finishes\u003c\/li\u003e\n  \u003cli\u003eWorks as tightline, upper lid liner, or soft smoky liner\u003c\/li\u003e\n  \u003cli\u003eIncludes a discreet sharpener and smudger for on-the-go finesse\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat application tips help mature eyes look their best?\u003c\/h3\u003e\n\u003cp\u003eUse short, gentle strokes rather than pulling the lid taut; sketch small dashes along the lash line then connect them for a steady result. For more lift, concentrate a slightly darker application at the outer corner and keep the inner corner softer to avoid heaviness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply with light pressure and short strokes for precision\u003c\/li\u003e\n  \u003cli\u003eSet a thin line and build outward to avoid heaviness\u003c\/li\u003e\n  \u003cli\u003eUse the smudger to soften harsh edges into a natural shadow\u003c\/li\u003e\n  \u003cli\u003eCarry the included sharpener for a crisp tip when needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this product for? PrimeEyes Glide Eyeliner in Wood (brown) is made for people seeking a reliable, brown eyeliner that flatters mature eyes—those who want a gentle, nourishing formula that delivers long-lasting definition without creasing. It suits users who prefer a pencil’s control but want richer pigment and water resistance, and anyone looking for a fuss-free liner that adapts from natural daytime looks to softly intensified evening styles.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eHyaluronic Acid\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes Glide safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s hypoallergenic, pH-balanced, and formulated with nourishing oils and hyaluronic acid to reduce irritation risk.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the Wood (brown) shade last once applied?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: When allowed to set for about 60 seconds, it delivers long-lasting, water-resistant wear suitable for all-day use.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631611027594,"sku":"B0C9TWPN2Z","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-glide-front-packaging_e755a6b3-f8bf-4572-b330-d5ec8815ca4e.jpg?v=1782949791"},{"product_id":"prime-prometics-primeeyes-glide-eyeliner-emerald-gel-creme-pencil-for-mature-eyes-waterproof-long-wear-built-in-smudger","title":"PRIME PROMETICS PrimeEyes Glide Eyeliner — Emerald Gel-Crème Pencil for Mature Eyes, Waterproof Long-Wear \u0026 Built-In Smudger","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Glide Eyeliner in Emerald is a waterproof, long-wear gel-crème pencil designed to deliver smooth, precise color and comfortable wear for mature eyelids.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with a soft glide formula and skin-conditioning ingredients, this eyeliner combines the control of a pencil with the rich payoff of a liquid liner. The gel-crème tip lays down concentrated pigments for vivid definition while oils and hyaluronic acid help the formula move easily over delicate, crepey lids without tugging. The built-in sharpening solution and smudger let you create everything from subtle definition to a dramatic wing, and the color Emerald offers a deep, flattering green that brightens and frames the eye.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes Glide make application easier on mature eyelids?\u003c\/h3\u003e\n\u003cp\u003eThe glide formula is built to minimize pulling and skip-free strokes, so a light hand delivers continuous pigment even on uneven texture. A fortified tip keeps a precise point for lining and smudging, while creamy consistency prevents dragging.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGel-crème texture for smooth, effortless strokes\u003c\/li\u003e\n  \u003cli\u003eFortified tip holds shape for precision\u003c\/li\u003e\n  \u003cli\u003eConcentrated pigments reduce layers and reworking\u003c\/li\u003e\n  \u003cli\u003eBuilt-in smudger for softening without extra tools\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this eyeliner stay put through the day and resist smudging?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes Glide is formulated to be water-resistant and smudge-proof once set, giving strong staying power while still allowing short work-time for blending. Let the line dry for about 60 seconds to lock in color and minimize transfer on hooded or oily lids.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish holds up to humidity and light moisture\u003c\/li\u003e\n  \u003cli\u003eSet time about 60 seconds for long-wear performance\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof result that resists feathering and bleed\u003c\/li\u003e\n  \u003cli\u003eWorks well under mascara without flaking\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe and comfortable for sensitive or mature eyes?\u003c\/h3\u003e\n\u003cp\u003eThe formula includes nourishing avocado and olive oils plus hyaluronic acid to help hydrate lash lines, and it’s pH balanced and hypoallergenic to reduce irritation risk. While designed with gentle ingredients, always patch-test if you are allergy-prone.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with avocado oil and olive oil for smooth glide\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid to support surface hydration\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic and cruelty-free formulation\u003c\/li\u003e\n  \u003cli\u003eEye-safe pigments and pH-balanced for comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow versatile is Emerald for different looks and skin tones?\u003c\/h3\u003e\n\u003cp\u003eEmerald is a deep, jewel-toned green that complements a wide range of eye colors and mature skin tones—subtle when smudged, striking when layered. The pencil’s buildable nature lets you create soft liner, smoky definition, or a sharp wing with the same tool.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable color: sheer to intense in a few passes\u003c\/li\u003e\n  \u003cli\u003eSmudges for a smoky look or sharpens to a crisp wing\u003c\/li\u003e\n  \u003cli\u003eFlatters brown, hazel, green, and blue eyes\u003c\/li\u003e\n  \u003cli\u003ePairs well with neutral or bold shadows for varied finishes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeEyes Glide Eyeliner in Emerald is ideal for anyone seeking a dependable, easy-to-apply liner that respects mature, sensitive eyelids while offering vibrant, long-lasting color. It’s a good fit for those who want a hybrid tool—pencil control with liquid-like pigment—plus quick-smudge capability and a discreet sharpener for precise finishing. If you want a waterproof, conditioning eyeliner that performs through the day and lets you switch from soft definition to bold drama, this formula was developed with those needs in mind.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does PrimeEyes Glide last once applied?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Once set (about 60 seconds), the formula is water-resistant and designed for all-day wear without smudging under normal conditions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this eyeliner suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—PrimeEyes Glide is hypoallergenic, pH-balanced, and contains nourishing oils and hyaluronic acid, but patch-test if you have severe allergies.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631721390218,"sku":"B0D8WJCT74","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-emerald-front-packaging.jpg?v=1782951622"},{"product_id":"prime-prometics-primeeyes-glide-eyeliner-for-mature-eyes-smoky-waterproof-long-wear-gel-creme-with-smudger","title":"PRIME PROMETICS PrimeEyes Glide Eyeliner for Mature Eyes — Smoky, Waterproof Long-Wear Gel-Creme with Smudger","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Glide Eyeliner is a waterproof, long-wear gel-creme liner designed to deliver smooth, precise color and effortless blending specifically for mature eyes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned to combine the control of a pencil with the pigment payoff of a liquid, PrimeEyes Glide offers a creamy glide that deposits rich color without tugging at delicate lids. The formula is fortified with avocado and olive oils plus hyaluronic acid for conditioning, balanced for sensitive skin, and formulated to resist smudging, bleeding and daytime fading. It includes a discreet sharpener and smudger to create looks from faint definition to smoky drama.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes Glide make application easier for mature eyelids?\u003c\/h3\u003e\n\u003cp\u003eThe Glide's soft gel-creme texture glides over delicate skin with minimal pressure, reducing stretching and pulling. Its fortified tip provides control for crisp lines while the buttery formula builds smoothly so you can layer without clumping.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eButtery gel-creme texture for low-drag application\u003c\/li\u003e\n  \u003cli\u003eFortified, precise tip for controlled strokes\u003c\/li\u003e\n  \u003cli\u003eBuildable pigment to go from subtle to bold\u003c\/li\u003e\n  \u003cli\u003eIncluded smudger for softening edges or blending\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this eyeliner stay put through humidity, tears or long days?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes Glide is water-resistant and formulated to resist smearing and running during daily wear. Allowing 60 seconds to set locks pigment in place so the line holds up against humidity, light moisture, and extended wear without migrating.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish for reliable wear\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof formula once set\u003c\/li\u003e\n  \u003cli\u003eHigh-pigment color payoff minimizes touch-ups\u003c\/li\u003e\n  \u003cli\u003epH-balanced, hypoallergenic base tailored for sensitive eyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I get different looks — from discreet definition to smoky drama?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes Glide is intentionally versatile: draw a fine line for subtle definition, smudge while damp for a soft smoky wash, or layer strokes for an intense wing. The included smudger and the pencil-like handling make it simple to adjust intensity and edge sharpness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight strokes for natural, hair-like lines\u003c\/li\u003e\n  \u003cli\u003eSmudge immediately for soft smoky effects\u003c\/li\u003e\n  \u003cli\u003eLayer and sharpen after setting for dramatic wings\u003c\/li\u003e\n  \u003cli\u003eDiscrete sharpener keeps the tip precise between uses\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients help comfort sensitive or mature eyes?\u003c\/h3\u003e\n\u003cp\u003eThe formula blends nourishing oils and a humectant to keep the skin and lash line feeling conditioned while delivering strong color. It avoids harsh irritants and is cruelty-free, supporting regular use without excessive dryness or flaking.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAvocado and olive oils to smooth application and nourish lids\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid to help maintain moisture on the lash line\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic, pH-balanced formula for sensitive eyes\u003c\/li\u003e\n  \u003cli\u003eCruelty-free pigments and gentle preservatives\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeEyes Glide is formulated for mature women and anyone with delicate, sensitive lids who wants an eyeliner that glides on easily, builds without dragging, and resists smudging through a full day. It suits users who prefer pencil-like control but want the high color payoff of a liquid liner, and it comes in Black, Wood (brown), and Sapphire (blue) for flattering, age-smart shades. The included sharpener and smudger make it a compact, travel-ready option for at-home routines or on-the-go touch-ups.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes Glide waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is water-resistant and sets in about 60 seconds to help prevent smudging and running.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It's hypoallergenic, pH-balanced, and contains nourishing oils and hyaluronic acid for gentle conditioning.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631721357450,"sku":"B0D8WJS1BD","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging_e1a9395b-dade-4dad-a2e9-33451dc69d0a.jpg?v=1782951622"},{"product_id":"prime-prometics-primeeyes-creamy-eye-brightener-stick-stardust-shimmer-hydrating-long-wear-for-mature-eyes","title":"PRIME PROMETICS PrimeEyes Creamy Eye Brightener Stick — Stardust shimmer, hydrating, long-wear for mature eyes","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Eye Brightener in Stardust is a creamy stick eyeshadow designed to brighten mature eyes quickly and deliver buildable radiance with a gentle, long-wearing formula.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrime Prometics created PrimeEyes for women over 50 who want an easy, flattering eye look without fuss. The creamy stick glides on smoothly, blends effortlessly, and is enriched with jojoba oil to help hydrate lid skin while imparting light-reflecting color. It’s formulated to be hypoallergenic, water-resistant, and smudge-proof so you can trust it to stay put through daily activities.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes simplify daily makeup for mature skin?\u003c\/h3\u003e\n\u003cp\u003eThe stick format eliminates brushes and powders that can be tricky on fragile lids. With a few swipes you can build soft color and highlight where you need it most, reducing time and precision required in a routine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply directly to the lid—no tools necessary for a base or quick touch-ups.\u003c\/li\u003e\n  \u003cli\u003eBlend with fingertip for seamless coverage that softens fine lines.\u003c\/li\u003e\n  \u003cli\u003eBuild intensity in thin layers to avoid creasing or cakey finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat effect will I see on mature, tired-looking eyes?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes is formulated to reflect light subtly, creating the visual impression of lifted, more awake eyes. The Stardust shade adds soft, luminous shimmer that masks darkness and refreshes the eye area without heavy shimmer or glitter.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight-reflecting pigments brighten shadowed lids and inner corners.\u003c\/li\u003e\n  \u003cli\u003eVelvety texture sits smoothly on crepey skin for an even finish.\u003c\/li\u003e\n  \u003cli\u003eJojoba oil adds moisture to reduce the appearance of dryness and fine lines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the wear last and how does it handle moisture?\u003c\/h3\u003e\n\u003cp\u003eDesigned for long wear, PrimeEyes holds up through the day thanks to a water-resistant and smudge-proof formula. It performs well during normal daily activities and maintains color integrity without frequent reapplication.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish helps guard against humidity and light moisture.\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof formula minimizes transfer to lashes or brow bone.\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic ingredients reduce irritation risk for sensitive eyes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use PrimeEyes to get the most flattering result?\u003c\/h3\u003e\n\u003cp\u003eUse the stick directly on clean lids for a fast base, then blend outward with your fingertip or a soft brush. Layer lightly for daytime radiance and intensify for evening by adding another thin swipe and setting the edges.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSwipe across the lid from inner to outer corner as a base or single-step look.\u003c\/li\u003e\n  \u003cli\u003eTap inner corner or brow bone to highlight and create brightness.\u003c\/li\u003e\n  \u003cli\u003eApply thin layers and blend—product is buildable without flaking.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeEyes in Stardust is suited for mature women seeking a low-effort, flattering eye product that brightens and refreshes the eye area. If you prefer creamy, tool-free application, want a hypoallergenic and water-resistant option, and like a soft luminous finish that complements natural eye color, this stick is made to simplify and enhance your daily makeup routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: PrimeEyes is formulated hypoallergenic and designed for sensitive eyes, but patch testing is recommended if you have known sensitivities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use PrimeEyes alone or as an eyeshadow base?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—use it solo for a quick look or as a smooth, luminous base to build powder shadows on top.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631741477002,"sku":"B0DF6J4PCW","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging_a189d186-b00b-4699-a493-ce8b3df82196.jpg?v=1782952022"},{"product_id":"prime-prometics-primeeyes-eye-brightener-stick-for-mature-skin-nebula-creamy-shadow-hypoallergenic-long-wear-eye-lift","title":"PRIME PROMETICS PrimeEyes Eye Brightener Stick for Mature Skin — Nebula Creamy Shadow, Hypoallergenic Long-Wear Eye Lift","description":"\u003cp\u003e\u003cstrong\u003ePRIME PROMETICS PrimeEyes Eye Brightener is a creamy shadow stick designed to instantly illuminate mature eyelids and create a visible eye-lift effect with minimal effort.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for women over 50 who want a fast, flattering eye look, PrimeEyes combines a soft, radiant formula with easy application. The Nebula shade offers a neutral, luminous finish that brightens tired eyes without heavy layering. Hypoallergenic and water-resistant, this stick aims to deliver long wear and buildable coverage while feeling gentle on delicate skin around the eyes.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly can I create a polished eye look with PrimeEyes?\u003c\/h3\u003e\n\u003cp\u003eYou can achieve a finished appearance in seconds. The glide-on cream sticks allow you to sweep color across the lids and blend with a fingertip or brush for immediate radiance. No elaborate technique is required, making it ideal for busy mornings or touch-ups.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply 1–3 light swipes across the lid for base color.\u003c\/li\u003e\n  \u003cli\u003eBlend inward or upward with finger or brush in under 20 seconds.\u003c\/li\u003e\n  \u003cli\u003eLayer for deeper intensity without powder fallout.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill PrimeEyes look natural on mature skin and reduce the appearance of tiredness?\u003c\/h3\u003e\n\u003cp\u003eThe formula is crafted to add a soft, luminous sheen that visually lifts and refreshes the eye area without cake or creasing. Jojoba oil provides a smoothing finish that sits well on fine lines, while the shade is chosen to reflect light and minimize shadows. Results read as subtle enhancement rather than heavy makeup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLuminous base minimizes dark shadowing on lids.\u003c\/li\u003e\n  \u003cli\u003eJojoba oil helps the product glide into fine lines smoothly.\u003c\/li\u003e\n  \u003cli\u003eBuildable pigment avoids an overly dense look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the stick perform for long days and in humid conditions?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes is formulated to resist water and smudging so it stays put through daily activities. Its long-wear characteristics make it suitable for travel, errands, or long events where you don’t want frequent reapplication. The texture sets to a comfortable finish that reduces transfer while keeping a fresh appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish helps maintain wear in humidity.\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof formulation reduces midday touch-ups.\u003c\/li\u003e\n  \u003cli\u003eComfortable feel—non-drying on delicate eyelid skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs PrimeEyes gentle enough for sensitive or allergy-prone eyes?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes is presented as hypoallergenic and crafted for delicate skin areas, minimizing potential irritation. While it’s formulated with sensitivity in mind, individual reactions vary—patch testing is recommended before full application. The stick is free from heavy, gritty powders and aims to be a softer alternative for reactive skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHypoallergenic formulation intended for sensitive eyelids.\u003c\/li\u003e\n  \u003cli\u003eSmoother cream texture reduces abrasive application.\u003c\/li\u003e\n  \u003cli\u003eRecommended patch test before first full use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PRIME PROMETICS PrimeEyes Eye Brightener in Nebula is ideal for mature women seeking a quick, flattering eye enhancement that brightens and lifts the appearance of eyelids. It’s suited to anyone who wants an easy, buildable product that wears well through daily life, offers water resistance, and feels gentle on delicate skin around the eyes. If you prefer cream shadows over powder and value speed, subtle radiance, and comfortable long wear, PrimeEyes is formulated with your routine in mind.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does PrimeEyes last once applied?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: PrimeEyes is designed for long wear and resists smudging and light moisture for most of the day; individual wear time varies by skin type and environment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use PrimeEyes over other eye primer or makeup?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—PrimeEyes layers well over primers or under powder shadows to boost luminosity and extend wear.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631741509770,"sku":"B0DF6JDCNF","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging_67ee0cdd-f932-4a79-b354-23c7e0aa4720.jpg?v=1782952022"},{"product_id":"prime-prometics-primeeyes-glide-eyeliner-for-mature-eyes-mocha-shimmer-waterproof-conditioning","title":"PRIME PROMETICS PrimeEyes Glide Eyeliner for Mature Eyes — Mocha Shimmer, Waterproof \u0026 Conditioning","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Glide Eyeliner is a waterproof, long-wear gel-crème liner designed to deliver smooth, smudge-resistant definition for mature eyes with a soft, buildable Mocha Shimmer finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eOlder eyelids change in texture and sensitivity, and Prime Prometics created this formula to glide gently while depositing rich color that stays put. The tip is reinforced for controlled application, the gel-crème texture blends easily for soft looks or crisp wings, and skin-conditioning ingredients help keep the lashline comfortable through the day.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes Glide perform on hooded or textured lids?\u003c\/h3\u003e\n\u003cp\u003eThe gel-crème base spreads evenly across uneven skin without tugging, allowing you to apply thin or bold lines depending on the look. It dries to a water-resistant finish that minimizes transfer up into the crease while still blending when you want a softened edge.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eButtery glide that reduces pulling on fragile lids\u003c\/li\u003e\n  \u003cli\u003eDries in about 60 seconds to resist smudging\u003c\/li\u003e\n  \u003cli\u003eWorks for precise wings or soft, smoked looks\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this eyeliner suitable for sensitive or mature eyes?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes Glide is formulated with avocado and olive oils plus hyaluronic acid to help moisturize the lashline and reduce irritation. It is pH-balanced and hypoallergenic to lower the risk of reaction, though patch testing is recommended for very sensitive skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with conditioning oils to ease application\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid helps keep skin and lashes comfortable\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic and designed for eye safety\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the color stay, and will it smudge during the day?\u003c\/h3\u003e\n\u003cp\u003eThe concentrated pigments are made to deliver a rich payoff that resists water and daily wear once set. You can build intensity in layers—allowing each pass to dry minimizes smearing and keeps lines crisp from morning to evening.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHigh-pigment formula for deep, lasting color\u003c\/li\u003e\n  \u003cli\u003eWater-resistant finish reduces run and fade\u003c\/li\u003e\n  \u003cli\u003eLayerable for tailored intensity without patchy build-up\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat tools come with the liner and how do they help application?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes Glide includes a discreet sharpener built to refine the fortified tip and a smudger for softening edges on the outer corner or lower lashline. Together they let you switch between precise lines and blended, natural looks without switching products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eReinforced tip stays stable for steady strokes\u003c\/li\u003e\n  \u003cli\u003eIntegrated sharpener maintains a clean point for fine detail\u003c\/li\u003e\n  \u003cli\u003eSmudger tool creates soft, flattering definition quickly\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this product is for: PrimeEyes Glide Eyeliner suits anyone seeking a dependable, easy-to-use liner that performs well on mature, hooded, or sensitive eyes. If you want a waterproof, creamy pencil that blends like a kohl but sets like a liquid—available in neutral Mocha Shimmer for subtle depth—this product gives you buildable coverage, everyday comfort, and tools to refine your finish.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes Glide waterproof and long-lasting?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It dries water-resistant and is formulated for extended wear; allow about 60 seconds to set for best longevity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is hypoallergenic, pH-balanced, and infused with conditioning oils, but patch testing is recommended if you have very reactive eyes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631763529866,"sku":"B0DHW6GS7X","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging_284bea48-e549-454d-a1af-487e39699a35.jpg?v=1782952270"},{"product_id":"prime-prometics-primeeyes-glide-eyeliner-golden-metallic-gel-creme-for-mature-eyes-waterproof-nourishing","title":"PRIME PROMETICS PrimeEyes Glide Eyeliner — Golden Metallic gel-crème for mature eyes, waterproof \u0026 nourishing","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Glide Eyeliner by PRIME PROMETICS is a waterproof, smudge‑resistant gel‑crème pencil engineered to give mature eyes precise, buildable color with conditioning oils and a discreet sharpener.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for eyes that benefit from a forgiving, creamy formula, this Glide Eyeliner blends the control of a pencil with the pigment payoff of a liquid. The Golden Metallic shade adds subtle radiance without emphasizing fine lines, while avocado and olive oils plus hyaluronic acid help the formula glide smoothly and feel comfortable all day. The included smudger and integrated sharpener make application and maintenance simple for home or on-the-go touchups.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes Glide make lining mature eyes easier?\u003c\/h3\u003e\n\u003cp\u003eThe silky gel‑crème texture applies with minimal tugging, so sensitive or crepey lids stay comfortable. Its fortified tip gives precise control for thin lines or winged looks while still allowing soft blending when needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eButtery glide reduces pulling on delicate skin\u003c\/li\u003e\n  \u003cli\u003eFortified tip for steady, accurate strokes\u003c\/li\u003e\n  \u003cli\u003eWorks as both liner and soft smudged shadow\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the Golden Metallic color show up without looking heavy?\u003c\/h3\u003e\n\u003cp\u003eYes — the Golden Metallic delivers a reflective, warm sheen that lifts the eye without packing on opaque pigment. You can layer for a brighter metallic finish or buff it down for a gentle highlight along the lash line.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable pigment for subtle or bold effects\u003c\/li\u003e\n  \u003cli\u003eWarm golden tone enhances natural eye color\u003c\/li\u003e\n  \u003cli\u003eMetallic finish that avoids cakey or chalky appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does it last and is it truly waterproof?\u003c\/h3\u003e\n\u003cp\u003eFormulated to resist moisture and smudging, PrimeEyes Glide holds through daily humidity and brief exposure to water. Let the line set for about 60 seconds to lock the pigment in place for long wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater‑resistant, smudge‑proof formulation\u003c\/li\u003e\n  \u003cli\u003eBest longevity after a short drying period (≈60 seconds)\u003c\/li\u003e\n  \u003cli\u003eStays put during normal daily activities\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skincare benefits are included in the formula?\u003c\/h3\u003e\n\u003cp\u003eThe formula contains nourishing avocado and olive oils that help the pencil glide and condition lashes, plus hyaluronic acid to support moisture at the lash line. It’s pH‑balanced and hypoallergenic to reduce irritation risk.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAvocado and olive oils for smoother application\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid helps retain moisture near lashes\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic, cruelty‑free, eye‑safe pigments\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeEyes Glide Eyeliner is ideal for mature women who want a low‑tug, high‑payoff liner that won’t accentuate fine lines. It suits anyone seeking a versatile golden metallic shade that can be sharply defined, softly blended, or layered for evening looks — especially users who value conditioning ingredients and easy maintenance like a built‑in sharpener and smudger.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes Glide waterproof and long-lasting?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it’s water‑resistant and formulated to be smudge‑proof. Allow about 60 seconds to set for best longevity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for sensitive or mature eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated pH‑balanced and hypoallergenic with avocado and olive oils plus hyaluronic acid for gentle wear.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631763693706,"sku":"B0DHW6JZ23","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging_d20a4b0a-1d94-4210-9cb9-19b1455f86bd.jpg?v=1782952270"},{"product_id":"prime-prometics-primeeyes-glide-eyeliner-copper-metallic-cream-gel-pencil-for-mature-lids-waterproof-long-wear","title":"PRIME PROMETICS PrimeEyes Glide Eyeliner — Copper Metallic Cream-Gel Pencil for Mature Lids, Waterproof Long-Wear","description":"\u003cstrong\u003ePRIME PROMETICS PrimeEyes Glide Eyeliner in Copper Metallic is a water-resistant, cream-gel pencil that delivers smooth, buildable pigment and long-lasting definition designed for mature lids.\u003c\/strong\u003e\n\n\u003cp\u003ePrimeEyes Glide blends the glide of a pencil with the pigment payoff of a liquid liner so you can draw precise lines, soft smudges, or bold wings without tugging fragile skin. Formulated with nourishing oils and humectants, this texture moves easily across lids and settles into a crease-resistant finish. The included discreet sharpener and smudger let you customize edges and soften looks while the copper metallic shade adds warm, reflective definition ideal for hazel, green, and brown eyes.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes Glide make application easier on mature eyelids?\u003c\/h3\u003e\n\u003cp\u003eThe Glide's soft gel-cream formula requires minimal pressure, reducing pulling and irritation on thinner or more delicate skin. A fortified tip controls line width and pigment laydown, so even short, confident strokes create continuous color without skipping.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eButtery texture that spreads without dragging\u003c\/li\u003e\n  \u003cli\u003eFortified tip for steady precision\u003c\/li\u003e\n  \u003cli\u003eConcentrated pigments for fewer passes\u003c\/li\u003e\n  \u003cli\u003eSharpener included to maintain a clean point\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the copper metallic shade stay put through a full day?\u003c\/h3\u003e\n\u003cp\u003eYes — this formula is water-resistant and smudge-proof once set, designed to resist everyday transfer and fading. Allowing a 60-second dry time helps lock pigment in place so the metallic sheen stays bright without shifting.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish for humidity and light moisture\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof performance after brief set time\u003c\/li\u003e\n  \u003cli\u003eLayerable color intensity from subtle to dramatic\u003c\/li\u003e\n  \u003cli\u003eBehaves like a pencil, delivers liquid-like coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin- and lash-friendly ingredients are included?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes Glide is blended with nourishing avocado and olive oils to promote smooth application and conditioning comfort on the lash line. Hyaluronic acid in the formula helps retain moisture around the eye area while the formula remains hypoallergenic and pH balanced.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAvocado oil for glide and gentle conditioning\u003c\/li\u003e\n  \u003cli\u003eOlive oil to smooth application and nourish skin\u003c\/li\u003e\n  \u003cli\u003eHyaluronic acid for moisture retention near lashes\u003c\/li\u003e\n  \u003cli\u003eHypoallergenic and cruelty-free formulation\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow can I use the PrimeEyes Glide to get different looks?\u003c\/h3\u003e\n\u003cp\u003eThe glide-on cream core makes the liner versatile: draw a crisp thin line, smudge it for a smoky base, or layer for a striking metallic wing. The small smudger tool and included sharpener give control for blending edges or maintaining a fine point.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShort strokes for natural definition\u003c\/li\u003e\n  \u003cli\u003eSmudge immediately for a soft smoky effect\u003c\/li\u003e\n  \u003cli\u003eBuild layers for intense, metallic drama\u003c\/li\u003e\n  \u003cli\u003eUse sharpener to keep a precise tip for wings\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PRIME PROMETICS PrimeEyes Glide Eyeliner in Copper Metallic is made for women seeking reliable, easy-to-apply eye definition that flatters mature skin and eyes. If you want a low-tug formula that offers both subtle daytime sheen and buildable nighttime intensity — plus skin-friendly ingredients and waterproof wear — this pencil is tailored to meet those needs.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes Glide waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is water-resistant and designed to set smudge-proof after about 60 seconds.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated hypoallergenic, pH balanced, and enriched with gentle oils; suitable for sensitive lash lines.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631763660938,"sku":"B0DHW5XVC4","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging-copper.jpg?v=1782952269"},{"product_id":"prime-prometics-primelip-plumping-lip-balm-for-mature-women-cherry-noir-non-stinging-3-in-1-tint-hydration","title":"PRIME PROMETICS PrimeLip Plumping Lip Balm for Mature Women — Cherry Noir, Non-Stinging 3-in-1 Tint \u0026 Hydration","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeLip Plumping Lip Balm is a slim, non-stinging 3-in-1 stick that adds buildable color, subtle gloss and lasting hydration to mature lips for a smoother, fuller look.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrimeLip was created for women who want a simple, effective lip product that replaces separate lipstick, gloss and balm. The lightweight formula delivers moisturizing oils and gentle circulation-boosting menthol without the burning sensation common in many plumpers. With Cherry Noir, you get an adaptable shade that can be worn sheer or layered for richer color, while the thin, precise stick minimizes over-application.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeLip give the appearance of fuller lips without stinging?\u003c\/h3\u003e\n\u003cp\u003eInstead of harsh irritants, PrimeLip uses a menthol blend combined with nourishing oils to temporarily increase lip comfort and surface smoothness. The effect focuses on improving texture and natural-looking volume rather than creating an intense tingle.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-stinging menthol formulation for gentle circulation support\u003c\/li\u003e\n  \u003cli\u003eJojoba and cranberry oils to smooth fine lines and hydrate\u003c\/li\u003e\n  \u003cli\u003eWatermelon seed oil adds lightweight conditioning without heaviness\u003c\/li\u003e\n  \u003cli\u003eSlim applicator concentrates product where it’s needed to avoid overuse\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the color stay put and look flattering on mature lips?\u003c\/h3\u003e\n\u003cp\u003ePrimeLip offers buildable pigments that sit in a glossy, satin finish designed to enhance lip shape and color without bleeding. The formula resists feathering and maintains a polished look for hours, so you can touch less and enjoy more.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable tint: wear sheer for everyday or layer for more intensity\u003c\/li\u003e\n  \u003cli\u003eSubtle gloss finish that catches light without stickiness\u003c\/li\u003e\n  \u003cli\u003eBleed-proof formulation to keep color inside the lip line\u003c\/li\u003e\n  \u003cli\u003eUp to six hours of hydration and color retention under normal wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply PrimeLip for best results on mature lips?\u003c\/h3\u003e\n\u003cp\u003eUse the precision tip to outline and fill in the lips with a single stroke, then add a second layer only where you want more depth. Because the formula is lightweight, it’s easy to blend with a finger or brush for a softer edge or to pair under another lipstick.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart at the cupid’s bow and sweep outward for even coverage\u003c\/li\u003e\n  \u003cli\u003eBuild gradually — one swipe for tint, two to three for richer color\u003c\/li\u003e\n  \u003cli\u003eBlend the edges lightly to prevent a harsh line\u003c\/li\u003e\n  \u003cli\u003eReapply after meals to refresh gloss and hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skincare benefits are in the formula and how do they help lips?\u003c\/h3\u003e\n\u003cp\u003ePrimeLip combines emollient botanical oils with lightweight actives to address dryness and visible lip lines. These ingredients work together to lock in moisture, improve surface smoothness, and maintain comfortable wear throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba oil mimics natural lip oils for sustained softness\u003c\/li\u003e\n  \u003cli\u003eCranberry oil supplies antioxidants and restores suppleness\u003c\/li\u003e\n  \u003cli\u003eWatermelon seed oil conditions without leaving residue\u003c\/li\u003e\n  \u003cli\u003eMenthol provides a mild sensation to promote circulation and comfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this product for? Prime Prometics PrimeLip Plumping Lip Balm is aimed at mature women who prefer a streamlined beauty routine and want one reliable stick that delivers color, gloss and hydration. It suits anyone looking for a non-stinging plumping effect, a balm that layers well under or over other lip products, and a shade like Cherry Noir that can be worn subtly or built up for evening looks. If you value precision application, bleed-proof wear and nourishing ingredients in a lightweight format, PrimeLip is designed to fit seamlessly into your daily makeup and care routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeLip safe for sensitive lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. PrimeLip uses a gentle menthol blend and nourishing oils designed to avoid harsh stinging. Patch-test if you have extreme sensitivity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the color and hydration last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Under normal wear, expect up to six hours of color and hydration; reapply after eating or heavy rubbing for best results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631901876362,"sku":"B0FPQJQD77","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primelip-front-packaging-cherry-noir.jpg?v=1782955121"},{"product_id":"prime-prometics-primelip-plumping-lip-balm-for-mature-women-nude-glow-3-in-1-tint-gloss-hydration","title":"PRIME PROMETICS PrimeLip Plumping Lip Balm for Mature Women — Nude Glow, 3‑in‑1 Tint + Gloss + Hydration","description":"\u003cp\u003e\u003cstrong\u003ePrimeLip Plumping Lip Balm is a 3-in-1 slim stick that combines buildable color, lightweight gloss, and nourishing balm to smooth lines and enhance lips without stinging.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrime Prometics designed PrimeLip specifically for mature women who want a simple, comfortable routine that delivers visible softness, subtle volume, and flattering color in one swipe. The formula layers hydration and tint without heaviness or stickiness, so you can wear it alone or as a base for other lip color. Lightweight oils and emollients help condition fragile lip skin while a fine tip provides precise application that prevents overuse.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeLip hydrate and smooth mature lips?\u003c\/h3\u003e\n\u003cp\u003eThe balm blends jojoba, watermelon seed, and cranberry oils that replenish moisture and help soften the look of fine vertical lip lines. Its non-sticky, lightweight texture creates a protective cushion that reduces moisture loss for longer comfort. Regular use supports a plumper-looking surface without feeling heavy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba and fruit seed oils lock in moisture and leave a silky finish\u003c\/li\u003e\n  \u003cli\u003eLight emollients prevent tightness while keeping lips supple\u003c\/li\u003e\n  \u003cli\u003eNon-stinging menthol gives a cooling, refreshing sensation\u003c\/li\u003e\n  \u003cli\u003eUp to 6 hours of hydration when applied to clean lips\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the tint stay put and avoid feathering?\u003c\/h3\u003e\n\u003cp\u003ePrimeLip’s buildable pigments are formulated to be bleed-resistant and to sit evenly across the lip surface. Start with a sheer wash for daily wear or layer to achieve a richer shade without migrating into fine lines. The subtle gloss finish helps color read naturally while maintaining definition at the lip edges.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFive mature-friendly shades designed for flattering, natural results\u003c\/li\u003e\n  \u003cli\u003eLightweight, non-sticky finish that resists feathering\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage: sheer to richer color without cakiness\u003c\/li\u003e\n  \u003cli\u003eSlim tip gives precise application to avoid over-application\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the plumping effect work and is it comfortable?\u003c\/h3\u003e\n\u003cp\u003eRather than an intense tingle, PrimeLip uses a gentle menthol boost plus conditioning oils to produce a refreshed, subtly fuller appearance. The effect is cosmetic and temporary—designed to enhance natural lip contours and smooth the look of lines without harsh irritation. Many wearers notice improved look and comfort immediately after application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle menthol provides a mild, cooling sensation—not an intense sting\u003c\/li\u003e\n  \u003cli\u003eOils restore surface moisture while visually softening lines\u003c\/li\u003e\n  \u003cli\u003eQuick, no-fuss application for an instant refreshed appearance\u003c\/li\u003e\n  \u003cli\u003eSafe to layer with other lip products if desired\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does color and hydration last during the day?\u003c\/h3\u003e\n\u003cp\u003eThe formula is designed for up to six hours of noticeable hydration and color retention under normal conditions. Because it’s non-sticky and lightweight, the balm holds onto pigment and moisture better than many sheer glosses that slip away quickly. Reapply after eating or where you want a boost of sheen or pigment.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColor and moisture can last around six hours with typical wear\u003c\/li\u003e\n  \u003cli\u003eNon-sticky texture reduces transfer and fading\u003c\/li\u003e\n  \u003cli\u003eEasy to reapply for renewed sheen and tint during the day\u003c\/li\u003e\n  \u003cli\u003eSlim packaging fits in a purse for quick touch-ups\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeLip Plumping Lip Balm is aimed at mature women seeking a streamlined lip solution that replaces multiple products with one comfortable stick. It’s ideal if you want a fuss-free, buildable tint that hydrates, smooths the appearance of lines, and gives a soft gloss without sticky residue or harsh tingling. Choose a shade that complements your skin tone for daily wear or a slightly richer application for evening looks.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeLip safe for sensitive, mature lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is designed to be gentle and non-stinging while using soothing oils; patch test if you have extreme sensitivity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I reapply for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Reapply as needed—typically after eating or every few hours to refresh color and hydration.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631901909130,"sku":"B0FPQK73L3","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/primeprometics-primelip-front-packaging_2b1286a0-0004-40a0-a676-2f22fbf5fe78.jpg?v=1782955122"},{"product_id":"prime-prometics-primelip-plumping-lip-balm-for-mature-women-velvet-rose-buildable-color-hydration","title":"PRIME PROMETICS PrimeLip Plumping Lip Balm for Mature Women – Velvet Rose, Buildable Color \u0026 Hydration","description":"\u003cp\u003e\u003cstrong\u003ePrimePrometics PrimeLip PrimeLip Plumping Lip Balm is a slim, 3-in-1 lip stick that gives mature lips buildable color, cushiony hydration, and a non-stinging plumping effect in one swipe.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf your lips have thinned, settled into fine lines, or you avoid tingly, irritating plumpers, PrimeLip was formulated for mature women who want an easy, elegant solution. This lightweight balm combines moisturizing oils, gentle menthol, and long-wear pigments to smooth texture, restore comfort, and add a flattering veil of color without feathering or sticky residue.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeLip create a plumper look without stinging?\u003c\/h3\u003e\n\u003cp\u003eInstead of a harsh irritant, PrimeLip blends a low-level cooling menthol with nourishing seed and fruit oils that subtly boost circulation and soften lip lines. The result is a noticeable but comfortable fullness and a satin sheen that reflects light for added dimension.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLow-irritant menthol for gentle micro-stimulation\u003c\/li\u003e\n  \u003cli\u003eJojoba and watermelon seed oils to smooth and hydrate\u003c\/li\u003e\n  \u003cli\u003eVelvet Rose tint that enhances natural lip tone without overpowering\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the color last and resist feathering on mature lips?\u003c\/h3\u003e\n\u003cp\u003ePrimeLip uses buildable pigments formulated to sit evenly across creased or dry areas, minimizing color migration. Its non-sticky, slightly glossy finish forms a stable layer that stays put for hours and keeps lips feeling comfortable rather than tight.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable coverage from sheer wash to richer pigment\u003c\/li\u003e\n  \u003cli\u003eFormulated to be bleed-proof and crease-resistant\u003c\/li\u003e\n  \u003cli\u003eLight, non-tacky gloss that locks in hydration up to six hours\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it for the best youthful effect?\u003c\/h3\u003e\n\u003cp\u003eUse a single, precise swipe along the center of the upper and lower lips, then blend outward with the stick’s slim tip or your fingertip. Layer to intensify color—thin layers let the balm settle into lip lines without caking, while multiple passes build a more defined, lipstick-like finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart sheer at the lip center, blend outward for a natural look\u003c\/li\u003e\n  \u003cli\u003eLayer in thin passes to increase pigment and shine\u003c\/li\u003e\n  \u003cli\u003eUse the pointed tip to define the cupid’s bow and lip corners cleanly\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skincare benefits are packed into this balm?\u003c\/h3\u003e\n\u003cp\u003eBeyond tint and shine, PrimeLip contains a blend of botanical oils and emollients intended to restore softness and reduce dryness that accentuates age lines. Regular use helps maintain a smoother surface, making lipstick application easier and more even.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba oil for long-lasting moisture and improved texture\u003c\/li\u003e\n  \u003cli\u003eWatermelon seed and cranberry oils to nourish and support elasticity\u003c\/li\u003e\n  \u003cli\u003eLightweight emollients that prevent flaking and encourage even color pickup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimePrometics PrimeLip is designed for women seeking a single, portable product that replaces separate lipstick, gloss, and balm—especially those with mature, thin, or textured lips who prefer comfort over stingy plumpers. If you want a subtle volumizing effect, buildable Velvet Rose color, and day-long hydration in a slim stick you can toss in a purse or pocket, PrimeLip offers an uncomplicated, skin-friendly option.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eDiisostearyl Malate, Polybutene, Bis-Diglyceryl Polyacyladipate-2, Hydrogenated Castor Oil, Dimer Dilinoleate, Polyglyceryl-2 Triisostearate, Caprylic\/Capric Triglyceride, Synthetic Wax, Polyhydroxystearic Acid, Sorbitan Isostearate, Simmondsia Chinensis (Jojoba) Seed Oil, Butyrospermum Parkii (Shea) Butter, Citrullus Lanatus (Watermelon) Seed Oil, Vaccinium Macrocarpon (Cranberry) Seed Oil, Sesamum Indicum (Sesame) Seed Extract, Tocopherol, Glyceryl Caprylate, Caprylyl Glycol, Menthoxypropanediol, Vanillin, Dimethyl Isosorbide, Iron Oxides (Cl 77491), Iron Oxides (CI 77499), Red 7 Lake (CI 15850), Titanium Dioxide (CI 77891)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeLip safe for sensitive lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It uses low-level menthol and skin-friendly oils to avoid sting while delivering gentle plumping and hydration.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the color and hydration last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Expect up to six hours of hydration and wear; reapply to build color or restore shine as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631901974666,"sku":"B0FPQLX6YK","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/primeprometics-primelip-front-packaging.jpg?v=1782955121"},{"product_id":"prime-prometics-primelip-plumping-lip-balm-for-mature-lips-silky-rose-3-in-1-hydrating-tint-non-stinging","title":"PRIME PROMETICS PrimeLip Plumping Lip Balm for Mature Lips — Silky Rose, 3-in-1 Hydrating Tint \u0026 Non‑Stinging","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeLip Plumping Lip Balm is a slim, non-stinging 3-in-1 stick that gives mature lips cushiony hydration, buildable tint, and a subtle plumped look without irritation.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with older lips in mind, PrimeLip combines color, shine, and conditioning in a single precise tube so you can simplify your routine while addressing dryness, fine lines, and fading. The lightweight formula layers easily from sheer to rich, uses a blend of jojoba, watermelon seed, and cranberry oils plus a gentle menthol derivative, and resists feathering so your look stays tidy for hours. This Silky Rose shade offers a natural, flattering warmth that complements most skin tones and adds a healthy-looking sheen.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeLip create a plumping effect without stinging?\u003c\/h3\u003e\n\u003cp\u003eInstead of intense irritants, PrimeLip relies on a mild menthol component together with moisture-rich oils to create a gentle, temporary fullness and increased comfort. The result is a hydrated surface and improved definition without the burning sensation some plumpers produce.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMild menthol derivative to stimulate circulation softly\u003c\/li\u003e\n  \u003cli\u003eJojoba and cranberry oils to smooth fine lines and lock in moisture\u003c\/li\u003e\n  \u003cli\u003eNon-stinging formulation suited for sensitive, mature lips\u003c\/li\u003e\n  \u003cli\u003eBuildable finish—more layers increase visible fullness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the color last or bleed into lip lines?\u003c\/h3\u003e\n\u003cp\u003ePrimeLip’s lightweight pigments are formulated to stay put and resist feathering, delivering up to several hours of visible tint and sheen. The balm-like base creates a barrier that helps prevent migration into wrinkles while maintaining a natural, dewy finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBleed-resistant formula for cleaner edges\u003c\/li\u003e\n  \u003cli\u003eLayerable pigments from sheer wash to richer payoff\u003c\/li\u003e\n  \u003cli\u003eSubtle gloss finish that doesn’t feel sticky\u003c\/li\u003e\n  \u003cli\u003eDesigned to remain comfortable during daily wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply PrimeLip for best results?\u003c\/h3\u003e\n\u003cp\u003eUse the precise slim tip for controlled application: a single swipe gives a hydrating wash; two to three passes build color and shine. For fuller-looking lips, start at the center of the lower lip, blend outward, and add a light top layer on the cupid’s bow.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply from center outward for even coverage\u003c\/li\u003e\n  \u003cli\u003eLayer for more pigment and plumping effect\u003c\/li\u003e\n  \u003cli\u003eUse alone or over a lightly lined lip for definition\u003c\/li\u003e\n  \u003cli\u003eCarry in handbag for quick touch-ups and hydration\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich ingredients support lip health in this formula?\u003c\/h3\u003e\n\u003cp\u003ePrimeLip blends natural oils with a gentle circulatory stimulant and film-forming agents to hydrate, smooth, and protect. The combination aims to reduce dryness and make lips appear smoother without heavy waxiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba oil to nourish and soften delicate skin\u003c\/li\u003e\n  \u003cli\u003eWatermelon seed oil for lightweight moisture and vitamins\u003c\/li\u003e\n  \u003cli\u003eCranberry oil for antioxidant support and texture smoothing\u003c\/li\u003e\n  \u003cli\u003eMild menthol derivative for a refreshing, non-irritating lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Prime Prometics PrimeLip Plumping Lip Balm in Silky Rose is made for mature women who want an easy, all-in-one product that smooths, tints, and hydrates without stinging or heavy residue. It’s ideal for anyone seeking a portable, precision stick that replaces multiple items in a purse—perfect for daily wear, travel, or quick recovery from dryness. If you prefer buildable color, a subtle glossy finish, and ingredients chosen to comfort sensitive lips, PrimeLip is formulated to fit into a simplified beauty routine while enhancing natural shape and tone.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeLip safe for sensitive lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula uses a mild menthol derivative and nourishing oils designed to be non-stinging and suitable for sensitive, mature lips.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the color and hydration last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Expect lightweight color and hydration for several hours; reapply as needed to maintain intensity and moisture throughout the day.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49631902007434,"sku":"B0FPQLKLN9","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/primeprometics-primelip-front-packaging_94dd09f2-4899-44b3-b177-d1d13fc5ffc3.jpg?v=1782955121"},{"product_id":"prime-prometics-primelash-mascara-for-older-women-black-volumizing-lengthening-in-2-coats-hypoallergenic","title":"PRIME PROMETICS PrimeLash Mascara for Older Women — Black, Volumizing \u0026 Lengthening in 2 Coats, Hypoallergenic","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeLash Mascara is a hypoallergenic, vitamin-enriched mascara formulated to deliver noticeable volume and length in two coats while nourishing delicate mature lashes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrimeLash was designed with feedback from over a thousand mature women to address the specific needs of thinning, shorter lashes that change with age. The formula combines a gentle, pH-balanced base with a precision wand that separates and defines lashes without clumping or smudging. It targets lift, length and fullness while remaining easy to remove and kind to sensitive eyes.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I see volume and length?\u003c\/h3\u003e\n\u003cp\u003eMost users notice a visible difference within two clean coats: the combination of the fiber-friendly formula and the sculpting wand builds both length and volume without heavy layering. Results depend on lash starting condition and application technique.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTwo-coat finish for dramatic lift and extended length.\u003c\/li\u003e\n  \u003cli\u003eWand designed to reach short, sparse lashes at the base and tips.\u003c\/li\u003e\n  \u003cli\u003eLightweight formula avoids clumping even with repeated passes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it irritate sensitive or mature eyes?\u003c\/h3\u003e\n\u003cp\u003ePrimeLash is formulated to be hypoallergenic and pH balanced to reduce irritation risk; it was developed with input from women who experience sensitivity and lash fragility. The non-drying, nutrient-rich base helps protect lashes during wear and removal.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHypoallergenic and pH-balanced for gentle wear.\u003c\/li\u003e\n  \u003cli\u003eNutrient-enriched serum base supports lash resilience.\u003c\/li\u003e\n  \u003cli\u003eNon-drying, easy-to-remove finish minimizes rubbing and breakage.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the wand different from standard mascara brushes?\u003c\/h3\u003e\n\u003cp\u003eThe wand is engineered to comb and separate even tiny lashes without pressing hard or clumping. Its shape and bristle spacing deliver precise application that helps users with hand tremors achieve an even coat and lifted look.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine-toothed design separates and lengthens individual lashes.\u003c\/li\u003e\n  \u003cli\u003eGrip-friendly handle supports steady application for users with tremors.\u003c\/li\u003e\n  \u003cli\u003eEven product distribution prevents buildup and smudging throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does this mascara support lash health over time?\u003c\/h3\u003e\n\u003cp\u003eBuilt on a vitamin-enriched eyelash serum base, the formula combines conditioning agents that help maintain lash strength and flexibility. While primarily a cosmetic product, daily use can reduce mechanical damage from brittle lashes because it conditions rather than dries them out.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSerum-like base supplies nutrients to the lash surface.\u003c\/li\u003e\n  \u003cli\u003eNon-drying composition reduces breakage during removal.\u003c\/li\u003e\n  \u003cli\u003eConsistent wear with gentle removal supports healthier-looking lashes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Prime Prometics PrimeLash Mascara is aimed at women over 50 who want fuller, longer lashes with minimal fuss and irritation. It suits sensitive eyes, those with thinning or shorter lashes, and anyone who prefers a peel-free, clump-free mascara that also conditions lashes during regular use. If you want a dependable daily mascara that balances dramatic-looking results with a gentle, nourishing formula, PrimeLash is formulated specifically for that need.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeLash safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. PrimeLash is hypoallergenic and pH-balanced, formulated to minimize irritation for sensitive eyes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many coats give the best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Two clean coats typically deliver noticeable lift and length without clumping for most users.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632302497930,"sku":"B0BG6FXQCC","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primelash-front-packaging_41da4877-0551-4485-bbd3-55ca2ba3e686.jpg?v=1782957324"},{"product_id":"prime-prometics-primelash-mascara-for-older-women-blue-hypoallergenic-volumizing-lengthening-in-2-coats","title":"PRIME PROMETICS PrimeLash Mascara for Older Women — Blue, Hypoallergenic Volumizing \u0026 Lengthening in 2 Coats","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeLash Mascara is a hypoallergenic, vitamin-enriched mascara engineered to add visible volume and remarkable length in just two coats for mature lashes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with feedback from over a thousand women aged 50+, Prime Prometics developed PrimeLash to address the common concerns of thinning, fragile lashes and sensitive eyes. The formula combines a gentle, nourishing base with a precision wand so you can build thickness and lift without clumps, smudging, or irritation. The blue shade brightens the eye area and provides definition while supporting lash condition through vitamin-enriched ingredients and a pH-balanced, non-drying texture.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I see thicker, longer-looking lashes?\u003c\/h3\u003e\n\u003cp\u003eMost users notice a marked difference in length and volume after applying two even coats. The product is formulated to coat each lash evenly and separate fragile hairs for instant visual impact, while the nutrient-rich base supports lash resilience over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVisible length and volume after two clean coats\u003c\/li\u003e\n  \u003cli\u003ePrecision wand separates thin lashes for instant definition\u003c\/li\u003e\n  \u003cli\u003eVitamin-enriched base helps reduce breakage with regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this mascara smudge, flake, or clump during the day?\u003c\/h3\u003e\n\u003cp\u003ePrimeLash is made to resist clumping and minimize fallout while remaining easy to remove without harsh rubbing. The formula balances long-stay wear with a forgiving removal process, helping protect delicate lashes during cleansing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-clumping formulation for smooth coats\u003c\/li\u003e\n  \u003cli\u003eSmudge-resistant finish that holds through daily activities\u003c\/li\u003e\n  \u003cli\u003eRemoves cleanly to avoid lash stress and breakage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs PrimeLash suitable for sensitive eyes and older lashes?\u003c\/h3\u003e\n\u003cp\u003eYes. The mascara is hypoallergenic, pH-balanced, and developed with input from mature women to be gentle on fragile lashes and sensitive eyes. It avoids harsh drying agents and includes nutrients that help condition lashes as you wear it.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHypoallergenic formula designed for sensitive eyes\u003c\/li\u003e\n  \u003cli\u003epH-balanced and non-drying to protect lash health\u003c\/li\u003e\n  \u003cli\u003eEnriched with vitamins to nourish and strengthen over time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the wand help with hard-to-reach or fine lashes?\u003c\/h3\u003e\n\u003cp\u003eThe specially designed 'magic wand' combs through short, sparse lashes to lift and separate each strand without pinching or tugging. Its engineered shape helps steady application even with hand tremors and ensures an even distribution of product from root to tip.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine-toothed brush reaches tiny and inner-corner lashes\u003c\/li\u003e\n  \u003cli\u003eCombines separation and lift for defined, fanned lashes\u003c\/li\u003e\n  \u003cli\u003eStable grip and design suited for unsteady hands\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Prime Prometics PrimeLash Mascara is aimed at women over 50 who want immediate, noticeable lash volume and length while also caring for thinning, delicate lashes. If you have sensitive eyes, seek non-clumping wear, or prefer a nourishing mascara that removes easily, PrimeLash provides a balance of cosmetic impact and gentle care. The blue hue brightens the whites of the eyes for a more awake appearance, and the vitamin-enriched base supports lash condition with regular use. Ideal for daily wear, special occasions, or anyone who wishes to reclaim fuller-looking lashes without compromising comfort.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can PrimeLash irritate sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: PrimeLash is hypoallergenic and pH-balanced, formulated to minimize irritation for sensitive eyes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How many coats are recommended for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply two even coats for noticeable length and volume; build gradually to avoid heaviness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632302956682,"sku":"B0BG6GKV4B","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primelash-front-packaging_ccf419fb-882f-4dcd-b7b2-3c3e02d56c1d.jpg?v=1782957331"},{"product_id":"prime-prometics-primelash-volumizing-mascara-for-older-women-brown-hypoallergenic-long-wear-formula-for-thinning-lashes","title":"PRIME PROMETICS PrimeLash Volumizing Mascara for Older Women — Brown, Hypoallergenic Long-Wear Formula for Thinning Lashes","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeLash Mascara is a nourishing, hypoallergenic volumizing mascara formulated with a precision wand and growth-serum–like base to add visible length and separation in two coats for mature lashes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned alongside over a thousand women aged 50+, PrimeLash addresses the common changes lashes experience with age: thinning, fragility, and reduced curl. The formula balances cosmetic performance and gentle care, offering buildable volume, reliable wear, and easy removal without rough rubbing. The result is a mascara that both enhances your look and supports lash resilience every day.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I see fuller-looking lashes?\u003c\/h3\u003e\n\n\u003cp\u003eYou can expect noticeably longer, fuller-looking lashes after just one to two coats thanks to the dual-action formula and a combing wand that separates and lifts. The effect is immediate: length and volume without clumps or heavy flakes.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eVisible length and lift in two clean coats.\u003c\/li\u003e\n  \u003cli\u003ePrecision wand helps reach short, fine lashes at the base.\u003c\/li\u003e\n  \u003cli\u003eBuildable formula avoids stiffness or excess product weight.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the wand special for older eyes and hand tremors?\u003c\/h3\u003e\n\n\u003cp\u003eThe wand is engineered to comb, separate, and coat each lash evenly while minimizing contact with the eyelid. Its shape and bristle layout help steady application for those with light hand tremors, reducing smudges and ensuring even coverage.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eFine-toothed design picks up and defines thin lashes.\u003c\/li\u003e\n  \u003cli\u003eControlled product distribution prevents clumps and blobs.\u003c\/li\u003e\n  \u003cli\u003eErgonomic handle and balanced weight aid steadier application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this gentle enough for sensitive or thinning lashes?\u003c\/h3\u003e\n\n\u003cp\u003eYes—the formula is hypoallergenic, pH-balanced, and enriched with nutrient-like ingredients that act as a conditioning base rather than a drying film. It’s made to strengthen and protect delicate lashes during regular use without harsh irritation.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eNourishing base designed to support lash health over time.\u003c\/li\u003e\n  \u003cli\u003eNon-drying, easy-to-remove texture reduces tugging and breakage.\u003c\/li\u003e\n  \u003cli\u003eSuitable for sensitive eyes and contact lens wearers in many cases.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does removal and wear perform for everyday life?\u003c\/h3\u003e\n\n\u003cp\u003ePrimeLash stays put through a typical day but removes cleanly with a gentle cleanser or makeup remover, avoiding aggressive rubbing that can damage thinning lashes. The formula resists smudging and flaking while still allowing simple, low-stress removal at the end of the day.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eLong-wear finish that resists flaking and smudging.\u003c\/li\u003e\n  \u003cli\u003eRemoves easily with oil-based or gentle micellar cleansers.\u003c\/li\u003e\n  \u003cli\u003eDesigned to avoid lash stiffness, preventing breakage on removal.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Prime Prometics PrimeLash Mascara is tailored for mature women who want instantly enhanced lash length and volume without compromising lash health. It suits anyone seeking a mascara that addresses age-related thinning, offers sensitive-eye-friendly performance, and eases application for unsteady hands. If you want a buildable, clump-free look with a nourishing base that supports lash resilience, PrimeLash is formulated with those needs in mind.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will PrimeLash smudge on humid days?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: PrimeLash is formulated to resist smudging and flaking in normal daily conditions, though heavy sweating or rubbing can affect wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this with contact lenses?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Many wearers with contacts find it comfortable; it’s hypoallergenic, but test first and consult your eye care professional if unsure.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632303120522,"sku":"B0BG7MWNNN","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primelash-front-packaging_bc429297-660e-45fb-85c0-c10eea6f0632.jpg?v=1782957336"},{"product_id":"prime-prometics-concealer-pencil-for-mature-skin-butterscotch-medium-to-high-coverage-12-hour-waterproof","title":"PRIME PROMETICS Concealer Pencil for Mature Skin — Butterscotch, Medium-to-High Coverage \u0026 12-Hour Waterproof","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics Perfecting Concealer Pencil is a creamy, self-setting concealer pencil formulated to hide dark circles, age spots, and redness while avoiding creasing on mature skin.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for skin that needs gentle, intelligent coverage, this pencil blends the ease of a twist-up applicator with hydrating oils and butters to deliver second-skin results. The Butterscotch shade provides medium-to-high buildable coverage and a natural finish that does not cake or settle into fine lines. Lightweight yet long-wearing, the formula is waterproof up to 12 hours and requires no powder to stay crease-free.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this concealer avoid settling into fine lines?\u003c\/h3\u003e\n\u003cp\u003eThe formula balances creamy texture with a self-setting polymer system so it smooths skin without drying down too stiffly. Nourishing emollients like apricot kernel and jojoba oil keep the product pliable while shea butter helps blur texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCreamy, non-tugging application for delicate skin\u003c\/li\u003e\n  \u003cli\u003eSelf-setting finish that resists creasing and caking\u003c\/li\u003e\n  \u003cli\u003eHydrating oils that maintain skin flexibility\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it cover dark circles and age spots without looking heavy?\u003c\/h3\u003e\n\u003cp\u003eThe pencil offers buildable medium-to-high coverage so you can layer where needed without creating a mask-like finish. It brightens under-eye areas and evens discoloration while maintaining a natural skin-like sheen.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable opacity for targeted coverage\u003c\/li\u003e\n  \u003cli\u003eNatural finish that blends seamlessly with foundation or stands alone\u003c\/li\u003e\n  \u003cli\u003eSuitable for spot correction and under-eye brightening\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the wear hold up during a busy day?\u003c\/h3\u003e\n\u003cp\u003ePrime Prometics designed this concealer to stay put through daily activity: it’s water-resistant and promises up to 12 hours of wear. Because it sets on its own, there’s no need to rely on powder to lock it in, which helps preserve a fresh look from morning to evening.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 12-hour waterproof wear for all-day reliability\u003c\/li\u003e\n  \u003cli\u003eSmudge-resistant and crease-free performance\u003c\/li\u003e\n  \u003cli\u003eNo mandatory powder setting—lightweight, lasting coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin benefits does the formula provide besides coverage?\u003c\/h3\u003e\n\u003cp\u003eBeyond pigment and staying power, the pencil includes skin-conditioning ingredients that support mature skin’s needs. Oils and butters help soften texture and hydrate fragile areas without making the concealer slip or separate.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApricot Kernel Oil and Jojoba Oil for hydration and comfort\u003c\/li\u003e\n  \u003cli\u003eSunflower Oil and Shea Butter to smooth and nourish skin\u003c\/li\u003e\n  \u003cli\u003eNon-drying, creamsy base suitable for delicate under-eye areas\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Mature women seeking a fuss-free concealer that targets under-eye darkness, age spots, and redness will appreciate this pencil’s balance of coverage, comfort, and longevity. It’s ideal for anyone who wants a quick, precise application (no brush needed), a crease-free look that lasts through activities, and a formula kind to delicate skin. Use it alone for light correction or layered with foundation for fuller coverage without emphasizing lines.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to set this concealer with powder?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—this formula is self-setting and designed to stay crease-free without powder for up to 12 hours.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the concealer suitable for sensitive mature skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—the creamy formula includes hydrating oils and shea butter to minimize tugging and soothe delicate skin.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632314720394,"sku":"B0GTJGBVKV","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-front-packaging-concealer-pencil.jpg?v=1782957553"},{"product_id":"prime-prometics-perfecting-concealer-pencil-almond-cream-hydrating-12-hour-waterproof-coverage-for-mature-skin","title":"PRIME PROMETICS Perfecting Concealer Pencil — Almond Cream, Hydrating 12‑Hour Waterproof Coverage for Mature Skin","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics Perfecting Concealer Pencil in Almond Cream is a creamy, self-setting pencil that conceals dark circles, age spots and redness with buildable, natural-looking coverage designed for mature skin.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMany concealers can settle into fine lines or feel heavy on mature skin. This formula was created to glide on smoothly, hydrate as it covers, and stay crease-free for up to 12 hours without the need for powder. Lightweight but pigmented, the Pencil aims to bridge the gap where foundation leaves off—brightening under-eyes, evening out discoloration, and camouflaging age-related pigmentation while looking like skin, not makeup.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this concealer avoid creasing on fine lines?\u003c\/h3\u003e\n\u003cp\u003eThe Perfecting Concealer Pencil uses a creamy, emollient-rich base that sets lightly on contact, creating a flexible finish that resists folding into texture. Instead of a dry, powdery film, the formulation balances slip for blending with self-setting polymers to hold coverage in place.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSelf-setting formula eliminates the need for extra powder\u003c\/li\u003e\n  \u003cli\u003eHydrating oils and butters keep skin supple, reducing show-through in creases\u003c\/li\u003e\n  \u003cli\u003eCream-to-skin texture blends evenly without migrating\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this product provide enough coverage for dark circles and age spots?\u003c\/h3\u003e\n\u003cp\u003eYes—the pencil delivers buildable medium-to-high coverage, so you can apply a light layer for subtle brightening or layer gently for stronger concealment. Its precision pencil shape makes targeting small spots and under-eye hollows easy without overloading surrounding skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable pigment—apply in thin layers until desired concealment is reached\u003c\/li\u003e\n  \u003cli\u003ePencil tip allows targeted application for small spots and tear troughs\u003c\/li\u003e\n  \u003cli\u003eNatural finish keeps results looking skin-like, not masky\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does it care for mature skin while delivering long wear?\u003c\/h3\u003e\n\u003cp\u003ePrime Prometics balanced the formula with nourishing ingredients—Apricot Kernel Oil, Sunflower Oil, Shea Butter, and Jojoba Oil—to add moisture and resilience to delicate skin. These emollients help the product blend smoothly and remain comfortable over extended wear, while waterproofing agents maintain twelve-hour, smudge-resistant performance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMoisturizing actives support skin texture during wear\u003c\/li\u003e\n  \u003cli\u003eLong-wear, water-resistant finish holds through daily activity\u003c\/li\u003e\n  \u003cli\u003eNo powder required—reduces product layering that can emphasize texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply the pencil for the most natural result?\u003c\/h3\u003e\n\u003cp\u003eApply directly to areas needing coverage—under the eye, around the nose, or on age spots—then tap gently with a fingertip or a soft brush to blend. Because the texture is creamy but self-setting, work in small sections and build coverage gradually to avoid over-application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse light strokes from the inner under-eye outward for brightening\u003c\/li\u003e\n  \u003cli\u003eBlend edges with a fingertip or small dense brush for a seamless finish\u003c\/li\u003e\n  \u003cli\u003eLayer only where needed to maintain a second-skin appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This concealer pencil is formulated for women with mature skin who want dependable, crease-resistant coverage that also nourishes. It suits anyone seeking targeted, buildable concealment for dark circles, age spots, redness, or uneven tone without heavy feel—particularly those who prefer precision application and long-lasting wear from morning to night.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the concealer suitable for sensitive mature skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Formulated with gentle oils and butters, it hydrates and blends smoothly; patch-test if you have specific sensitivities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to set this concealer with powder?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—this pencil self-sets for crease-resistant wear, so powder is optional depending on your skin type and finish preference.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632315211914,"sku":"B0GTHX7PG1","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-concealer-pencil-front-jar-and-cap.jpg?v=1782957569"},{"product_id":"prime-prometics-primebrow-micro-fine-brow-pencil-for-mature-women-silver-queen-shade-ultra-precise-tip-smudge-proof-long-wear","title":"PRIME PROMETICS PrimeBrow Micro-Fine Brow Pencil for Mature Women — Silver Queen shade, ultra-precise tip \u0026 smudge-proof long wear","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeBrow Pencil is a micro-fine brow pencil formulated for mature women to create natural, hair-like strokes that fill, define, and blend with thinning or graying brows.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThose who notice sparse, uneven, or graying brows can find shaping and subtle color correction without heavy makeup. The PrimeBrow Pencil features a precision tip to recreate the look of individual brow hairs, a soft, blendable formula in shades suited for mature coloring, and conditioning ingredients that support brow appearance over time.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this pencil recreate natural-looking brow hairs?\u003c\/h3\u003e\n\u003cp\u003eThe pencil’s micro-fine tip draws ultra-thin lines that mimic the shape and direction of real brow hairs, allowing you to build texture and depth rather than blocky color. Its smooth, low-tack formula spreads evenly so each stroke looks like a discrete hair rather than a solid fill.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMicro-fine conical tip creates hair-like strokes\u003c\/li\u003e\n  \u003cli\u003eLow-shine finish for realistic texture\u003c\/li\u003e\n  \u003cli\u003eBlendable pigment avoids sharp edges\u003c\/li\u003e\n  \u003cli\u003eControl over density—light layering builds fullness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the color hold all day without smudging or fading?\u003c\/h3\u003e\n\u003cp\u003ePrimeBrow uses a water-resistant, smudge-proof formula designed to stay put through daily activities. The pigment resists transfer and fading so brows maintain a freshly defined look from morning to evening with minimal touch-ups required.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLong-wear, water-resistant pigments\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof finish prevents transfer to skin or glasses\u003c\/li\u003e\n  \u003cli\u003eFade-resistant shades for consistent wear\u003c\/li\u003e\n  \u003cli\u003eLight layering retains natural appearance while increasing longevity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eAre there shades suited for gray or graying brows?\u003c\/h3\u003e\n\u003cp\u003eYes—PrimeBrow is available in five shades including tones formulated to complement gray and salt-and-pepper brows. The color selection aims to blend with existing hair rather than overpower it, helping achieve a soft, flattering result that looks authentic.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFive mature-friendly shades including gray-compatible tones\u003c\/li\u003e\n  \u003cli\u003eFormulated to blend with natural hair color and undertones\u003c\/li\u003e\n  \u003cli\u003eNeutral to cool options to match silver or lightened hairs\u003c\/li\u003e\n  \u003cli\u003eEasy to test and layer for a custom match\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes the formula support brow health or just color?\u003c\/h3\u003e\n\u003cp\u003eBeyond color, the pencil includes conditioning ingredients chosen to support brow appearance. While cosmetic products don’t change hair biology overnight, regular use of nourishing oils and vitamin E can help brows look softer and less brittle.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with Vitamin E to help condition hairs\u003c\/li\u003e\n  \u003cli\u003eCastor oil and sunflower oil for added softness and manageability\u003c\/li\u003e\n  \u003cli\u003eSmooth glide minimizes pulling during application\u003c\/li\u003e\n  \u003cli\u003eCosmetic support for a fuller, healthier-looking brow over time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Prime Prometics PrimeBrow Pencil is made for mature women who want subtle, realistic brow enhancement—especially those dealing with thinning, sparse, or graying brows. It’s ideal if you prefer precision over heavy fill, need long-wear results that resist smudging, and value a formula that blends conditioning ingredients with easy application. Use it to recreate natural hair texture, define shape, or gently fill gaps while matching gray tones without looking overly made up.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I choose the right shade for gray or graying brows?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Pick a neutral-to-cool shade that matches the undertone of your natural hairs; test a thin stroke near the inner brow to confirm the blend.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the pencil waterproof for everyday wear?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—the formula is water-resistant and smudge-proof to help brows stay defined through daily activities.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632322420874,"sku":"B0F3DM3PYM","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primebrow-front-packaging_f48ba78f-5f46-47f5-ab5a-2df0791d1859.jpg?v=1782957742"},{"product_id":"prime-prometics-primebrow-precision-brow-pencil-for-mature-women-brunette-ultra-fine-tip-smudge-resistant","title":"PRIME PROMETICS PrimeBrow Precision Brow Pencil for Mature Women — Brunette, Ultra-Fine Tip \u0026 Smudge-Resistant","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeBrow Pencil is a precision brow pencil created for mature women to recreate natural, hair-like brows with a micro-fine tip and long-lasting, smudge-resistant wear.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eAs brows thin, lighten, or gray, a thoughtfully designed pencil can restore shape and presence without looking drawn-on. PrimeBrow was formulated specifically for mature brows: an ultra-precise tip for feathered strokes, a creamy-but-stable formula that resists smudging, and nourishing oils and vitamin E to help hair look healthier. It comes in five shades, including tones suited to gray and graying hairs, so color blends naturally with your existing brows.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the micro-fine tip create realistic brow hairs?\u003c\/h3\u003e\n\u003cp\u003eThe pencil’s micro-fine tip lets you draw short, controlled strokes that mimic individual brow hairs rather than blocky lines. That precision makes it easier to rebuild sparse areas and add subtle volume along the brow arch without overdoing it.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUltra-slim tip for single-hair strokes\u003c\/li\u003e\n  \u003cli\u003eFine control for short, tapered marks\u003c\/li\u003e\n  \u003cli\u003eBlends smoothly with natural brow texture\u003c\/li\u003e\n  \u003cli\u003eReduces the need for heavy shading or sculpting\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the color match gray or thinning brows?\u003c\/h3\u003e\n\u003cp\u003ePrimeBrow is offered in five shades chosen to flatter mature coloring, including options suited to gray or salt-and-pepper hairs. The pigments are calibrated to neutralize warmth and blend with lighter or silvered strands so the result reads natural in daylight and photos.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFive mature-friendly shades, including gray-friendly tones\u003c\/li\u003e\n  \u003cli\u003eNeutral undertones to avoid orange or overly warm casts\u003c\/li\u003e\n  \u003cli\u003eLayerable coverage for building color intensity\u003c\/li\u003e\n  \u003cli\u003eBlends into existing hairs for a seamless look\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does it last and will it smudge?\u003c\/h3\u003e\n\u003cp\u003eThe formula is water-resistant and designed to stay put through daily activities, resisting smudging and fading so brows remain defined from morning to evening. Its balance of creamy glide and set means you can work in strokes, then trust the color to remain stable without frequent touch-ups.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWater-resistant, smudge-resistant finish\u003c\/li\u003e\n  \u003cli\u003eHolds color all day with minimal transfer\u003c\/li\u003e\n  \u003cli\u003eSmooth application that sets without stiffness\u003c\/li\u003e\n  \u003cli\u003eSuitable for humid or active days\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDoes it help brow health or just color them?\u003c\/h3\u003e\n\u003cp\u003eBeyond instant definition, PrimeBrow contains conditioning ingredients to support the look and feel of brow hairs. Regular use won’t claim to regrow hairs, but the blend of Vitamin E, castor oil, and sunflower oil helps condition and soften hairs so brows appear healthier and more polished.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with Vitamin E to help protect hair fibers\u003c\/li\u003e\n  \u003cli\u003eCastor oil provides conditioning and shine\u003c\/li\u003e\n  \u003cli\u003eSunflower oil helps smooth and soften hair texture\u003c\/li\u003e\n  \u003cli\u003eCosmetic benefits add to a fuller, groomed appearance over time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeBrow is intended for mature women who want a subtle, believable restoration of brow shape—especially those with thinning, sparse, or graying brows. It’s useful for everyday wearers who need precise control and long-lasting results, plus anyone looking to add conditioning benefits while defining their brows. Ideal for users who prefer a natural finish over heavy, drawn-on makeup.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeBrow waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is water-resistant and designed to resist smudging and fading during normal daily activities.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Which shade should I pick for gray brows?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Choose one of the gray-friendly shades or a neutral shade lighter than your hair for the most natural blend.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632323403914,"sku":"B0F3DLYVWV","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primebrow-front-packaging-brunette.jpg?v=1782957757"},{"product_id":"prime-prometics-primebrow-micro-fine-brow-pencil-ash-brown-ultra-precise-tip-smudge-proof-long-wear","title":"PRIME PROMETICS PrimeBrow Micro-Fine Brow Pencil Ash Brown — Ultra-Precise Tip, Smudge-Proof Long Wear","description":"\u003cp\u003e\u003cstrong\u003ePrime Prometics PrimeBrow Pencil is a micro-fine brow pencil formulated for mature women to recreate natural, hair-like strokes for thinning, sparse, or graying brows.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIf your brows have become thinner, patchy, or lighter with age, finding a pencil that delivers precise, believable strokes while remaining gentle and long-lasting can be a challenge. PrimeBrow Pencil from PRIME PROMETICS combines an ultra-precise tip with a conditioning formula and mature-friendly shades so you can define and fill brows that look naturally full and soft, not drawn-on.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the micro-fine tip create realistic brow hairs?\u003c\/h3\u003e\n\n\u003cp\u003eThe pencil’s ultra-precise tip is engineered to produce delicate, hair-like marks that mimic individual brow hairs. Because each stroke is very narrow, it layers naturally with existing brow hairs for subtle definition without harsh lines.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eMicro-fine point for thin, controlled strokes\u003c\/li\u003e\n  \u003cli\u003eSoft but firm core for steady application\u003c\/li\u003e\n  \u003cli\u003eBuildable pigmentation to match density\u003c\/li\u003e\n  \u003cli\u003eBlends with natural hairs for a hair-like finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill the color hold up throughout the day and resist smudging?\u003c\/h3\u003e\n\n\u003cp\u003ePrimeBrow Pencil is formulated to be water-resistant and smudge-proof, so it stays put from morning to evening with minimal maintenance. The long-wear formula reduces the need for mid-day touch-ups while still removing with regular makeup remover when you choose.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eWater-resistant finish for humidity and light moisture\u003c\/li\u003e\n  \u003cli\u003eSmudge-proof texture prevents transfer on lids and skin\u003c\/li\u003e\n  \u003cli\u003eConsistent payoff that resists fading\u003c\/li\u003e\n  \u003cli\u003eRemoves cleanly with standard cleansing products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the formula care for mature brows beyond color?\u003c\/h3\u003e\n\n\u003cp\u003eBeyond color and shape, PrimeBrow contains conditioning ingredients that support the appearance and manageability of brow hairs. Over time, the Vitamin E, Castor Oil, and Sunflower Oil in the pencil help keep hairs softer and easier to style, while adding a healthy-looking sheen.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eVitamin E to support hair surface health\u003c\/li\u003e\n  \u003cli\u003eCastor Oil for smoothing and conditioning effect\u003c\/li\u003e\n  \u003cli\u003eSunflower Oil to add softness and shine\u003c\/li\u003e\n  \u003cli\u003eNon-greasy formulation that layers with other products\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhich shade is best for gray or graying brows, and how do I match my color?\u003c\/h3\u003e\n\n\u003cp\u003ePrimeBrow is offered in five shades tailored for mature brows, including tones that specifically flatter gray and silver hairs. When selecting a color, choose a shade that is one to two tones darker than your lightest brow hairs to restore definition without appearing stark.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eGray-friendly shades blend with silver or white hairs\u003c\/li\u003e\n  \u003cli\u003eWarm and cool tones available to match natural undertones\u003c\/li\u003e\n  \u003cli\u003ePick slightly darker for subtle fullness or match for soft enhancement\u003c\/li\u003e\n  \u003cli\u003eBlend edges with a spoolie for a natural finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeBrow Pencil by PRIME PROMETICS is designed for mature women who want to redefine thinning, sparse, or graying brows with a precise, natural-looking tool. It suits anyone seeking buildable definition, water-resistant wear, and gentle conditioning ingredients—ideal for daily use when you want natural, soft brows that frame the face without heavy makeup. Whether you need subtle fill-in, targeted shading, or a more structured arch, PrimeBrow offers a reliable, age-aware option to refresh your brows with realistic hair-like strokes.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeBrow Pencil water-resistant?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is water-resistant and designed to resist smudging for all-day wear, while still removing with regular makeup remover.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can the pencil help gray or silver brows look fuller?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Shades made for gray and graying brows blend with silver hairs to restore natural-looking fullness without harsh lines.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632323895434,"sku":"B0F3DKGT2G","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primebrow-front-packaging_23badc0d-62b6-47bb-a537-2d098d4e71a5.jpg?v=1782957772"},{"product_id":"prime-prometics-primeeyes-eyeshadow-for-mature-women-true-neutral-powder-to-cream-crease-resistant-hydrating-formula","title":"PRIME PROMETICS PrimeEyes Eyeshadow for Mature Women — True Neutral, Powder-to-Cream, Crease-Resistant Hydrating Formula","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Eyeshadow from PRIME PROMETICS is a crease-resistant, powder-to-cream eye color formulated to glide on gently, hydrate delicate lids, and deliver long-wear, natural-looking pigment for mature, sensitive eyes.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with mature skin in mind, this cushiony eyeshadow combines soft-focus pigments and primer-grade polymers with nourishing oils and butters so color looks luminous without clinging to lines or flaking. The lightweight powder transforms into a silky, blendable cream on contact, allowing you to build coverage without tugging or heavy layering. It’s intended to give definition and subtle lift while respecting the sensitivity and texture changes that come with aging eyelids.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes prevent creasing on mature eyelids?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes uses cross-linked polymers that form a flexible, blurring film on the lid, locking pigment in place while allowing movement. The powder-to-cream conversion creates a smooth surface that resists settling into fine lines for extended wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePolymer primer effect locks color for up to 12 hours\u003c\/li\u003e\n  \u003cli\u003ePowder-to-cream texture fills and blurs fine texture\u003c\/li\u003e\n  \u003cli\u003eLightweight finish avoids heavy buildup that causes creasing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this eyeshadow irritate sensitive eyes or dry out lids?\u003c\/h3\u003e\n\u003cp\u003eThe formula focuses on gentle care: it’s enriched with 5% jojoba oil, shea butter, and vitamin E–rich sunflower oil to hydrate and soften skin while pigments settle smoothly. Because it glides on like a soft powder, there’s no need to rub or pull, reducing mechanical irritation for sensitive lids.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e5% jojoba oil and shea butter for immediate hydration\u003c\/li\u003e\n  \u003cli\u003eSunflower oil with vitamin E helps support softer skin texture\u003c\/li\u003e\n  \u003cli\u003eNon-tugging application minimizes irritation and discomfort\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow natural-looking and buildable is the color?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes delivers soft-focus pigment that can be layered from sheer to richer depth without becoming cakey or powdery. The finish is luminous and flattering—designed to enhance the eye’s shape and tone rather than mask it—so results look like a refreshed, modern version of your natural lid color.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSheer-to-medium buildable coverage for controlled definition\u003c\/li\u003e\n  \u003cli\u003eDiffused radiance avoids sharp, harsh lines on textured skin\u003c\/li\u003e\n  \u003cli\u003eSuitable for fingertip blending or brush application for precision\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the wear last and does it resist fallout?\u003c\/h3\u003e\n\u003cp\u003eWear time is engineered for day-long color retention, relying on primer-infused pigments and a cohesive film to keep shade vibrant. The formulation minimizes loose powder fallout and doesn’t flake, so lids stay clean and color remains true throughout normal daily activity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePrimer-infused pigments lock color in place for extended wear\u003c\/li\u003e\n  \u003cli\u003eLow-fallout texture reduces cleanup and transfer under the eye\u003c\/li\u003e\n  \u003cli\u003eStable finish that won’t crack or cake during wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeEyes is tailored to people with mature or sensitive eyelids who want effortless, flattering eye color that respects delicate skin. It’s a good match if you prefer gentle, non-tug application, need a buildable neutral shade that won’t emphasize texture, and appreciate skincare-infused makeup that improves comfort during wear.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is enriched with jojoba, shea butter, and vitamin E and is designed to apply without tugging, minimizing irritation for sensitive lids.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this without an additional eye primer?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. PrimeEyes contains primer-infused pigments that help lock color and reduce creasing for many wearers without a separate primer.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632405258378,"sku":"B0FMYG7DVT","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-compact.jpg?v=1782959037"},{"product_id":"prime-prometics-primeeyes-eyeshadow-for-mature-skin-toffee-crease-resistant-hydrating-powder-to-cream","title":"PRIME PROMETICS PrimeEyes Eyeshadow for Mature Skin — Toffee, Crease-Resistant Hydrating Powder-to-Cream","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Eyeshadow is a crease-resistant, powder-to-cream eyeshadow formulated to hydrate, blur fine lines, and deliver long-wearing color tailored for mature, sensitive eyelids.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrime Prometics designed PrimeEyes for women whose eyelids need gentler, smarter color. The formula applies like a featherlight powder and transforms into a silky cream that sits smoothly without settling into lines. Enriched with jojoba oil, shea butter and vitamin E, it minimizes tugging, resists fallout, and helps keep delicate skin comfortable while offering buildable, natural-looking finish.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this eyeshadow avoid creasing on mature lids?\u003c\/h3\u003e\n\u003cp\u003eThe eyeshadow uses primer-infused soft-focus pigments and cross-linked polymers that form a flexible, blurring film over the eyelid. That barrier smooths texture and locks pigment so color stays put instead of migrating into folds. You get sustained wear without the stiff feel of traditional primers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePowder-to-cream transformation for even laydown\u003c\/li\u003e\n  \u003cli\u003eCross-linked polymers create a flexible, crease-resistant film\u003c\/li\u003e\n  \u003cli\u003eLocks color for up to 12 hours without caking\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this formula be gentle on sensitive or dry eyelids?\u003c\/h3\u003e\n\u003cp\u003eYes — the recipe prioritizes skin-friendly emollients and avoids drying binders. At 5% jojoba oil plus shea butter and sunflower oil with vitamin E, it hydrates and soothes while the pigment glides on without friction. That reduces irritation and the need to tug at delicate skin during application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains 5% jojoba oil to nourish eyelid skin\u003c\/li\u003e\n  \u003cli\u003eShea butter and vitamin E help soften and protect\u003c\/li\u003e\n  \u003cli\u003eLow-tug texture suitable for sensitive eyes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply PrimeEyes for the best, natural result?\u003c\/h3\u003e\n\u003cp\u003eApply with a fingertip for a soft wash or use a flat synthetic brush to build richer depth. Start with a light layer and blend outward; the powder-to-cream finish melts into the skin for seamless edges. Because fallout is minimal, you can layer safely for evening intensity without patchiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFingertip application for quick, diffused color\u003c\/li\u003e\n  \u003cli\u003eBrush application for precise layering and depth\u003c\/li\u003e\n  \u003cli\u003eBlend outward and layer for buildable coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the finish flattering on aging eyes and eyelid texture?\u003c\/h3\u003e\n\u003cp\u003eThe soft-focus pigments are calibrated to give a lifted, diffused look that minimizes the appearance of fine lines and uneven texture. Instead of emphasizing creases, the finish reflects light subtly to create a more even visual plane. The result reads as a natural enhancement rather than heavy makeup.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSoft-focus pigments blur fine lines\u003c\/li\u003e\n  \u003cli\u003eLuminous yet natural sheen avoids exaggerating texture\u003c\/li\u003e\n  \u003cli\u003eDesigned to flatter rather than mask mature eyelids\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? PrimeEyes Eyeshadow is made for mature women who want comfortable, crease-free color that respects sensitive or dry eyelids. It suits anyone seeking a low-tug, buildable shadow that blends easily with fingers or brush and stays fresh through day-to-night wear. If you want flattering, hydrating eye color without settling into lines or causing irritation, PrimeEyes is formulated for those needs.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does PrimeEyes wear without creasing?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The primer-infused formula locks pigment for up to 12 hours of crease-resistant wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use PrimeEyes on sensitive eyelids?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it contains jojoba oil, shea butter, and vitamin E and is formulated to minimize tugging and irritation.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632405356682,"sku":"B0FMYKJPK6","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-front-packaging-toffee.jpg?v=1782959037"},{"product_id":"prime-prometics-primeeyes-powder-to-cream-eyeshadow-vanilla-crease-free-long-wear-hydration-for-mature-lids","title":"PRIME PROMETICS PrimeEyes powder-to-cream eyeshadow Vanilla — crease-free, long-wear hydration for mature lids","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Eyeshadow by PRIME PROMETICS is a powder-to-cream, crease-resistant eye color formulated to hydrate sensitive, mature lids while delivering long-lasting, luminous wear.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned specifically for aging and delicate eyelids, PrimeEyes combines a featherlight application with skin-loving ingredients to minimize the look of fine lines and texture. The shade Vanilla provides a soft, neutral luminosity that brightens the eye area without appearing dry or cakey. Built-in primer pigments and flexible polymers help the color stay put up to 12 hours while nourishing oils and butters keep the skin comfortable throughout the day.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this eyeshadow prevent creasing on mature lids?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes uses a powder-to-cream transformation and cross-linked polymers that form a gentle, flexible film over the eyelid. This film reduces pigment migration into folds and keeps the finish even rather than settling into lines. The result is color that appears smooth and continuous, not patchy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePowder-to-cream texture creates a silky, adherent layer\u003c\/li\u003e\n  \u003cli\u003ePrimer-infused soft-focus pigments blur fine lines\u003c\/li\u003e\n  \u003cli\u003eCross-linked polymers lock pigment without stiffness\u003c\/li\u003e\n  \u003cli\u003eResists creasing for up to 12 hours under normal wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it feel drying or uncomfortable on sensitive eyelids?\u003c\/h3\u003e\n\u003cp\u003eNo—this formula includes moisturizing ingredients to protect thin, sensitive skin around the eyes. Jojoba oil and shea butter help maintain hydration, while sunflower oil with vitamin E supports softness and comfort. The texture applies smoothly so you won’t need to tug or pull when blending.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains 5% jojoba oil for lightweight hydration\u003c\/li\u003e\n  \u003cli\u003eShea butter adds soothing emollience\u003c\/li\u003e\n  \u003cli\u003eSunflower oil and vitamin E help condition lids over time\u003c\/li\u003e\n  \u003cli\u003eSoft texture allows fingertip or brush application without pulling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply PrimeEyes for best results?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes is versatile: use fingertips for a diffused wash or a soft brush for more precision. Start with a small amount and build color gradually for natural dimension. Because the formula blends easily, layering creates depth without cakiness or fallout.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply a light layer with fingertip for youthful luminosity\u003c\/li\u003e\n  \u003cli\u003eUse a flat brush to pack color and a fluffy brush to blend edges\u003c\/li\u003e\n  \u003cli\u003eBuild in thin layers to increase intensity without creasing\u003c\/li\u003e\n  \u003cli\u003eWorks alone or as a base under powder shadows for longer looks\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Vanilla a practical shade for everyday wear?\u003c\/h3\u003e\n\u003cp\u003eVanilla delivers a soft, warm neutral that brightens the lid and complements a wide range of skin tones and makeup looks. It’s ideal for creating a rested, lifted eye appearance that doesn’t compete with other colors. Use it as a single wash for subtle radiance or as a base to enhance deeper shades.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNeutral warm tone brightens and lifts the eye area\u003c\/li\u003e\n  \u003cli\u003ePairs well with both cool and warm palettes\u003c\/li\u003e\n  \u003cli\u003eSuitable for daytime natural looks and layered evening looks\u003c\/li\u003e\n  \u003cli\u003eBlendable enough to mix with other PrimeEyes shades or powders\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeEyes Eyeshadow is tailored for mature women and anyone with sensitive or thin eyelid skin who wants comfortable, crease-free color that doubles as gentle skincare. If you prefer low-tug application, hydrated finishes, and long-wearing pigment that doesn’t emphasize texture, this formula gives a flattering, easy-to-wear result.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does PrimeEyes stay crease-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: PrimeEyes resists creasing for up to 12 hours under typical wear thanks to its primer-infused pigments and flexible film-forming polymers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on very sensitive eyelids?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—formulated for sensitive lids, it contains jojoba, shea butter, and vitamin E to hydrate and minimize irritation during wear.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632405323914,"sku":"B0FMYJYDKJ","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-vanilla-front-packaging.jpg?v=1782959037"},{"product_id":"prime-prometics-primeeyes-powder-to-cream-eyeshadow-timeless-taupe-crease-free-12-hour-hydration","title":"PRIME PROMETICS PrimeEyes powder-to-cream eyeshadow — Timeless Taupe, crease-free 12-hour hydration","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes by PRIME PROMETICS is a crease-resistant powder-to-cream eyeshadow formulated to hydrate and flatter mature, sensitive eyelids while delivering long-lasting, natural-looking color.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned with mature eyes in mind, this Timeless Taupe shade uses a primer-infused, soft-focus pigment system that smooths the look of fine lines and sits comfortably on delicate lids. The texture applies like a featherlight powder and transforms into a silky cream that resists creasing, fallout, and dryness for up to 12 hours. Enriched with jojoba oil, shea butter, sunflower oil and vitamin E, PrimeEyes prioritizes comfort and wearability without sacrificing pigment payoff or blendability.\u003c\/p\u003e\n\n\u003ch3\u003eHow does PrimeEyes prevent creasing on older eyelids?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes combines cross-linked polymers and primer-infused pigments that form a flexible, blurring film over the lid. This film fills and smooths fine lines while holding color in place so the shade remains even and crease-free through the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePrimer-infused pigments for stable adhesion\u003c\/li\u003e\n  \u003cli\u003eCross-linked polymers create a lightweight, flexible film\u003c\/li\u003e\n  \u003cli\u003ePowder-to-cream conversion avoids settling into lines\u003c\/li\u003e\n  \u003cli\u003eLong-wear formula designed to stay smooth up to 12 hours\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this eyeshadow feel drying or accentuate texture?\u003c\/h3\u003e\n\u003cp\u003eNo—PrimeEyes is formulated to add moisture and softness rather than strip the lid. With 5% jojoba oil plus shea butter and vitamin E, the finish reads luminous and hydrated, minimizing the appearance of roughness without looking oily.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e5% jojoba oil for lightweight hydration\u003c\/li\u003e\n  \u003cli\u003eShea butter to soothe and soften skin surface\u003c\/li\u003e\n  \u003cli\u003eSunflower oil and vitamin E to improve lid comfort\u003c\/li\u003e\n  \u003cli\u003eSoft-focus pigments diffuse texture rather than emphasize it\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply PrimeEyes for the best, crease-free result?\u003c\/h3\u003e\n\u003cp\u003eThe formula is forgiving: tap on with a fingertip for a sheer wash, or use a soft brush to build intensity. Because it transforms from powder to cream, blending is easy and featherlight—no tugging—so you can layer color without causing fallout or patchiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse fingertip for quick, even application\u003c\/li\u003e\n  \u003cli\u003eSoft brush for layering and precision\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage from sheer to richer depth\u003c\/li\u003e\n  \u003cli\u003eNo primer needed, though compatible with your favorite lid primer\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs PrimeEyes suitable for sensitive or reactive eyes?\u003c\/h3\u003e\n\u003cp\u003eYes. The blend of gentle emollients and the absence of aggressive drying ingredients makes it friendly to sensitive lids. Its glide-on texture reduces rubbing, and the formula is crafted to minimize fallout and irritation.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-drying ingredients chosen for sensitive skin\u003c\/li\u003e\n  \u003cli\u003eSmooth application avoids tugging on delicate eyelids\u003c\/li\u003e\n  \u003cli\u003eLow-fallout formulation reduces eye irritation risk\u003c\/li\u003e\n  \u003cli\u003eDermatologically conscious blend with nourishing oils\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeEyes Timeless Taupe is made for mature women who want a polished, age-flattering eye look without fuss. If you have delicate or sensitive eyelids, notice creasing with other shadows, or prefer a hydrating, long-wear formula that blends easily, this shade offers wearable neutral color plus skincare-forward benefits.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does PrimeEyes wear without creasing?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: PrimeEyes is formulated to stay smooth and crease-free for up to 12 hours with regular wear and minimal touch-ups.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use PrimeEyes if my eyes are sensitive?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes; the formula includes jojoba, shea butter and vitamin E, and is designed to minimize tugging and fallout on sensitive lids.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632406732938,"sku":"B0FMYFDXTM","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeeyes-pack-front-timeless-taupe.jpg?v=1782959066"},{"product_id":"prime-prometics-primeeyes-powder-to-cream-eyeshadow-for-mature-lids-espresso-crease-free-hydrating-long-wear","title":"PRIME PROMETICS PrimeEyes Powder-to-Cream Eyeshadow for Mature Lids — Espresso, Crease-Free Hydrating Long-Wear","description":"\u003cp\u003e\u003cstrong\u003ePrimeEyes Eyeshadow by PRIME PROMETICS is a crease-resistant powder-to-cream eye color formulated to glide on gently, hydrate aging lids, and deliver long-wearing, natural-looking pigment without emphasizing fine lines.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrimeEyes was developed with the specific needs of mature, sensitive eyelids in mind: lightweight application that avoids tugging, soft-focus pigments that blur texture, and skin-friendly oils and butters that add moisture rather than dryness. The Espresso shade offers a versatile, flattering brown that defines the eye while blending seamlessly into natural skin tones. The formula combines a primer effect with 5% jojoba oil, shea butter, and vitamin E for comfort and color that lasts through daily activities.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the powder-to-cream texture benefit mature eyelids?\u003c\/h3\u003e\n\u003cp\u003eThe powder-to-cream system applies like a soft powder but transforms into a silky, adherent cream on contact with skin, reducing settling into creases. This conversion helps the product sit smoothly over fine lines without caking or cracking throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWeightless powder feel for easy placement and blending\u003c\/li\u003e\n  \u003cli\u003eSilky cream finish that resists creasing and flaking\u003c\/li\u003e\n  \u003cli\u003eBuildable coverage from sheer wash to richer definition\u003c\/li\u003e\n  \u003cli\u003eComfortable wear that minimizes the appearance of texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill PrimeEyes crease or fade on sensitive lids?\u003c\/h3\u003e\n\u003cp\u003ePrimeEyes contains primer-infused, soft-focus pigments and cross-linked polymers that form a flexible blurring film to lock color in place. The result is up to 12 hours of stable wear without obvious crease lines or uneven fading, while remaining gentle on sensitive skin.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFlexible film-formers hold pigment without stiffness\u003c\/li\u003e\n  \u003cli\u003eSoft-focus pigments diffuse light to reduce visible lines\u003c\/li\u003e\n  \u003cli\u003eWater-resistant finish that reduces smudging and fallout\u003c\/li\u003e\n  \u003cli\u003eNon-drying oils help maintain a comfortable feel all day\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and blend PrimeEyes for the best effect?\u003c\/h3\u003e\n\u003cp\u003eApply with clean fingertips for warmth-aided blending or use a soft brush for more precision—no pulling or heavy pressure needed. Start with a light layer and build where you want more depth; the formula layers evenly without patchiness.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWarm between fingers then press onto the lid for a diffused wash\u003c\/li\u003e\n  \u003cli\u003eUse a small brush in the crease for gentle definition\u003c\/li\u003e\n  \u003cli\u003eLayer gradually for richer color without cakiness\u003c\/li\u003e\n  \u003cli\u003eSet edges by blending outward for a lifted, soft-focus finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skincare ingredients are included and why do they matter?\u003c\/h3\u003e\n\u003cp\u003eThe formula is enriched with 5% jojoba oil, shea butter, sunflower oil, and vitamin E to hydrate and soothe delicate eyelid skin. These emollients help reduce tightness and can improve overall lid comfort while the primer pigments lock in color.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eJojoba oil (5%) for gentle hydration and glide\u003c\/li\u003e\n  \u003cli\u003eShea butter to soften and prevent dryness\u003c\/li\u003e\n  \u003cli\u003eSunflower oil and vitamin E to support skin smoothness\u003c\/li\u003e\n  \u003cli\u003ePrimer pigments to maintain crease-free wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: PrimeEyes in Espresso is aimed at mature women and anyone with sensitive or texture-prone eyelids who wants a comfortable, crease-resistant shadow that flatters aging skin. It suits users who prefer low-tug application, buildable natural color, and a formula that combines makeup performance with nourishing ingredients. If you want an easy-to-blend, long-wearing eye color that minimizes the look of fine lines without heavy primers or multiple base layers, PrimeEyes offers a streamlined, skin-kind option.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is PrimeEyes suitable for very sensitive eyelids?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula includes gentle emollients (jojoba, shea, sunflower oil) and primer pigments designed to minimize irritation and avoid pulling on delicate lids.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the color stay put?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: PrimeEyes is formulated for up to 12 hours of crease-resistant wear with water-resistant properties to reduce smudging and fallout.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"PRIME PROMETICS","offers":[{"title":"Default Title","offer_id":49632406700170,"sku":"B0FMYFNDX5","price":97.13,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/files\/prime-prometics-primeyes-front-packaging-espresso.jpg?v=1782959066"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0779\/4825\/6394\/collections\/prime-prometics-prime-lip-front-packaging-warm-sienna.jpg?v=1782998512","url":"https:\/\/auviraskincare.com\/collections\/brand-prime-prometics.oembed?page=2","provider":"Auvira Beauty","version":"1.0","type":"link"}